Devin Reed, head of content at Clary and founder of The Reeder newsletter, discusses the shift from B2C to B2B in influencer marketing. John and Devin discuss building authentic personal brands, the monetization pitfalls and prospects, and strategies for maintaining credibility. You will gain great insights on sales philosophies, prioritization for career growth, and the nuances of influencer marketing in the evolving B2B landscape.

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