Finley Capital Podcast

Logan sits down with Shelby Reed of Minnow Loans to explore how she turned her passion for real estate into a thriving private lending business in Missouri. Shelby shares her journey from buying mortgage notes across the country to creating her own “good paper” locally — and the lessons she learned along the way about relationships, risk, and community impact. Whether you’re a real estate investor, aspiring private lender, or just love a story of entrepreneurial grit, this conversation delivers practical insight and inspiration in equal measure.  

✅ Please like, subscribe, and share! ✅

Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lending? Join Logan Richetti, founder of Finley Capital, as he shares expert insights and strategies from years of experience in the private lending industry. Tune in weekly for episodes covering all aspects of private lending—from securing hard money loans and private capital, to real estate investment tips, portfolio management, and retirement strategies. We’ve got everything you need to fuel your next big investment!

If you enjoyed this podcast, we would greatly appreciate your positive review & rating! ✔️

Make sure to check out the top resources for both new and experienced private lenders and investors at Finley Capital. Get your Private Lending Journey started today!

📲 FOLLOW US ON SOCIAL MEDIA

✅ Instagram: @finleycapital

✅ TikTok: @finleycapital

✅ YouTube: @finleycapital

✅ Facebook: @finleycapital

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✅ Apple Podcasts: @finleycapital

✅ Spotify: @finleycapital

🔗 Useful Link

✅ Lend Safe: lendsafe.us

✅ Lend Private: lendprivate.us

✅ Finley Capital: finleycapital.us

In this milestone episode, Logan reflects on Finley Capital’s journey as the company hits $10 million on its balance sheet. He dives into the lessons learned from scaling safely, nurturing lender relationships, and building borrower trust. From crafting competitive “grand slam” offers in Michigan to structuring smarter rural loan products, Logan reveals how targeted marketing and creative deal flow strategies are shaping the future of private lending.

You’ll also hear how Finley Capital is stepping into ground-up construction lending with a hands-on approach—balancing risk, structuring smarter draw schedules, and building lasting borrower partnerships. Whether you’re a lender, investor, or real estate entrepreneur, this episode offers a behind-the-scenes look at what it takes to grow a private lending company the right way.

✅ Please like, subscribe, and share! ✅

Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lending? Join Logan Richetti, founder of Finley Capital, as he shares expert insights and strategies from years of experience in the private lending industry. Tune in weekly for episodes covering all aspects of private lending—from securing hard money loans and private capital, to real estate investment tips, portfolio management, and retirement strategies. We’ve got everything you need to fuel your next big investment!

If you enjoyed this podcast, we would greatly appreciate your positive review & rating! ✔️

Make sure to check out the top resources for both new and experienced private lenders and investors at Finley Capital. Get your Private Lending Journey started today!

📲 FOLLOW US ON SOCIAL MEDIA

✅ Instagram: @finleycapital

✅ TikTok: @finleycapital

✅ YouTube: @finleycapital

✅ Facebook: @finleycapital

✅ Powered By Private Facebook Group

✅ Apple Podcasts: @finleycapital

✅ Spotify: @finleycapital

🔗 Useful Link

✅ Lend Safe: lendsafe.us

✅ Lend Private: lendprivate.us

✅ Finley Capital: finleycapital.us

Logan Richetti sits down with Dan Uccello — entrepreneur, restaurateur, and private lender — to explore his journey from growing up in Italy and building multiple successful pizza concepts, to navigating the cannabis industry, and ultimately finding his stride in private lending and real estate investing. 

Dan shares how family partnerships, networking, and trust have been the backbone of his businesses, and how he’s helping local flippers and entrepreneurs access the capital they need to grow. This conversation dives into raising money, structuring deals, and the balance between family investors and high-net-worth partners.

✅ Please like, subscribe, and share! ✅

Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lending? Join Logan Richetti, founder of Finley Capital, as he shares expert insights and strategies from years of experience in the private lending industry. Tune in weekly for episodes covering all aspects of private lending—from securing hard money loans and private capital, to real estate investment tips, portfolio management, and retirement strategies. We’ve got everything you need to fuel your next big investment!

If you enjoyed this podcast, we would greatly appreciate your positive review & rating! ✔️

Make sure to check out the top resources for both new and experienced private lenders and investors at Finley Capital. Get your Private Lending Journey started today!

