In a recent Gartner survey, 64% of CEOs said they view environmental sustainability as a growth opportunity. Coupled with the inclusion of sustainable technology on Gartner’s list of Top Strategic Technology Trends for 2024, it’s clear executives are ready to embrace sustainability throughout the organization.

In this episode, Kristin Moyer, Distinguished VP Analyst in our executive leadership of digital business practice, discusses how executives can, together, unleash the potential of sustainable technology into what she calls “one of the larger growth opportunities of our time.”

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Download Now: Gartner’s Top Strategic Technology Trends for 2024

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Learn More: Sustainable Business Resource Center

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Each year, Gartner surveys CEOs, CFOs and other members of the C-suite on their most pressing priorities. We ask, what is causing short-term reactivity? Where is there alignment or disagreement? What trends will drive business for the remainder of this decade?

In this episode, Marko Horvat, Vice President of Research in Gartner’s finance practice, discusses what matters most to CEOs today, how their priorities compare to those of the CFO, the greatest challenges in aligning priorities and what CFOs’ ultimate goals are.

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Read: What Matters to CEOs and CFOs Right Now

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Learn More: What Makes a Great CFO?

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Download Now: Benchmark Your Priorities Against 400 Other Executives

https://gtnr.it/45aj1oa

After a journey along the 2023 Gartner Hype Cycle™ for Artificial Intelligence, we’ve reached the final two stages: the Slope of Enlightenment and the Plateau of Productivity. Here, technologies have moved past the initial hype, and organizations are effectively putting them to use.

In this episode, Senior Director Analyst Jim Scheibmeir discusses cloud AI services, many of which are low-code, and their potential to transform industries from manufacturing to finance.  Then, Afraz Jaffri, a Director Analyst who focuses on data and analytics and AI and the editor of this year’s AI Hype Cycle, speaks to Gartner’s expectations for the future of AI technologies. 

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Watch Now: Gartner Hype Cycles, Explained

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Read: What’s New in Artificial Intelligence From the 2023 Gartner Hype Cycle

https://gtnr.it/3OKAltp

Learn More: Gartner Hype Cycle Research Methodology

https://gtnr.it/3Yi74uN

In the third installment of Behind the Hype, our four-part miniseries about the 2023 Gartner Hype Cycle™ for Artificial Intelligence, we descend into the trough of disillusionment. Contrary to popular belief, technologies that reach this phase of the Hype Cycle are not all ill-advised investments; sometimes, the market is adjusting and finding efficient uses for these technologies.

Afraz Jaffri, a Director Analyst who focuses on data and analytics and AI and the editor of this year’s AI Hype Cycle, joins us to clear up common misconceptions about the trough of disillusionment, a place where we find what we thought was possible is not. Then Senior Director Analyst Jonathan Davenport weighs in on the current and future states of autonomous vehicles, which sit in the trough on the 2023 Gartner Hype Cycle for Artificial Intelligence.

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Watch Now: Gartner Hype Cycles, Explained

bit.ly/3OnZdqJ

Read: What’s New in Artificial Intelligence From the 2023 Gartner Hype Cycle

https://gtnr.it/3OKAltp

Learn More: Gartner Hype Cycle Research Methodology

https://gtnr.it/3Yi74uN

In the second installment of Behind the Hype, our four-part miniseries about the 2023 Gartner Hype Cycle™ for Artificial Intelligence, we climb to the peak of inflated expectations. Here, we discuss the most talked about — and possibly overhyped — technology of the year: generative AI (GenAI).

First, Afraz Jaffri, a Director Analyst who focuses on data and analytics and AI and the editor of this year’s AI Hype Cycle, discusses the tell-tale signs that a technology has reached the peak of hype. Then, Frances Karamouzis, Distinguished VP Analyst and Group Chief of Research for IT Leaders, explains that while some companies are already using GenAI to create value, its true potential as a transformative technology remains unrealized. Finally, Global Chief of Research Chris Howard posits that GenAI may already be past the peak of inflated expectations, the result of which is disillusionment among its early adopters. 

