Lunch Hour Legal Marketing

Dial M for Mystery Shopper – Sponsored by CallRail


Listen Later

Intrigue! Drama! Suspense! Our victim, Paul Robinson Law, gets put through the wringer again with an after-hours secret shopper call plotted by Gyi and Conrad. 

-----

Before you get too delighted at the thought of hearing about the missteps of a fellow firm, remember—if you haven’t taken the time to fully engage with training and testing your in-house or third-party reception, your client intake might be dead in the water. So, did Paul’s firm successfully escalate the undercover shopper’s legal need? Gyi and Conrad analyze the experience and break down its good and bad elements to showcase how proper intake training, scripting, coaching, and emotional connection can foster a superior customer experience that will win you more clients.

The News:

  • Digital marketing luminaries Rand Fishkin and Greg Sterling have insights you need right now! Rand - The SEO opportunity pie shrinking and more insights and Greg - 300 Million Queries, Old Google, Cyber Week, Location Data Is Like Ground Beef
  • Bluesky is really on the uptick. With 24 million users, a burgeoning SEO Community, and all your favorite legal tech peeps, is it the new place to be? - Amid X X-odus, Nothing But Bluesky from Now On | LawSites
  • We’re getting used to disappointment - A Week Overdue, Google November 2024 Core Update Still Causing Volatility
  • The TLTF Summit has wrapped up for this year, but keep an eye out for next year’s event for a chance to rub elbows with the best and brightest in legal tech.
  • Thank you, loyal listeners! Spotify Wrapped showed stats that just make us uber grateful for you all. 
  •  

    Also, the dirty, underhanded, belly of the internet turned on Gyi and Conrad in the form of Google Business Profile suspensions on the SAME day. Coincidence? They think not. But, that’s it for today—let’s hash all that out in the next episode. 

    Other Episodes in the Paul Robinson Trilogy:

    Lawyer Website Roasted 

    Ring, Ring! What to Expect When You Call Up a Marketing Agency  

    Connect:

    The Bite - Lunch Hour Legal Marketing Newsletter!

    Leave Us an Apple Review 

    Lunch Hour Legal Marketing on YouTube 

    Lunch Hour Legal Marketing on TikTok

     

    Chapters - Times Approximate 

    (0:00) Planting our Flag / GBP Suspensions

    (6:59) Legal Marketing News

    (17:53) Mystery Shopper Call

    ...more
    View all episodesView all episodes
    Download on the App Store

    Lunch Hour Legal MarketingBy Legal Talk Network

    • 4.9
    • 4.9
    • 4.9
    • 4.9
    • 4.9

    4.9

    44 ratings


    More shows like Lunch Hour Legal Marketing

    View all
    Best's Insurance Law Podcast by Best's Recommended Insurance Attorneys & Adjusters

    Best's Insurance Law Podcast

    21 Listeners

    The Digital Edge by Legal Talk Network

    The Digital Edge

    14 Listeners

    The Kennedy-Mighell Report by Legal Talk Network

    The Kennedy-Mighell Report

    10 Listeners

    The Paralegal Voice by Legal Talk Network

    The Paralegal Voice

    58 Listeners

    The Legal Toolkit by Legal Talk Network

    The Legal Toolkit

    26 Listeners

    Digital Detectives by Legal Talk Network

    Digital Detectives

    22 Listeners

    New Solo by Legal Talk Network

    New Solo

    115 Listeners

    On the Road with Legal Talk Network by Legal Talk Network

    On the Road with Legal Talk Network

    8 Listeners

    Above the Law - Thinking Like a Lawyer by Legal Talk Network

    Above the Law - Thinking Like a Lawyer

    446 Listeners

    ABA Journal: Asked and Answered by Legal Talk Network

    ABA Journal: Asked and Answered

    9 Listeners

    ABA Journal: Modern Law Library by Legal Talk Network

    ABA Journal: Modern Law Library

    37 Listeners

    State Bar of Texas Podcast by Legal Talk Network

    State Bar of Texas Podcast

    31 Listeners

    State Bar of Michigan: On Balance Podcast by Legal Talk Network

    State Bar of Michigan: On Balance Podcast

    13 Listeners

    @theBar by Legal Talk Network

    @theBar

    47 Listeners

    Young Lawyer Rising by American Bar Association

    Young Lawyer Rising

    15 Listeners

    Litigation Radio by Legal Talk Network

    Litigation Radio

    33 Listeners

    SideBar: Optimism In Action - Conversations with Lawyers & Leaders Inspiring Positive Change by Legal Talk Network

    SideBar: Optimism In Action - Conversations with Lawyers & Leaders Inspiring Positive Change

    39 Listeners

    For the Innocent: A Podcast About Wrongful Convictions, Legal Failures, Prison, True Crime, Forensic Science, and Criminal Justice by Legal Talk Network

    For the Innocent: A Podcast About Wrongful Convictions, Legal Failures, Prison, True Crime, Forensic Science, and Criminal Justice

    42 Listeners

    In Dispute: 10 Famous Trials That Changed History by Attorney J Craig Williams and Legal Talk Network

    In Dispute: 10 Famous Trials That Changed History

    5 Listeners