📲 FOLLOW US ON SOCIAL MEDIA

✅ Instagram: @finleycapital

✅ TikTok: @finleycapital

✅ YouTube: @finleycapital

✅ Facebook: @finleycapital

✅ Powered By Private Facebook Group

✅ Apple Podcasts: @finleycapital

✅ Spotify: @finleycapital

🔗 Useful Link

✅ Lend Safe: lendsafe.us

✅ Lend Private: lendprivate.us

✅ Finley Capital: finleycapital.us

What does it take to turn a small side hustle into a $32M private lending fund? In this episode of The Finley Capital Podcast, host Logan Richetti sits down with Jeremy Adrian of Crown Capital Resources to unpack the journey from engineers dabbling in flips to full-time fund managers reshaping private lending in Texas.

Jeremy shares how he and his partner built their business with word-of-mouth, doubled in size while lowering risk, and structured their fund to prioritize investors first. From underwriting discipline to why “skin in the game” matters, this conversation is packed with insights for investors, lenders, and entrepreneurs looking to scale responsibly — and profitably.

✅ Please like, subscribe, and share! ✅

Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lending? Join Logan Richetti, founder of Finley Capital, as he shares expert insights and strategies from years of experience in the private lending industry. Tune in weekly for episodes covering all aspects of private lending—from securing hard money loans and private capital, to real estate investment tips, portfolio management, and retirement strategies. We’ve got everything you need to fuel your next big investment!

If you enjoyed this podcast, we would greatly appreciate your positive review & rating! ✔️

Make sure to check out the top resources for both new and experienced private lenders and investors at Finley Capital. Get your Private Lending Journey started today!

📲 FOLLOW US ON SOCIAL MEDIA

✅ Instagram: @finleycapital

✅ TikTok: @finleycapital

✅ YouTube: @finleycapital

✅ Facebook: @finleycapital

✅ Powered By Private Facebook Group

✅ Apple Podcasts: @finleycapital

✅ Spotify: @finleycapital

🔗 Useful Link

✅ Lend Safe: lendsafe.us

✅ Lend Private: lendprivate.us

✅ Finley Capital: finleycapital.us

Logan Richetti and Kevin Marshall pull back the curtain on what it’s like to run real estate flips through joint venture partnerships. From a $92K Grand Rapids project to a massive six-bedroom renovation in Virginia, they share the wins, mistakes, and systems that have helped them navigate over 30 joint ventures.

You’ll hear how they vet (and sometimes don’t vet) partners, why tracking every expense matters, how a $500 set of cameras saved them thousands, and the strategies they use to turn challenging deals into profitable exits. If you’ve ever thought about bringing in a partner, scaling your flipping business, or protecting your capital, this episode is for you.

✅ Please like, subscribe, and share! ✅

Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lending? Join Logan Richetti, founder of Finley Capital, as he shares expert insights and strategies from years of experience in the private lending industry. Tune in weekly for episodes covering all aspects of private lending—from securing hard money loans and private capital, to real estate investment tips, portfolio management, and retirement strategies. We’ve got everything you need to fuel your next big investment!

If you enjoyed this podcast, we would greatly appreciate your positive review & rating! ✔️

Make sure to check out the top resources for both new and experienced private lenders and investors at Finley Capital. Get your Private Lending Journey started today!

📲 FOLLOW US ON SOCIAL MEDIA

✅ Instagram: @finleycapital

✅ TikTok: @finleycapital

✅ YouTube: @finleycapital

✅ Facebook: @finleycapital

✅ Powered By Private Facebook Group

✅ Apple Podcasts: @finleycapital

✅ Spotify: @finleycapital

🔗 Useful Link

✅ Lend Safe: lendsafe.us

✅ Lend Private: lendprivate.us

✅ Finley Capital: finleycapital.us

On this episode of the Finley Capital Podcast, Kelli Garrett shares her incredible journey from having no financial safety net to building a private lending business with over $500 million in funded loans in just five years. She opens up about the moments when her business was nearly out of funds — and the exact strategies she used to keep growing anyway.

You’ll hear how she scaled her operation, attracted consistent deal flow, and built lasting partnerships, all while proving you don’t have to come from money to create it. Whether you’re a seasoned investor or just starting out, this conversation delivers both inspiration and a clear roadmap for success in private lending.

✅ Please like, subscribe, and share! ✅

Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lending? Join Logan Richetti, founder of Finley Capital, as he shares expert insights and strategies from years of experience in the private lending industry. Tune in weekly for episodes covering all aspects of private lending—from securing hard money loans and private capital, to real estate investment tips, portfolio management, and retirement strategies. We’ve got everything you need to fuel your next big investment!

