Six-Figure Signature Offers: Live Launching Tips and Marketing Strategies for Female Entrepreneurs

Failed launch? The top 5 things I see in launches that failed in 2025 and what you should focus on next (EP. 123)


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Okay, so your launch didn’t go the way you planned… maybe it flopped entirely or just didn’t hit the numbers you were banking on. And now you’re sitting there wondering WTF:

Was it the offer? Was it the price? Should I just burn it all down and start again?

Deep breath, friend.

As someone whose launched more times than I can count: not all is lost, and that offer you think failed, could actually result in your best launch yet, with just a few tweaks.

In this episode, I’m walking you through the top 5 reasons why launches are still falling flat in 2025 (yep, even with good content, a solid offer, and a juicy course).

I’ve gone deep on launch debriefs with clients inside my Mastermind, what's happening in the industry and pulled out the most common patterns I see when things just aren’t converting the way they should. And I’m giving you the EXACT questions I’d ask you if we were coaching 1:1.

You’ll learn:
  • The real reason your launch flopped—and why it’s probably not your price
  • What’s changed about conversion rates and audience behavior in 2025
  • How top-of-funnel problems are sabotaging solid offers (and how to fix that)
  • Why using ChatGPT without strategic input is tanking your sales assets
  • The mindset reset you need after a “meh” launch—and what to do next

If you’ve been questioning everything about your last launch, this is the reset and reality check you need. Plus I’m sharing what I’ve personally learned from launching low ticket vs. signature offers (and what I’d do differently).

We’re not letting one “meh” launch derail your dream. Here's what you're going to do.

Links & Resources:

Curious what it would look like to build a part-time business that actually pays you like a full-time one?

The waitlist is open for Peace + Profit—where you'll come to scale to $250K+ with a simple, sustainable offer suite.

You can apply now or pop your name on the waitlist to be the first to hear when doors officially open in September www.launcheasylife.com/mastermind

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Six-Figure Signature Offers: Live Launching Tips and Marketing Strategies for Female EntrepreneursBy Robyn Birkin | Online Business Strategist for Women Business Owners

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