Copy And

Every service provider has a sales page – but is yours selling? If not, I’ll walk you through the three key areas that you can edit to build trust and connection with your audience. 

Key Points Covered in This Episode:

• What is a sales page, and what’s the difference between that and a services page or opt in page
• The three key areas you can alter to make more sales from you sales page
• Why these three areas are vital to your conversion rate
• How to write your own sales copy so that it converts

Connect with me:

• Instagram
• LinkedIn
• Website

Nomad Copy Services → sales pages, emails, websites, and more.

Get on my calendar → if you’d like me to write your sales copy for you!

Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

Watch episodes with subtitles on my YouTube 

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.

Pricing is a trust indicator. 

If you're working to build trust in 2026 (and sell more!), tune in to hear the opinions of three business coaches and strategists.

Connect with Candice Coppola:

• Website
• Social media
• The Power in Purpose Podcast

Connect with Ceels Lockley:

• Website
• Social media
• Map out your free Offer Line Up

Connect with Renee Bowen:

• Website
• Social Media
• Tried & True With a Dash of Woo Podcast

Connect with me:

• Instagram
• LinkedIn
• Website

Nomad Copy Services → sales pages, emails, websites, and more.

Get on my calendar → if you’d like me to write your sales copy for you!

Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

Watch episodes with subtitles on my YouTube 

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.

Thinking about joining Copy On Demand?

When you join, you will:

• Grow your confidence in your copy and your sales
• Learn what makes great copy while writing it for your own business
• Convert more now, and over time

In this episode of Copy And, I dig into what my clients tell me about Copy On Demand. We discuss why they joined, why they stay, and the biggest wins they've gotten while being a member.

Have questions about how to write copy that sounds like you but converts better?

Reach out on Instagram 

or

Email me at [email protected]

Connect with me:

• Instagram
• LinkedIn
• Website

Nomad Copy Services → sales pages, emails, websites, and more.

Get on my calendar → if you’d like me to write your sales copy for you!

Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

Watch episodes with subtitles on my YouTube 

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.

In this episode, I break down why “I don’t know what to write” usually means “I’m disconnected from my audience’s language,” and how to fix that with simple, sustainable practices that make your copy sound like you and convert better.

You’ll learn how to use client voice to fuel your content, how to gather the right feedback at every point in your customer journey, and how to turn that language into copy that builds trust, connection, and sales.

We cover the practical side of collecting feedback, the psychology behind why your audience’s words work better than templates, and real examples from accountants, ops coordinators, and service providers who transformed their messaging by speaking the way their clients actually think.

By the end, you’ll know exactly what to write the next time you feel stuck — because your clients have already given you the words.

Resources Mentioned:

Copy On Demand: https://nomadcopyagency.com/copyondemand

Connect with me:

• Instagram
• LinkedIn
• Website

Nomad Copy Services → sales pages, emails, websites, and more.

Get on my calendar → if you’d like me to write your sales copy for you!

Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

Watch episodes with subtitles on my YouTube 

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.

Everyone’s talking about a trust recession, but fewer people are talking about what actually rebuilds trust in a skeptical market.

In this episode, I break down what the trust recession really is, how we got here, and how service-based businesses can create a trust renaissance using human-first, psychology-backed copy. If sales feel slower, buyers need more reassurance, or your audience seems harder to move, this episode shows you exactly how to rebuild trust and increase conversions in a changed marketplace.

Key Points Covered in This Episode:

• What people actually mean when they say “trust recession” and why buyers are more cautious
• How modern marketing (AI, scams, over-polish) has changed how audiences evaluate credibility
• The role copy plays in building trust before someone ever buys
• How to write copy that makes people feel understood, safe, and confident saying yes

Resources Mentioned:

• See my copy services 
• Learn about Copy On Demand (only open 1x/year!)
• Get on my calendar - if you’d like me to write your sales pages for you!
• Get the full show notes here

Connect with me:

• Instagram
• LinkedIn
• Website

Nomad Copy Services → sales pages, emails, websites, and more.

Get on my calendar → if you’d like me to write your sales copy for you!

Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

Watch episodes with subtitles on my YouTube 

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.

Do pretty sales pages actually convert? In this episode, I’m joined by Emily Reagan, Morgan Specht, and Shannon Pruitt to unpack how copy and design really work together to make your sales page convert.

Each of these designers and strategists has worked on hundreds of websites and sales pages, and they all see the same mistake repeated over and over again: prioritizing aesthetics before clarity. We dig into why “making it prettier” doesn’t fix conversion issues.

Key Points Covered in This Episode

• Why pretty sales pages don’t automatically lead to higher conversions
• How clear copy gives design its structure, hierarchy, and flow
• The role of strategy in aligning copy and design toward a single goal
• What to prioritize first when planning a website, rebrand, or sales page

Connect with Morgan Specht:

• Website
• Instagram
• LinkedIn

Connect with Shannon Pruitt:
Take Shannon's Brand Challenge here. 

• Website
• Instagram
• LinkedIn

Connect with Emily Reagan:

• Her website
• Instagram
• LinkedIn

Connect with me:

• Instagram
• LinkedIn
• Website

Nomad Copy Services → sales pages, emails, websites, and more.

