Founder's Journal

By Morning BrewBusiness Entrepreneurship Careers

Founder's Journal episodes

October 11, 2023 Why Entrepreneurs Should Embrace the Boring
Episode 53: Alex Lieberman (@businessbarista) talks about why it’s good to embrace the boring parts of starting a business. Founders can get caught up in the notion that if they’re not doing anything exciting at all times, they’re failing. However, it some cases, refining your product or service might not be sexiest phase of your business but can be the most important in building the foundation.

Send us an email and let us know what you think of the idea! [email protected]

#FoundersJournal #Startups #Entrepreneur
Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W
Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/

Subscribe to Morning Brew!
Sign up for free today: https://bit.ly/morningbrewyt
Follow The Brew!
Instagram - https://www.instagram.com/morningbrew/
Twitter - https://twitter.com/MorningBrew
Tik Tok - https://www.tiktok.com/@morningbrew

Follow Alex!
Alex Lieberman (@businessbarista)
13 min
October 09, 2023 These 8 Business Ideas Were Pitched To Me. I Pick My Favorites.
Episode 52: Alex Lieberman (@businessbarista) runs through 8 ideas to see if they merit becoming full-on sustainable businesses. From Blinkist for podcasts to an AI-assisted memoir writer, Alex walks through his thought process as if he were an investor and gives an honest rating.

Send us an email and let us know what you think of the idea! [email protected]

#FoundersJournal #Startups #Entrepreneur
Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W
Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/

Subscribe to Morning Brew!
Sign up for free today: https://bit.ly/morningbrewyt
Follow The Brew!
Instagram - https://www.instagram.com/morningbrew/
Twitter - https://twitter.com/MorningBrew
Tik Tok - https://www.tiktok.com/@morningbrew

Follow Alex!
Alex Lieberman (@businessbarista)
22 min
October 06, 2023 The Secret to Bootstrapping Your Business
Episode 51: It’s Flashback Friday. Alex Lieberman (@businessbarista) and Jesse Pujji (@jspujji), former co-host of The Crazy Ones, talk about what bootstrapping a business really means. In this episode, Alex uses examples from his early days of Morning Brew to highlight the differences between bootstrapping a business vs. raising money through investors.

Send us an email and let us know what you think of the idea! [email protected]

#FoundersJournal #Startups #Entrepreneur
Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W
Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/

Subscribe to Morning Brew!
Sign up for free today: https://bit.ly/morningbrewyt
Follow The Brew!
Instagram - https://www.instagram.com/morningbrew/
Twitter - https://twitter.com/MorningBrew
Tik Tok - https://www.tiktok.com/@morningbrew

Follow Alex!
Alex Lieberman (@businessbarista)
15 min
October 04, 2023 How To Become a More Conscious Leader
Episode 50: Are you a “below the line” or “above the line” leader? Don’t know the difference? Alex Lieberman (@businessbarista) shares examples of how to become a more self-aware leader, making sure your approach to problem-solving or disagreements is honest and open-minded. As leaders, it’s natural to have egos, but it often takes higher leadership abilities to set aside your ego for the greater good.

Send us an email and let us know what you think of the idea! [email protected]

#FoundersJournal #Startups #Entrepreneur
Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W
Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/

Subscribe to Morning Brew!
Sign up for free today: https://bit.ly/morningbrewyt
Follow The Brew!
Instagram - https://www.instagram.com/morningbrew/
Twitter - https://twitter.com/MorningBrew
Tik Tok - https://www.tiktok.com/@morningbrew

Follow Alex!
Alex Lieberman (@businessbarista)
16 min
October 02, 2023 The Difference Between a Logo and a Brand
Episode 49: Establishing a logo can be a trap for many entrepreneurs and startups. Just because a business might have a distinct design or font that is recognizable, doesn’t mean it's a brand. Alex Lieberman (@businessbarista) goes into the biggest difference between a logo and a brand. A brand goes beyond the design or the look. It’s a status symbol or a culture. In this episode, you’ll learn how you can strive to become a brand, not just a logo.

Send us an email and let us know what you think of the idea! [email protected]

#FoundersJournal #Startups #Entrepreneur
Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W
Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/

Subscribe to Morning Brew!
Sign up for free today: https://bit.ly/morningbrewyt
Follow The Brew!
Instagram - https://www.instagram.com/morningbrew/
Twitter - https://twitter.com/MorningBrew
Tik Tok - https://www.tiktok.com/@morningbrew

Follow Alex!
Alex Lieberman (@businessbarista)
11 min
September 29, 2023 What I Do When I’m Feeling Lost
Episode 48: Alex Lieberman (@businessbarista) is lost. This is something many entrepreneurs will cycle through over the course of their journey. It happens to the best of us. There is a belief that entrepreneurs have unshakable confidence to achieve success but the truth is that there will always be moments where purpose and direction isn’t clear. In this episode, Alex talks about some paths to take when feeling lost.

