Confessions of a Top-Producing Real Estate Agent, The Agent Grad School Podcast

Whenever you set a goal for yourself, how certain are you that you'll actually achieve it? Listen to today's episode to learn how you can know for sure whether you'll achieve your goals. For more strategies to create the real estate business and life you want, more go to AgentGradSchool.com.

I swore off business planning until I met my guest today, Erin Bradley.

Her theory is that our business plans should not just focus on our businesses, but that it should actually be a lifestyle plan first and foremost.

A business plan that puts your life first. Brilliant.

Because why else do we have a business at all if it isn't for the life we hope to create with it?

In this episode, Erin walks us through the five step process she uses to design a business and life that leaves enough room to enjoy the time and financial freedom that we hope having a business plan will create for us but most business plans completely skip this part!!

And, the best part is that the entire plan fits on one page. So, you can reference it all year long and make sure you are on track.

You'll definitely want to pause while you're listening to this episode and take notes.

Erin is sharing her one-page lifestyle and business planning worksheet so you can follow along as she walks us through how to create a life we love and a business we won't want a vacation from.

Download your free worksheet at AgentGradSchool.com/businessplan

On today's episode, we are talking about Pillar 5 of the 5 Pillars of a Successful Real Estate Business--The After Phase. This phase is about keeping in touch with your past clients in a way that doesn't bug them for business or take much of your time, yet still provides referrals and repeat business. The point of keeping in touch with your past clients is not to "get" clients or referrals from them. It's to help them be great homeowners, provide resources for them, and position you as the real estate expert in their life even if they aren't buying or selling anytime soon.

You don't need to spend a lot of time or money to create a "wow" experience for your clients when they go under contract. Learn how to do that on today's episode.

Today, I'm diving deep into the Doing Phase, which is Pillar 3 of the 5 Pillars of A Successful Real Estate Business. This is the phase when you are literally doing what your clients hired you to do--buy or sell a home or both. This marks an incredible opportunity for you to create a one-of-a-kind experience your clients will want to tell everyone about, which, in turn, brings even more clients to you.

Don't skip this crucial step with your buyer and seller clients--the initial consultation. An initial consultation is not about selling or telling, it's about figuring out why your client wants to move, creating clarity about when they want to do that and most importantly educates them on how you can help them make that happen. Be curious, be interested and don't skip this step! Learn how and how to create amazing initial consultations on today's episode. For more go to AgentGradSchool.com/initialconsultation

You can't sell any houses if you don't first "sell" someone on one very important thing: You.

Not just you, but why someone should choose you as their agent vs. all the other options they have available to them.

Learn why traditional real estate agent marketing doesn't work very well and the 5 questions you can answer to come up with a compelling reason why someone should choose YOU.

For more, go to AgentGradSchool.com/marketingyou.

These 5 pillars exist in your real estate business whether you know it or not. They are also the very same steps you and your clients go through during every transaction. Find out what they are, why they are so important, and how to know which pillars you need to work on to strengthen your real estate business and create a business so rock-solid that can thrive in any market.

"You can have excuses or you can have success; you can't have both."

Here's another one: "If you're ready to make more money, you can."

So, then, what's standing in our way?

There's only one reason: what we believe about money.

Listen in to today's episode as we discuss this awesome book--You Are A Badass At Making Money by Jen Sincero and learn how our thoughts are reflected back to us in our real estate businesses and in the amount of money we have in our bank account.

What if you could create a real estate business where your answer to this question determined everything: