Send Me A Message or Question About This Episode

Is your brand a little too… vanilla? In this episode of the Girl Means Business Podcast, we’re talking about how to infuse personality into your photography brand so it feels more like you and less like everyone else.

From your website copy to your client experience, your brand should showcase your vibe — not just your work. I’ll share how to avoid blending in, why authenticity always wins, and simple ways to make your brand unforgettable (without overcomplicating it).

If your marketing feels a little “meh,” this episode is your permission slip to spice things up and start showing up as the real you.

Support the show

✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨

https://www.facebook.com/share/g/1Bt71yqEg4/

_______________________________________

✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

_______________________________________

💡 Let’s Grow Your Business (The Easy Way!):

Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

_______________________________________

🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

______________________________________
Let’s Be Business Besties!

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Send Me A Message or Question About This Episode

Feeling stuck in the comparison trap? You’re not alone. In a world where every scroll on Instagram shows another photographer’s “perfect” work, it’s easy to question your own skills and wonder how you’ll ever stand out.

In this episode of the Girl Means Business Podcast, we’re talking about how to stay confident in a crowded photography market. I’ll share why comparison happens, how it holds you back, and most importantly — how to flip it into confidence that actually helps you grow.

You’ll learn:

✨ The dangers of comparison (and how it sabotages your business).

✨ Simple shifts to stop comparing and start standing tall in your own lane.

✨ Practical tools to build confidence and attract your dream clients.

If you’ve ever thought, “Why would anyone hire me when there are so many other photographers?” this episode will remind you exactly why you’re worth booking.

🌿 Join the waitlist for The Greenhouse Coaching Membership—a cozy, high-impact space for photographers who are done doing it all alone.

Get coaching, community, and a marketing plan that actually works (without relying on social media).

Join the Waitlist → https://girlmeansbusiness.myflodesk.com/greenhousewaitlist

Support the show

✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨

https://www.facebook.com/share/g/1Bt71yqEg4/

_______________________________________

✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

_______________________________________

💡 Let’s Grow Your Business (The Easy Way!):

Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

_______________________________________

🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

______________________________________
Let’s Be Business Besties!

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Send Me A Message or Question About This Episode

Marketing your photography business doesn’t have to mean endless social media posts or feeling chained to your phone. What you really need is a system — a clear path that turns strangers into subscribers, and subscribers into paying clients. That system? It’s called a marketing funnel.

In this episode of the Girl Means Business Podcast, I’m breaking down exactly how to create a photography marketing funnel that works — without being overwhelming or overly complicated.

We’ll cover:

✨ What a marketing funnel actually is (and why every photographer needs one).

✨ How to connect your social media, website, and email list so they work together.

✨ Real-life examples of simple funnels for family, newborn, and wedding photographers.

✨ Why a funnel helps you book clients consistently and avoid burnout.

Whether you’re brand new to funnels or just tired of guessing where your next client will come from, this episode will give you the clarity and confidence to set up a system that fills your calendar year-round.

🌿 Join the waitlist for The Greenhouse Coaching Membership—a cozy, high-impact space for photographers who are done doing it all alone.

Get coaching, community, and a marketing plan that actually works (without relying on social media).

Join the Waitlist → https://girlmeansbusiness.myflodesk.com/greenhousewaitlist

Support the show

✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨

https://www.facebook.com/share/g/1Bt71yqEg4/

_______________________________________

✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

_______________________________________

💡 Let’s Grow Your Business (The Easy Way!):

Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

_______________________________________

🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

______________________________________
Let’s Be Business Besties!

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Send Me A Message or Question About This Episode

Ever had a client inquire and then… crickets? You’re not alone. The truth is, most photography clients need multiple touchpoints before they’re ready to book — and if you’re not following up consistently, you’re leaving money (and dream sessions) on the table.

In this episode of the Girl Means Business Podcast, we’re diving into the power of email automations for photographers. I’ll break down why a simple follow-up email sequence is one of the most effective ways to turn subscribers into paying clients, without adding more work to your already busy schedule.

You’ll learn:

✨ The 5 emails every photographer should include in a follow-up sequence.

✨ How automations build trust, authority, and bookings while you sleep.