Get on my calendar → if you’d like me to write your sales copy for you!

Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

Watch episodes with subtitles on my YouTube 

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.

Hiring a copywriter can feel like comparing apples to oranges — one charges hourly, one offers retainers, another sells VIP Days, and somehow they all call themselves “copywriters.”

So… where do you even start? In this episode, I break down how to hire a copywriter without losing your mind, what actually matters when comparing options, and when a VIP Day makes more sense than a long-term project or retainer. If you want copy that sells (and sounds like you), this episode will save you time, money, and a lot of second-guessing.

What You’ll Learn:

• The real difference between copywriters, content writers, and “sales copy”
• When hiring a copywriter is about a time gap vs a skills gap
• How VIP Days work — and who they’re best for
• What to look for before trusting someone with your messaging

Resources Mentioned:

• Nomad Copy VIP Day → sales pages, emails, websites, and more
• Can You Write This For Me? → Yes! Offload your “to-write” list with my hourly copywriting service
• Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes
• Get the full show notes here

Connect with me:

• Instagram
• LinkedIn
• Website

Nomad Copy Services → sales pages, emails, websites, and more.

Get on my calendar → if you’d like me to write your sales copy for you!

Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

Watch episodes with subtitles on my YouTube 

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.

Curious about pursuing a digital nomad freelancing lifestyle? Tune in for a candid look at my approach to combining work and travel. I’m sharing my journey from corporate sales to copywriting from 78 countries, how I balance working 20-30 hours a week while traveling the world, and what shaped my approach to sales, copy, and client work along the way.

Key Points Covered in This Episode:

• My background in corporate sales and how it shaped my copywriting skills
• How travel, freelancing, and early missteps led me to copywriting
• Why VIP Days became my favorite way to work with clients
• My honest advice for aspiring digital nomad copywriters

Resources Mentioned:

• Book a VIP Day → I'll write your sales page copy!
• Free Opt-In Copy Bot
• Get the full show notes here

Connect with me:

• Instagram
• LinkedIn
• Website

Nomad Copy Services → sales pages, emails, websites, and more.

Get on my calendar → if you’d like me to write your sales copy for you!

Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

Watch episodes with subtitles on my YouTube 

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.

How to Write Sales Pages Part 4

If your sales page visitors don’t know where to click (or don’t want to), they’re not buying. In this episode of Copy And, I’m breaking down why calls to action matter so much, where most service providers go wrong, and how to write CTAs that feel clear, compelling, and easy to say yes to.

Key Points Covered in This Episode:

• What a call to action actually does on a sales page or website
• Where to place CTAs for maximum visibility and conversions
• How to use verbs and identity-driven language in your button copy
• Simple CTA best practices that make it easier for buyers to take the next step

Resources Mentioned

• Clickable AF CTAs → to help you write better CTAs (and a swipe file!)
• Free Opt-In Copy Bot
• Get the full show notes here

Catch up on the whole series here:

Part 1 - Sales Page Best Practices
Part 2 - Headlines That Hook
Part 3 - Above the Fold Must-Haves
Part 4 - CTAs That Get Clicks

SPONSORED BY:

• Sheri Moise: Find out what naturally sets you apart from the rest & fuels your business success sherimoise.com/quiz
• Specht and Co: Book a Stand Out Brand Strategy For Online Service Providers use code NOMAD for $200 off!

Connect with me:

• Instagram
• LinkedIn
• Website

Nomad Copy Services → sales pages, emails, websites, and more.

Get on my calendar → if you’d like me to write your sales copy for you!

Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

Watch episodes with subtitles on my YouTube 

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.

How to Write Sales Pages Part 3

Think of your sales page like a newspaper stand. What your visitor sees “above the fold” is the deciding factor in whether they keep reading—or click out. In this episode, I’m breaking down how to write above the fold sales page copy so you can hook your reader, build trust, and drive action in 40 words or less.

Whether you’re writing a sales page, opt-in page, or full website, these above the fold tips are essential for making sure your most valuable real estate actually works for you.

Key Points Covered in This Episode:

• Why the above-the-fold section is the most important part of any sales page or website
• The 3 key ingredients every high-converting hero section needs
• How to write a CTA that doesn’t just ask for action but inspires it
• How to write attention-grabbing sales pages with only 30–40 words

Resources Mentioned:

• Clickable AF CTAs - to help you write better CTAS (and a swipe file!)
• Ultimate Above The Fold Guide - Swipes & Wireframes for a great Above The Fold section
• Get on my calendar - if you’d like me to write your sales pages for you! 
• Get the full show notes here

Catch up on the whole series here:

Part 1 - Sales Page Best Practices
Part 2 - Headlines That Hook
Part 3 - Above the Fold Must-Haves
Part 4 - CTAs That Get Clicks

Connect with me:

• Instagram
• LinkedIn
• Website

Nomad Copy Services → sales pages, emails, websites, and more.

Get on my calendar → if you’d like me to write your sales copy for you!

Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

Watch episodes with subtitles on my YouTube 

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.