If you enjoyed this podcast, we would greatly appreciate your positive review & rating! ✔️

Make sure to check out the top resources for both new and experienced private lenders and investors at Finley Capital. Get your Private Lending Journey started today!

📲 FOLLOW US ON SOCIAL MEDIA

✅ Instagram: @finleycapital

✅ TikTok: @finleycapital

✅ YouTube: @finleycapital

✅ Facebook: @finleycapital

✅ Powered By Private Facebook Group

✅ Apple Podcasts: @finleycapital

✅ Spotify: @finleycapital

🔗 Useful Link

✅ Lend Safe: lendsafe.us

✅ Lend Private: lendprivate.us

✅ Finley Capital: finleycapital.us

Logan Richetti with Finley Capital joins Matt Rosen, to share the full backstory of how Finley Capital came to life—from making his very first private loan to launching a multi-million-dollar lending business at Finley Capital. Logan shares the story behind the name, how he's scaled with platforms like LendSafe and LendPrivate, and why private lending is one of the most powerful wealth-building tools.

We dive into:
• Starting a lending business with no roadmap
• Raising capital before I had a track record
• Balancing deal flow vs. funding
• Structuring smarter, safer loans
• Why trust, education & systems matter most

Whether you're just learning about private lending or trying to take your operation to the next level, this episode is for you.

 Listen now + grab free resources at LendPrivate.us

✅ Please like, subscribe, and share! ✅

Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lending? Join Logan Richetti, founder of Finley Capital, as he shares expert insights and strategies from years of experience in the private lending industry. Tune in weekly for episodes covering all aspects of private lending—from securing hard money loans and private capital, to real estate investment tips, portfolio management, and retirement strategies. We’ve got everything you need to fuel your next big investment!

✔️ Tune in now and watch the full video podcast at @finleycapital.us ✔️

If you enjoyed this podcast, we would greatly appreciate your positive review & rating! ✔️

Make sure to check out the top resources for both new and experienced private lenders and investors at Finley Capital. Get your Private Lending Journey started today!

📲 FOLLOW US ON SOCIAL MEDIA

✅ Instagram: @finleycapital

✅ TikTok: @finleycapital

✅ YouTube: @finleycapital

✅ Facebook: @finleycapital

✅ Powered By Private Facebook Group

✅ Apple Podcasts: @finleycapital

✅ Spotify: @finleycapital

🔗 Useful Link

✅ Lend Safe: lendsafe.us

✅ Lend Private: lendprivate.us

✅ Finley Capital: finleycapital.us

Logan Richetti dives deep into the real numbers, strategy, and structure behind a recent $1.2 million mixed-use portfolio in Midland, Michigan. You’ll learn exactly how he approached marketing, valuation, and deal packaging from both a seller and broker perspective—complete with pro tips on how to analyze a multifamily listing that actually gets traction.

Whether you're an active investor, new to private lending, or trying to understand how cap rates and NOI impact real-world value, this episode is loaded with insight.

 What You’ll Learn:

• How to evaluate multifamily and mixed-use listings like a pro
• What info serious buyers actually want in a listing
• The formulas behind cap rate, NOI, and valuation
• Why packaging matters—and how to create deal momentum
• How Logan’s team unlocked extra value through rezoning and parcel splitting

 Like what you hear? Follow the Finley Capital Podcast for real, tactical breakdowns of deals, strategies, and lessons learned in the world of private lending and real estate investing.

✅ Please like, subscribe, and share! ✅

Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lending? Join Logan Richetti, founder of Finley Capital, as he shares expert insights and strategies from years of experience in the private lending industry. Tune in weekly for episodes covering all aspects of private lending—from securing hard money loans and private capital, to real estate investment tips, portfolio management, and retirement strategies. We’ve got everything you need to fuel your next big investment!

✔️ Tune in now and watch the full video podcast at @finleycapital.us ✔️

If you enjoyed this podcast, we would greatly appreciate your positive review & rating! ✔️

Make sure to check out the top resources for both new and experienced private lenders and investors at Finley Capital. Get your Private Lending Journey started today!

