High Intensity Business

Brandon Jonker (Brandon [@] Jonkercc [dot] com), former Director of Operations at Discover Strength, is a small business executive with a proven track record in the successful implementation of operations management principles and tactics to help scale and optimise a fitness business. Discover Strength's four personal training facilities are among the highest volume/revenue training facilities in the country.

Brandon joins me on the podcast to discuss Discover Strength's repetition duration study and the operations management cornerstones that help make Discover Strength one of the fastest growing high-intensity studio businesses.

Highlights:

• We discuss the recent Discover Strength study on the Results and Application of the Repetition Duration
• How to create an exercise menu that improves personal training service quality
• How to shadow trainers to improve client retention
• ... and much, much more!

Grow your high-intensity training business HERE

Get 10% OFF High Intensity Training Courses and Certifications HERE

Would you like to support Corporate Warrior? Please see my Patreon HERE

This episode is brought to you by ARXFit.com, ARX are the most innovative, efficient and effective all-in-one exercise machines I have ever seen. I was really impressed with my ARX workout. The intensity and adaptive resistance were unlike anything I've ever experienced. I love how the machine enables you to increase the negative load to fatigue target muscles more quickly and I love how the workouts are effortlessly quantified. The software tracks maximum force output, rate of work, total amount of work done and more in front of you on-screen, allowing you to compete with your pervious performance, to give you and your clients real-time motivation.

As well as being utilised by many HIT trainers to deliver highly effective and efficient workouts to their clients, ARX comes highly recommended by world-class trainers and brands including Bulletproof, Tony Robbins, and Ben Greenfield Fitness. To find out more about ARX and get $500 OFF install, please go to ARXfit.com and mention Corporate Warrior in the how did you hear about us field – ORDER HERE

For all of the show notes, links and resources - Click HERE

Mike Pullano is the Product and Fulfilment Manager at ARXFit, which he uses to exercise an average time of 7 hours and 8 minutes PER YEAR.

In this episode, Mike and I do a deep dive on ARX technology to understand its role in the evolving exercise market, how business can incorporate ARX into their service portfolio and whether or not it's superior for stimulating optimal muscle hypertrophy.

Highlights:

• The evolution of health clubs: from big-box gym to boutique
• A deep review of the features and function of ARX
• Strategies for ARX-based startups who also want to provide infrared sauna, vibration therapy, red-light therapy, and more.
• Why Mike believes ARX is the most effective tool available for optimising muscle hypertrophy
• And much more

Get 15% off High Intensity Training Courses and Certifications and 60-Days FREE access to the Corporate Warrior Membership to help you grow your strength training business – Click HERE (only available till end of July 2018)

Would you like to support Corporate Warrior? Please see my Patreon HERE

This episode is brought to you by ARXFit.com, ARX are the most innovative, efficient and effective all-in-one exercise machines I have ever seen. I was really impressed with my ARX workout. The intensity and adaptive resistance were unlike anything I've ever experienced. I love how the machine enables you to increase the negative load to fatigue target muscles more quickly and I love how the workouts are effortlessly quantified. The software tracks maximum force output, rate of work, total amount of work done and more in front of you on-screen, allowing you to compete with your pervious performance, to give you and your clients real-time motivation.

As well as being utilised by many HIT trainers to deliver highly effective and efficient workouts to their clients, ARX comes highly recommended by world-class trainers and brands including Bulletproof, Tony Robbins, and Ben Greenfield Fitness. To find out more about ARX and get $500 OFF install, please go to ARXfit.com and mention Corporate Warrior in the how did you hear about us field – ORDER HERE

For all of the show notes, links and resources - Click HERE

In this episode, my guests are Abe Williams (Co-Founder of EverStrongSF) and Mike Pullano (Product and Fulfilment Manager at ARXFit).

EverstrongSF is a fast-growing high-intensity strength training facility in San Francisco using ARX and MedX to provide a highly effective, efficient, and evidence-based exercise service. Everstrong SF have leveraged ARX technology to differentiate their business and offer the most leading-edge exercise service in the San Francisco Bay Area.

"We were profitable by day eleven." - Abe Williams, Co-Founder EverstrongSF

In this episode, Abe tells his own fascinating health and fitness story that led to him become a high-intensity advocate and co-found EverStrongSF. Together, Mike and Abe describe how to start and grow a profitable ARX-based business.