Send us an email and let us know what you think of the idea! [email protected]

#FoundersJournal #Startups #Entrepreneur
Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W
Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/

Subscribe to Morning Brew!
Sign up for free today: https://bit.ly/morningbrewyt
Follow The Brew!
Instagram - https://www.instagram.com/morningbrew/
Twitter - https://twitter.com/MorningBrew
Tik Tok - https://www.tiktok.com/@morningbrew

Follow Alex!
Alex Lieberman (@businessbarista)
15 min
September 27, 2023The Biggest Issue with Product-Market Fit
Episode 47: Alex Lieberman (@businessbarista) dives into one of the most pivotal stages for every entrepreneur: finding product-market fit. There are a lot of definitions on product-market fit and how to achieve it. In this episode, Alex unpacks widely accepted definitions coined by pioneering business leaders but also highlights key issues within those definitions, such as lack of measurability.

Send us an email and let us know what you think of the idea! [email protected]

Links:
How Superhuman Built an Engine to Find Product Market Fit | First Round Review
The Superhuman Product/Market Fit Engine
The Startup Pyramid
How to know if you've got product-market fit
The Never Ending Road To Product Market Fit — Brian Balfour
Pmarchive · The only thing that matters

#FoundersJournal #Startups #Entrepreneur
Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W
Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/

Subscribe to Morning Brew!
Sign up for free today: https://bit.ly/morningbrewyt
Follow The Brew!
Instagram - https://www.instagram.com/morningbrew/
Twitter - https://twitter.com/MorningBrew
Tik Tok - https://www.tiktok.com/@morningbrew

Follow Alex!
Alex Lieberman (@businessbarista)
18 min
September 25, 2023 How to Find the “Suck” in Businesses
Episode 46: Ideas can come from anywhere but it doesn’t always mean it’ll be a good idea. Even the most savvy business minds believe they’re solving a problem that ultimately doesn’t lead to a sustained business. Alex Lieberman (@businessbarista) has a simple answer: find the suck. If you’re thinking of building a business, do your research, look into problems that people are consistently having, and see if there’s a business model that can be the solution to that problem.

Send us an email and let us know what you think of the idea! [email protected]

#FoundersJournal #Startups #Entrepreneur
Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W
Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/

Subscribe to Morning Brew!
Sign up for free today: https://bit.ly/morningbrewyt
Follow The Brew!
Instagram - https://www.instagram.com/morningbrew/
Twitter - https://twitter.com/MorningBrew
Tik Tok - https://www.tiktok.com/@morningbrew

Follow Alex!
Alex Lieberman (@businessbarista)
13 min
September 22, 2023 Why Personal Holding Companies are the Hottest Trend
Episode 45: Alex Lieberman (@businessbarista) takes a look into what a personal holding company is, why it’s the hottest trend among entrepreneurs, and whether it’s the right move for you. While they may provide you the most freedom to invest and scale businesses that you really enjoy, it takes a certain personality type and understanding of the risk to achieve success.

Send us an email and let us know what you think of the idea! [email protected]

#FoundersJournal #Startups #Entrepreneur
Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W
Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/

Subscribe to Morning Brew!
Sign up for free today: https://bit.ly/morningbrewyt
Follow The Brew!
Instagram - https://www.instagram.com/morningbrew/
Twitter - https://twitter.com/MorningBrew
Tik Tok - https://www.tiktok.com/@morningbrew

Follow Alex!
Alex Lieberman (@businessbarista)

17 min
September 20, 2023Why Coffee Chats Have Energized My Ideas
Episode 44: Alex Lieberman (@businessbarista) does another temperature check to review and reflect the latest achievements, adversities, and ascertainments. He’s closing in on finding product market fit for Storyarb and a renewed appreciation for coffee chats – something that waned during the pandemic. Then lessons learned about battling boredom throughout the day. Finally, lessons from India’s startup culture and sophisticated payment system that is more advanced than the U.S.
Send us an email and let us know what you think of the idea! [email protected]

Links:
All-In Summit: Bill Gurley presents 2,851 Miles
My First Million: Kevin Ryan

#FoundersJournal #Startups #Entrepreneur
Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W
Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal/

Subscribe to Morning Brew!
Sign up for free today: https://bit.ly/morningbrewyt
Follow The Brew!
Instagram - https://www.instagram.com/morningbrew/
Twitter - https://twitter.com/MorningBrew
Tik Tok - https://www.tiktok.com/@morningbrew

Follow Alex!
Alex Lieberman (@businessbarista)
30 min

About Founder's Journal

From the publisher's feed

Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1…