If you haven’t already heard there are major changes coming to the Internet that are sure to change your ability to reach new and returning customers. More specifically, I’m talking about the release of iOS17 and the death of the 3rd party cookie.

There are A LOT of technical things that go into this topic and a lot of variables at play. I’m going to do my best to break it down as simply as possible and focus mostly on the solutions vs. going into all the nitty-gritty.

Make sure you check the full show notes for additional resources to learn more about these changes. 

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http://ecommercebadassery.com/240

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Let's Connect

Website: http://ecommercebadassery.com

Instagram: http://instagram.com/ecommercebadassery

Membership: http://ecommercebadassery.com/membership

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Rate, Review, & Subscribe

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

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Did you know? Consumers who search a website for the product they're looking for are 2.4x more likely to buy and spend 2.6x the amount of shoppers who don't.

Site search is a powerful tool to increase the conversion and revenue on your website, but the default behavior may not be enough to get your customers to their end goal. 

As an eCommerce website owner, there are some optimizations you can do to create a better site search experience for your customers and today we're walking through it step-by-step.

eCommerce Site Search Statistics

https://www.algolia.com/blog/ecommerce/e-commerce-search-and-kpis-statistics/

Shopify's Native Site Search Functionality

https://help.shopify.com/en/manual/online-store/storefront-search

http://ecommercebadassery.com/239

Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!

Sign Up for the Resource Library Here

https://ecommercebadassery.com/freestuff

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review the eCommerce Badassery Podcast

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If you think you're the only business owners that feels like burning everything to the ground now and then... you couldn't be more wrong. 

I talk to A LOT of business owners... in all industries and the sentiment is the same throughout. Even those I see who look like they've got it all figured out and ready to throw in the towel some days. 

But you don't have to suffer alone. Tune in to hear my best tip for weathering the storm.

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http://ecommercebadassery.com/238

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Let's Connect

Website: http://ecommercebadassery.com

Instagram: http://instagram.com/ecommercebadassery

Membership: http://ecommercebadassery.com/membership

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Rate, Review, & Subscribe

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy

Short-form video... what many of us hoped would be a flash in the pan has proven to be a mainstay of modern social media marketing. Whether you love it or hate it, keeping up with this ever-evolving medium can be downright exhausting; especially when it comes to trends. 

If you're asking questions like: 

• How many trends are too many

... then this is the episode for you!

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Wave's Inside Scoop Membership

http://ecommercebadassery.com/scoop*

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http://ecommercebadassery.com/237

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[00:00:00] Introducing Wave Wyld, a social media expert specializing in short form video marketing.

[00:05:17] Wave discusses the power of short-form video platforms like TikTok and Instagram Reels in reaching a broader audience and building brand visibility.

[00:10:32] The importance of authenticity and relatability in short-form video content to create meaningful connections with your target audience.

[00:15:45] Tips for leveraging trends and original content in short-form videos to showcase personality, promote products, and engage with the audience.

[00:22:07] The significance of consistency in posting content on platforms like TikTok to gain visibility and favor from the algorithms.

[00:25:40] Mistakes to avoid in short-form video marketing, such as using too many or too few trends, and the need to find the right balance for your business.

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Let's Connect

Website: http://ecommercebadassery.com

Instagram: http://instagram.com/ecommercebadassery

Membership: http://ecommercebadassery.com/membership

_______

Rate, Review, & Subscribe

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy

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http://ecommercebadassery.com/236

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Let's Connect

Website: http://ecommercebadassery.com

Instagram: http://instagram.com/ecommercebadassery

Membership: http://ecommercebadassery.com/membership

_______

Rate, Review, & Subscribe

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy

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20. The Power of the Pre-Launch and Thriving in a Crowded Market with Jessica Principe of All Girl Shave Club

https://ecommercebadassery.com/20

109. How To Build Your Email List With Instagram Dm Automation With Mike Yan Of Manychat

https://ecommercebadassery.com/how-to-automate-instagram-dms/

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ManyChat

http://ecommercebadassery.com/manychat

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Full Episode Show Notes + Episodes Mentioned

http://ecommercebadassery.com/235

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Let's Connect

Website: http://ecommercebadassery.com

Instagram: http://instagram.com/ecommercebadassery

Membership: http://ecommercebadassery.com/membership

_______

Rate, Review, & Subscribe

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy

Growing your email list and eCommerce business is one of the most important things you can do. The more people you have on your list to sell to, the more revenue you can generate.