✨ The most common mistakes photographers make with email follow-ups (and how to fix them).

✨ Easy tools that make automation simple — even if you’re not “techy.”

If you’ve ever wished you had a marketing assistant working behind the scenes for you, this episode will show you how to create one with a few automated emails.

🌿 Join the waitlist for The Greenhouse Coaching Membership—a cozy, high-impact space for photographers who are done doing it all alone.

Get coaching, community, and a marketing plan that actually works (without relying on social media).

Join the Waitlist → https://girlmeansbusiness.myflodesk.com/greenhousewaitlist

Support the show

✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨

https://www.facebook.com/share/g/1Bt71yqEg4/

_______________________________________

✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

_______________________________________

💡 Let’s Grow Your Business (The Easy Way!):

Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

_______________________________________

🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

______________________________________
Let’s Be Business Besties!

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Send Me A Message or Question About This Episode

In Pt 2 of the Marketing For Photographer Challenge we are creating the lead magnet ideas that are going to help you build your email list from the ground up. 

In this episode we break down:

- Why you need a lead magnet

- How to create a lead magnet that attracts your client BEFORE they are ready to work with you

- Mistakes to avoid 

AND so much more! 

🌿 Join the waitlist for The Greenhouse Coaching Membership—a cozy, high-impact space for photographers who are done doing it all alone.

Get coaching, community, and a marketing plan that actually works (without relying on social media).

Join the Waitlist → https://girlmeansbusiness.myflodesk.com/greenhousewaitlist

Support the show

✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨

https://www.facebook.com/share/g/1Bt71yqEg4/

_______________________________________

✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

_______________________________________

💡 Let’s Grow Your Business (The Easy Way!):

Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

_______________________________________

🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

______________________________________
Let’s Be Business Besties!

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Send Me A Message or Question About This Episode

It's officially my favorite time of year...

Not only have we entered into the "-ber" months, but it's time for my Fall Marketing Challenge. 

In this 4-part series I will walk you through a simple (yes, it really is simple) marketing framework that will set you up to have an endless supply of potential clients all year round. 

Step ONE: Set up your email marketing platform of choice

I personally use and love Flodesk! I cannot say enough good things about this platform and how easy it is to use.

If you would like to try Flodesk and save 50% OFF your first year, click the link below: 

https://partners.flodesk.com/oq8rd1a1lrzm

Support the show

✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨

https://www.facebook.com/share/g/1Bt71yqEg4/

_______________________________________

✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

_______________________________________

💡 Let’s Grow Your Business (The Easy Way!):

Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

_______________________________________

🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

______________________________________
Let’s Be Business Besties!

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Send Me A Message or Question About This Episode

Still rocking a What to Wear guide as your lead magnet? Friend, it’s time for an upgrade.

In this episode of the Girl Means Business Podcast, I’m breaking down the biggest mistakes photographers are making with their lead magnets — and why those freebies aren’t getting you the clients you want. Then, I’ll share creative lead magnet ideas that will actually convert, from location guides to family traditions checklists, so you can start building an email list full of dream clients.

If you’re ready to grow your audience, book more sessions, and finally put your email marketing to work, this episode is packed with fresh ideas you can implement today.

Try FLODESK (my favorite email platform) for 50% off - https://flodesk.com/c/GIRL50

🌿 Join the waitlist for The Greenhouse Coaching Membership—a cozy, high-impact space for photographers who are done doing it all alone.

Get coaching, community, and a marketing plan that actually works (without relying on social media).

Join the Waitlist → https://girlmeansbusiness.myflodesk.com/greenhousewaitlist

Support the show

✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨

https://www.facebook.com/share/g/1Bt71yqEg4/

_______________________________________

✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

_______________________________________

💡 Let’s Grow Your Business (The Easy Way!):

Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

_______________________________________

🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

______________________________________
Let’s Be Business Besties!

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Send Me A Message or Question About This Episode

Taylor Swift isn’t just breaking music records — she’s rewriting the marketing playbook. From sold-out tours to her jaw-dropping New Heights podcast debut, Taylor knows how to build connection, create hype, and keep fans coming back for more. And guess what? Those same strategies can help you grow your photography business.