📲 FOLLOW US ON SOCIAL MEDIA

✅ Instagram: @finleycapital

✅ TikTok: @finleycapital

✅ YouTube: @finleycapital

✅ Facebook: @finleycapital

✅ Powered By Private Facebook Group

✅ Apple Podcasts: @finleycapital

✅ Spotify: @finleycapital

🔗 Useful Link

✅ Lend Safe: lendsafe.us

✅ Lend Private: lendprivate.us

✅ Finley Capital: finleycapital.us

Logan breaks down 10 private lending borrower acquisition strategies—but more importantly, he shares why focusing on just 1 or 2 is the key to real growth.

After years of spreading his energy too thin across a wide range of lead generation efforts, Logan shares a transparent look at what’s working, what’s not, and how he’s refocusing his time and resources to scale smarter. If you're a private lender feeling overwhelmed by too many options, this episode will help you zero in on the highest ROI strategies for attracting quality borrowers.

What You’ll Learn:

• The 10 most common ways private lenders source deals
• Why chasing all of them at once is a trap
• The 2 strategies Logan is doubling down on
• Tips to build a lean, focused, and repeatable borrower pipeline

 If you’re ready to stop dabbling and start scaling, this episode is your roadmap.

✅ Please like, subscribe, and share! ✅

Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lending? Join Logan Richetti, founder of Finley Capital, as he shares expert insights and strategies from years of experience in the private lending industry. Tune in weekly for episodes covering all aspects of private lending—from securing hard money loans and private capital, to real estate investment tips, portfolio management, and retirement strategies. We’ve got everything you need to fuel your next big investment!

✔️ Tune in now and watch the full video podcast at @finleycapital.us ✔️

If you enjoyed this podcast, we would greatly appreciate your positive review & rating! ✔️

Make sure to check out the top resources for both new and experienced private lenders and investors at Finley Capital. Get your Private Lending Journey started today!

📲 FOLLOW US ON SOCIAL MEDIA

✅ Instagram: @finleycapital

✅ TikTok: @finleycapital

✅ YouTube: @finleycapital

✅ Facebook: @finleycapital

✅ Powered By Private Facebook Group

✅ Apple Podcasts: @finleycapital

✅ Spotify: @finleycapital

🔗 Useful Link

✅ Lend Safe: lendsafe.us

✅ Lend Private: lendprivate.us

✅ Finley Capital: finleycapital.us

Logan walks us through a whiteboard brain-dump on why he’s considering launching the Lend Private Fund—a 506(b) debt fund designed to solve the scalability and liquidity challenges Finley Capital faces with its current co-lender direct placement model. With the balance sheet sitting at $9.5 M and eyes set on $120 M, Logan breaks down:

• Current Constraints: Why deal origination and the co-lender model leave eager capital partners waiting on the sidelines.
• Fund Structure 101: How pooling $10 M across 100 friends & family investors into 100 loans creates instant diversification, mitigates downside, and keeps capital always deployed.
• Risk & Reward: A deep dive into the math—what happens if one loan goes to zero, why a 1% hair-trigger upside isn’t as scary as it sounds, and how a 9–11% return remains achievable even with a few hiccups.
• Scale & Reinvest: Imagining the fund at 10× or 100× scale and how direct reinvestment of dividends turbocharges growth without constant deal-hunting.

Whether you’re a private lender, a high-net-worth investor, or simply curious about alternative real-estate finance, join us for a no-nonsense look at building a sustainable, scalable debt fund—and learn why this might just be the next evolution for Finley Capital, LendPrivate, and the entire LendFam community.

✅ Please like, subscribe, and share! ✅

Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lending? Join Logan Richetti, founder of Finley Capital, as he shares expert insights and strategies from years of experience in the private lending industry. Tune in weekly for episodes covering all aspects of private lending—from securing hard money loans and private capital, to real estate investment tips, portfolio management, and retirement strategies. We’ve got everything you need to fuel your next big investment!

✔️ Tune in now and watch the full video podcast at @finleycapital.us ✔️

If you enjoyed this podcast, we would greatly appreciate your positive review & rating! ✔️

Make sure to check out the top resources for both new and experienced private lenders and investors at Finley Capital. Get your Private Lending Journey started today!

📲 FOLLOW US ON SOCIAL MEDIA

✅ Instagram: @finleycapital

✅ TikTok: @finleycapital

✅ YouTube: @finleycapital

✅ Facebook: @finleycapital

✅ Powered By Private Facebook Group

✅ Apple Podcasts: @finleycapital

✅ Spotify: @finleycapital

🔗 Useful Link

✅ Lend Safe: lendsafe.us