Dig Deeper:

Watch Now: Gartner Hype Cycles, Explained

bit.ly/3OnZdqJ

Read: What’s New in Artificial Intelligence from the 2023 Gartner Hype Cycle

https://gtnr.it/3OKAltp

Learn More: Gartner Hype Cycle Research Methodology

https://gtnr.it/3Yi74uN

Welcome to Behind the Hype, a four-part miniseries about the 25 technologies on the Gartner 2023 Hype Cycle™ for Artificial Intelligence. In each episode, we’ll explore the different phases of a Hype Cycle, what new innovations are included and when businesses can expect them to start providing real value.

In this episode, Afraz Jaffri, a Director Analyst who focuses on data and analytics and AI and the editor of this year’s AI Hype Cycle, discusses how the 25 technologies were selected and what broader trends have recently emerged. 

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Watch Now: Gartner Hype Cycles, Explained

 https://bit.ly/3OnZdqJ

Learn More: Gartner Hype Cycle Research Methodology

https://gtnr.it/3Yi74uN

As generative AI continues to capture business leaders’ attention, Gartner Global Chief of Research Chris Howard explores the evolution of intelligence, including generative, machine, human, swarm and artificial intelligence. Listen in to learn the capabilities and limitations of each and why understanding this is crucial to unlock the full potential of AI and humans alike.

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Learn More: What Generative AI Means for Business

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Watch Now: More Episodes of Top of Mind with Chris Howard 

Download Now:  Create a Robust AI strategy — From Plan to Execution

https://gtnr.it/3Q0p4ro

Cybersecurity leaders often find themselves playing catch up, retroactively defending their business against harmful attacks. To avoid this, chief security officers and their teams need to shift their mindsets to better align with other business functions and deliver maximum impact for the enterprise. 

In the opening keynote at Gartner Security & Risk Management Summit, North America, Leigh McMullen, Gartner Distinguished VP Analyst, and Henrique Teixeira, Gartner Senior Director Analyst, tackle the four biggest myths affecting cybersecurity today, and share a new way for the function’s leaders to better align their data, tools, staff and controls with business needs.

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Register Now: Gartner Security & Risk Management Summit

https://gtnr.it/3JPz56Q

Learn More: Your Ultimate Guide to Cybersecurity

https://gtnr.it/3O9nNwY

Read Now: Top Strategic Cybersecurity Trends for 2023

https://gtnr.it/44zkNiC

Generative AI has gripped our imaginations and holds untold potential, but where do we go from here? Chris Howard, Gartner’s Global Chief of Research, is back with new insights from our video series, Top of Mind. He explores how humans relate to machines and why language itself is the key technology that underpins our evolving relationship to AI. He also looks at the promise of generative AI and how we can use it to make better decisions and reach more favorable outcomes. 

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Learn More: Gartner Experts Answer the Top Generative AI Questions for Your Enterprise

https://gtnr.it/3Ps9u7F

Watch: More Episodes of Top of Mind With Chris Howard 

https://bit.ly/3PsfiOj

In Gartner’s most recent CMO Spend and Strategy Survey, 75% of marketing leaders said they feel pressured to do more with fewer resources. With economic headwinds, the rise of generative AI and a new focus on marginal growth, many CMOs and their teams are taking on increased responsibilities to show their value. But more is not always more when it comes to engaging with customers through digital marketing.

In this opening keynote from the Gartner Marketing Symposium/Xpo™ 2023 conference, Gartner VP Analysts Lizzy Foo Kune and Carlos Guerrero explain how marketers have used productivity and responsibility to shield themselves and their departments from budget scrutiny. However, there is a better system for marketers to show value and deliver growth: catalytic marketing. This new and meaningful way to engage with customers delivers profitable growth without always feeling the need to do more.

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Watch now: Marketing’s New Directive: Resist the Tyranny of More 

https://bit.ly/3P2hNH3

Register now: Gartner Marketing Symposium/Xpo 2024

https://gtnr.it/42SS0Wd

Download now: The State of Marketing Budget and Strategy in 2023 

https://gtnr.it/3CmaTF5