In this episode of the Girl Means Business Podcast, we’re breaking down Taylor’s smartest marketing moves and how you can apply them as a photographer — without needing a stadium tour or millions of followers.

You’ll learn:

✨ How to create a loyal client “fan base” that keeps coming back year after year.

✨ The art of storytelling and anticipation (and why it works just as well for mini sessions as it does for album drops).

✨ Why exclusivity and personal connection are the ultimate marketing tools.

✨ Creative ways to borrow Taylor’s playbook to stand out in your local market.

If you’ve ever wished marketing felt more fun (and less like a chore), this episode will inspire you to think outside the box and channel your inner Taylor. 🎤✨

🌿 Join the waitlist for The Greenhouse Coaching Membership—a cozy, high-impact space for photographers who are done doing it all alone.

Get coaching, community, and a marketing plan that actually works (without relying on social media).

Join the Waitlist → https://girlmeansbusiness.myflodesk.com/greenhousewaitlist

Support the show

✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨

https://www.facebook.com/share/g/1Bt71yqEg4/

_______________________________________

✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

_______________________________________

💡 Let’s Grow Your Business (The Easy Way!):

Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

_______________________________________

🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

______________________________________
Let’s Be Business Besties!

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Send Me A Message or Question About This Episode

Want to get found by your dream clients without spending all day posting on social media? This week, I’m joined by SEO expert Sara Dunn of SaraDoesSEO to talk all things search engine optimization for photographers — and trust me, she makes it simple, doable, and way less intimidating than it sounds.

In this episode, we’re covering:

✔️ Why SEO is one of the most powerful tools for booking more photography clients.

✔️ How to make Google fall in love with your website (and actually send you clients).

✔️ The biggest SEO mistakes photographers are making right now.

✔️ Quick, beginner-friendly steps you can take today to start ranking higher.

Whether you’re brand new to SEO or ready to finally get serious about it, this episode will give you the roadmap to start showing up in search results, attract more of the right clients, and get consistent bookings — all without relying on the social media hustle.

Your Wedding SEO Bootcamp

A special limited-time offer just for GMB listeners! Save 20% https://saradoesseo.thrivecart.com/wedding-seo-bootcamp/?coupon=GMB20

Learn more about Sara and her services:

Website: https://saradoesseo.com/

Instagram: https://www.instagram.com/saradoesseo/

TikTok: https://www.tiktok.com/@saradoesseo

Free monthly SEO Lunch & Learn: https://saradoesseo.com/learn/

🌿 Join the waitlist for The Greenhouse Coaching Membership—a cozy, high-impact space for photographers who are done doing it all alone.

Get coaching, community, and a marketing plan that actually works (without relying on social media).

Join the Waitlist → https://girlmeansbusiness.myflodesk.com/greenhousewaitlist

Lock in your Unlimited pricing plan with Flodesk when you sign up before Nov 28th

AND save 50% off your first year when you use this link ➡️: https://partners.flodesk.com/oq8rd1a1lrzm

Support the show

✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨

https://www.facebook.com/share/g/1Bt71yqEg4/

_______________________________________

✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

_______________________________________

💡 Let’s Grow Your Business (The Easy Way!):

Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

_______________________________________

🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

______________________________________
Let’s Be Business Besties!

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness

Send Me A Message or Question About This Episode

This week while I am sharing a replay of one of my most downloaded episodes of all time. I am sharing 5 things I would do if I were starting a new business in 2025. 

🌿 Join the waitlist for The Greenhouse Coaching Membership—a cozy, high-impact space for photographers who are done doing it all alone.

Get coaching, community, and a marketing plan that actually works (without relying on social media).

Join the Waitlist → https://girlmeansbusiness.myflodesk.com/greenhousewaitlist

Support the show

✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨

https://www.facebook.com/share/g/1Bt71yqEg4/

_______________________________________

✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

_______________________________________

💡 Let’s Grow Your Business (The Easy Way!):

Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

_______________________________________

🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

______________________________________
Let’s Be Business Besties!

Instagram: www.instagram.com/girlmeansbusiness

Facebook: www.facebook.com/girlmeansbusiness