But growing your list isn't quite as easy as it sounds. My two favorite ways to grow an email list are through product launches and quizzes. But if your audience is on the smaller side, it might not always make the impact that you need.

Giveaways on the other hand will typically generate more email subscribers than most other methods. But like everything else in marketing, giveaways aren't a sure thing. You do a decent size audience, the right strategy, and a few key tactics to get the most out of it.

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PopSmash App* Use Code BADASSERY

https://apps.shopify.com/popsmash

PopSmash Urban Dictionary Listing

https://www.urbandictionary.com/define.php?term=Popsmash

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Full Episode Show Notes

http://ecommercebadassery.com/234

_______

Let's Connect

Website: http://ecommercebadassery.com

Instagram: http://instagram.com/ecommercebadassery

Membership: http://ecommercebadassery.com/membership

_______

Rate, Review, & Subscribe

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy

Passive income is the holy grail of online business... but is any income TRULY passive?

Sort of. Put the work in upfront and passive income can follow. Of course, as a product-based business, you still need to fulfill the orders, but it would be cool to have that revenue rolling in without much marketing, wouldn't it?

Today's guest is Monica Little and she's teaching us exactly how we can make that happen. 

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How I Got Over My Fear of Live Video

https://ecommercebadassery.com/how-to-get-over-your-fear-of-live-video/

Creating a Digital Product

https://ecommercebadassery.com/high-margin-digital-products-for-product-based-businesses/

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Storyteller Tactics Deck of Cards

https://pipdecks.com/products/storyteller-tactics

How to create a Shopify link that pre-fills the cart

https://help.shopify.com/en/manual/products/details/cart-permalink#:~:text=Copy%20link.-,Create%20a%20cart%20permalink%20manually,-You%20can%20manually

Apple Keynotes

https://www.apple.com/apple-events/

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Full Episode Show Notes

http://ecommercebadassery.com/233

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Let's Connect

Website: http://ecommercebadassery.com

Instagram: http://instagram.com/ecommercebadassery

Membership: http://ecommercebadassery.com/membership

_______

Rate, Review, & Subscribe

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy

You asked, I answered! In today’s episode, we’re covering some of YOUR most frequently asked questions about running your eCommerce business. Plus, I’ll share some other episodes you can check out to dig even deeper on a lot of these topics. 

Check the timestamps below to skip to the questions you care most about!

• How to get more traffic to your website?

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The Lounge Marketing Membership

https://bit.ly/3TqGNHy

Prehook Quiz App for Shopify

https://prehook.com/

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Full Episode Show Notes + Episodes Mentioned

http://ecommercebadassery.com/231

_______

Let's Connect

Website: http://ecommercebadassery.com

Instagram: http://instagram.com/ecommercebadassery

Membership: http://ecommercebadassery.com/membership

_______

Rate, Review, & Subscribe

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy

When was the last time you really dug into your profit and loss statement?

I've been having A LOT of conversations about finance lately and it's got me worried about your profitability. 

CFOs are giving bad advice, programs you're investing in don't make sense for the stage of business you're at, agencies are ripping you off, and you're not putting nearly enough money in your pocket. 

Today we're diving into what you should think about and consider before investing in or out of something in your business, we're talking about the different types of programs that are typically available and who they're best for,  plus we're talking about what numbers you should be shooting for on your P&L. 

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The Lounge Marketing Membership

https://bit.ly/3TqGNHy

eCommerce Margin Statistics

https://www.shopify.com/blog/profit-margin

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229. Becoming an Inventory (and Finance) Genius with Ciara Stockeland

https://ecommercebadassery.com/profit-first-for-product-based-businesses/

228. How to Prep Your Business for Sale & Get Top Dollar with Christine McDannell of the Magnolia Firm

https://ecommercebadassery.com/how-to-sell-your-ecommerce-business/

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Full Episode Show Notes

http://ecommercebadassery.com/231

_______

Let's Connect

Website: http://ecommercebadassery.com

Instagram: http://instagram.com/ecommercebadassery

Membership: http://ecommercebadassery.com/membership

_______

Rate, Review, & Subscribe

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy