As a small business eCommerce entrepreneur, one of the MOST difficult things to do is get more visibility for your brand and traffic to your website.

We spend so much time, energy, and effort sending content into the abyss of social media, spending money on ads hoping people care about what we sell, and at the end of the day... while all these marketing strategies CAN work it's exhausting and defeating running on this hamster wheel.

But what if you had the chance to get in front of 200,000 customers who make the majority of the buying decisions in their households and prefer to shop small? What if those same customers would see products from YOUR store when they were shopping the standard mega retailers on the Internet?

And what if you could put your products there without paying a dime until you actually got a sale?

Meet goodbuy: The product discovery tool that acts as a matchmaker between you, the small business, and your perfect customer.

goodbuy Website: http://trygoodbuy.com

goodbuy Shopify app: https://apps.shopify.com/goodbuy

goodbuy iOS app: https://apps.apple.com/us/app/goodbuy-shop-conscious/id1619836752

goodbuy Chrome extension: https://chrome.google.com/webstore/search/goodbuy

goodbuy Instagram: https://www.instagram.com/trygoodbuy/

http://ecommercebadassery.com/220

Website: http://ecommercebadassery.com

Instagram: http://instagram.com/ecommercebadassery

Membership: http://ecommercebadassery.com/membership

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy

If you have an online and brick-and-mortar store it can be difficult to determine how much focus you should put on one or the other in your social media marketing. 

In today's episode, we'll talk through the strategy I'm recommending to clients with a few caveats for you to consider. 

eCommerceBadassery.com/219

Free Resource Library: http://ecommercebadassery.com/freestuff

Instagram: https://instagram.com/ecommercebadassery

FB Group: http://ecommercebadassery.com/facebook

Website: http://ecommercebadassery.com

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy

In the last few years of digital marketing, we've seen a huge increase in consumer concerns about Internet privacy. But at the same time, these consumers also expect brands to deliver and more personalized shopping and marketing experience. 

While first-party data has long been an important tool in a digital marketer's toolbox, zero-party data is even more important and more powerful. 

In this week's episode of the eCommerce Badassery podcast, we're diving into how to collect and utilize zero & first-party data so eCommerce brand owners like you can deliver the personalized shopping experiences your customers crave leading to higher customer lifetime value, customer satisfaction, and repeat business. 

What You'll Learn: 

• What zero & first-party data are

Show Notes:

http://eCommerceBadassery.com/218

The State of Personalization

https://explodingtopics.com/blog/personalization-stats

The Power of Zero-Party Data & Quizzes

http://ecommercebadassery.com/107

How iOS14 Will Change Your FB Ads & What You Can Do About it

http://ecommercebadassery.com/62

Flodesk for eCommerce

http://ecommercebadassery.com/81

How to Use Klaviyo Dynamic Content Feature

http://ecommercebadassery.com/149

Speaking to Your Perfect Customer

http://ecommercebadassery.com/42

Klaviyo Email Marketing Platform*

https://www.ecommercebadassery.com/klaviyo

Drip Email Marketing Platform*

https://ecommercebadassery.com/drip

Omnisend Email Marketing Platform*

https://ecommercebadassery.com/omnisend

The Lounge Membership

http://ecommercebadassery.com/membership

Free Resource Library: http://ecommercebadassery.com/freestuff

Instagram: https://instagram.com/ecommercebadassery

FB Group: http://ecommercebadassery.com/facebook

Website: http://ecommercebadassery.com

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy

If you're selling something on the Internet... you have to create great copy. The good news... you don't have to be a copywriter or a wordsmith to create great copy. 

Tune in to hear the two most important principles you need to understand to write copy that converts and get a few examples for inspiration. 

https://bit.ly/3TqGNHy

http://ecommercebadassery.com/217

Interested in getting my brain focused on YOUR business? Learn more about my services:

Email Marketing Help

https://ecommercebadassery.com/email-marketing

eCommerce Help

https://ecommercebadassery.com/ecommerce-help

Book a Strategy Call

https://ecommercebadassery.com/ecommerce-help/#strategycalls

Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!

Sign Up for the Resource Library Here

https://ecommercebadassery.com/freestuff

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review the eCommerce Badassery Podcast

https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

I get really frustrated when I hear people giving blanket advice on the Internet without explaining the nuances that help entrepreneurs figure out if that advice is good for them. Today I'm busting 3 pieces of bad advice I've heard on the Internet and how you can determine whether it's right for you, or not.

160. How to Deal with Conflicting Advice from Experts

https://ecommercebadassery.com/conflicting-advice-from-experts/

12. How to Get More Visibility for Your eCommerce Store

https://ecommercebadassery.com/how-to-get-more-awareness-visibility-for-your-ecommerce-store/

13. How to Get Customers Closer to Making a Purchase & Grow Your Email List

https://ecommercebadassery.com/get-customers-closer-to-making-a-purchase-grow-your-email-list/

14. How to Convince Customers to Buy from You Instead of Your Competition

https://ecommercebadassery.com/how-to-convince-customers-to-buy-from-you-instead-of-your-competition/

15. How to Get Repeat Purchases for Your eCommerce Store

https://ecommercebadassery.com/how-to-get-repeat-purchases-for-your-ecommerce-store/

19. eCommerce & Email Marketing Benchmarks to Gauge Your Success

https://ecommercebadassery.com/ecommerce-benchmarks-to-gauge-your-success/

44. How to Create an Email Marketing Calendar

https://ecommercebadassery.com/ecommerce-email-marketing-calendar/

104. How Many Emails to Send Per Week & How to Increase Email Sends

https://ecommercebadassery.com/how-many-emails-to-send-per-week-ecommerce-business/

31. Non-Salesy Email Ideas

https://ecommercebadassery.com/non-salesy-email-ideas-product-based-businesses/

32. Product-Focused Email Ideas

https://ecommercebadassery.com/product-focused-email-ideas-for-your-ecommerce-business/

The Lounge Membership

http://ecommercebadassery.com/membership

A PSA for every eCommerce business owner...

https://bit.ly/3TqGNHy

http://ecommercebadassery.com/215

Interested in getting my brain focused on YOUR business? Learn more about my services:

Email Marketing Help

https://ecommercebadassery.com/email-marketing

eCommerce Help

https://ecommercebadassery.com/ecommerce-help

Book a Strategy Call

https://ecommercebadassery.com/ecommerce-help/#strategycalls

Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!

Sign Up for the Resource Library Here

https://ecommercebadassery.com/freestuff

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review the eCommerce Badassery Podcast

https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Every business has a way of turning into a bit of a shitshow. Things get messy, overwhelming, and not so organized. But with spring in the air and the end of Q1 upon us, now is a great time to Spring clean our businesses! In this week’s episode, we’re talking about 15 things you can do to spring clean your business right now and move forward feeling refreshed and renewed!

• Ways to optimize your email marketing, your business operations, your customer experience, your website, and your overall marketing strategy

Episode 39 - 5 Things You Can Do to Step into Your Role as CEO

eCommerceBadassery.com/39

Episode 44 - Creating an Email Marketing Calendar

eCommerceBadassery.com/44

Episode 38 - Sales Tax for eCommerce

eCommerceBadassery.com/36

Episode 37 - Mini-Episode: Privacy, GDPR, CCPA, Oh My!

eCommerceBadassery.com/37

eCommerceBadassery.com/214

Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!

http://ecommercebadassery.com/freestuff

Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! 

http://ecommercebadassery.com/facebook

Let’s connect on Instagram @ecommercebadassery

https://instagram.com/ecommercebadassery

Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.

https://ecommercebadassery.com/klaviyo

Interested in getting my brain focused on YOUR business? Learn more about my services…

Email Marketing Help: https://ecommercebadassery.com/email-marketing

eCommerce Help: https://ecommercebadassery.com/ecommerce-help

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Chartable - https://chartable.com/privacy

Q2 is a great time to tackle big projects in your eCommerce business. You've fully recovered from Q4 and are back in the swing of things... but it's not quite summer yet so you're not as distracted with vacations, kids, and weekend BBQs.

But what exactly should you be focusing on? Of course... it depends. But in today's episode, I share what you should consider when making those final decisions. 

93. All the Ways to Grow Your eCommerce Business

http://ecommercebadassery.com/93

127. How to Sell Out Your Next Product Launch

http://ecommercebadassery.com/127

https://bit.ly/3TqGNHy

http://ecommercebadassery.com/213

Interested in getting my brain focused on YOUR business? Learn more about my services:

Email Marketing Help

https://ecommercebadassery.com/email-marketing

eCommerce Help

https://ecommercebadassery.com/ecommerce-help

Book a Strategy Call

https://ecommercebadassery.com/ecommerce-help/#strategycalls

Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!

Sign Up for the Resource Library Here

https://ecommercebadassery.com/freestuff

Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. 

Review the eCommerce Badassery Podcast

https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683

This podcast uses the following third-party services for analysis: 

Subscription eCommerce is one of the best ways to increase the lifetime value of your customers and create recurring revenue in your business.

But creating a great subscription program that doesn't result in tons of customer churn takes more than just sticking a subscribe & save on your product page.

Today's guest is Ben Fisher, Founder and CEO of Rodeo, a subscription platform for Shopify. He started his development journey as a kid, selling strawberries door-to-door so he could buy programming books. He went on to create Carthook, a post-purchase upsell app for Shopify which he sold in 2022. Now he helps 8-figure DTC brands that use subscription models to maximize customer retention and lifetime value.

Rodeo Subscription Platform

http://hey.rodeo/

Book: Don't Make Me Think

https://a.co/d/4cNNxkw

Book: The Membership Economy

https://a.co/d/9Jvf4Jg

https://www.linkedin.com/in/skinnyandbald/

https://twitter.com/skinnyandbald

https://subscriptionradio.com/

• What you need to be pitch-ready for public relations