Get 15% off High Intensity Training Courses and Certifications and 60-Days FREE access to the Corporate Warrior Membership to help you grow your strength training business – Click HERE (only available till end of July 2018)

Would you like to support Corporate Warrior? Please see my Patreon HERE

Highlights:

• Abe's journey from CrossFitter to high-intensity trainer
• How to start and grow a profitable strength training business using ARX
• How to generate leads with effective PR
• How to price and package ARX for maximum profitability
• How to differentiate your strength training business
• How to use ARX to guarantee client progression over the long-term
• … and much, much more

This episode is brought to you by ARXFit.com, ARX are the most innovative, efficient and effective all-in-one exercise machines I have ever seen. I was really impressed with my ARX workout. The intensity and adaptive resistance were unlike anything I've ever experienced. I love how the machine enables you to increase the negative load to fatigue target muscles more quickly and I love how the workouts are effortlessly quantified. The software tracks maximum force output, rate of work, total amount of work done and more in front of you on-screen, allowing you to compete with your pervious performance, to give you and your clients real-time motivation.

As well as being utilised by many HIT trainers to deliver highly effective and efficient workouts to their clients, ARX comes highly recommended by world-class trainers and brands including Bulletproof, Tony Robbins, and Ben Greenfield Fitness. To find out more about ARX and get $500 OFF install, please go to ARXfit.com and mention Corporate Warrior in the how did you hear about us field – ORDER HERE

For all of the show notes, links and resources - Click HERE

Six years ago, Ali Watts left the corporate world in Sydney, Australia, to follow her passion - helping people transform their bodies and minds through fitness and nutrition.

She began her journey as a personal trainer and yoga teacher. Now, amongst other things (such as being a bad ass fit chick) she runs a quickly expanding Health Coaching business (employing other Health Coaches), is an owner of a S & C gymnastics studio and assists other business owners in the fitness and health industry to take their business to the next level.

A while back, Ali kindly interviewed me on her podcast, Ali Fitness. I really enjoyed talking to Ali, and it quickly occurred to me that she is a very capable entrepreneur. She understands how to grow online and offline fitness businesses fast.

To get a FREE business consultation with Ali, email Ali on ali [@] ali [dot] fitness

Contact Ali:

• Facebook
• Linkedin
• Twitter
• Instagram

Get 15% off High Intensity Training Courses and Certifications and 60-Days FREE access to the Corporate Warrior Membership to help you grow your strength training business – Click HERE (only available till end of July 2018)

Fancy supporting Corporate Warrior? Please see my Patreon HERE

In this episode, we cover:

• The most important questions to ask yourself before you create any online product or service
• How to discover what your clients will purchase from you
• Why you need a business coach
• … and much more

This episode is also brought to you by ARXFit.com, ARX are the most innovative, efficient and effective all-in-one exercise machines I have ever seen. I was really impressed with my ARX workout. The intensity and adaptive resistance were unlike anything I've ever experienced. I love how the machine enables you to increase the negative load to fatigue target muscles more quickly and I love how the workouts are effortlessly quantified. The software tracks maximum force output, rate of work, total amount of work done and more in front of you on-screen, allowing you to compete with your pervious performance, to give you and your clients real-time motivation.

As well as being utilised by many HIT trainers to deliver highly effective and efficient workouts to their clients, ARX comes highly recommended by world-class trainers and brands including Bulletproof, Tony Robbins, and Ben Greenfield Fitness. To find out more about ARX and get $500 OFF install, please go to ARXfit.com and mention Corporate Warrior in the how did you hear about us field – ORDER HERE

For all of the show notes, links and resources - Click HERE

Dr. Jeremy Loenneke is an Assistant Professor of Exercise Science at The University of Mississippi within the School of Applied Sciences. He obtained his PhD in Exercise Physiology from the University of Oklahoma under the mentorship of Dr. Michael Bemben. Dr. Loenneke had previously earned a Master's degree in Nutrition and Exercise Science from Southeast Missouri State University under the mentorship of Dr. Joe Pujol. His research focuses on skeletal muscle adaptations to exercise with and without the application blood flow restriction.

Listen to my Part 1 with Jeremy HERE

Get 15% off High Intensity Training Courses and Certifications and 60-Days FREE access to the Corporate Warrior Membership to help you grow your strength training business – Click HERE

In this episode, we cover:

• Muscle growth potential
• The value of high frequency training
• Multiple approaches to stimulating maximal muscle growth
• … and much more

Dr Felipe Damas earned his doctorate at the University of São Paulo and McMaster University. Nowadays, he's a postdoc at the Federal University of São Carlos researching exercise physiology, specifically on muscle adaptations to resistance training, focusing on mechanisms such as muscle damage, muscle protein synthesis, satellite cells, to better understand muscle hypertrophy.

Contact Felipe:

• Facebook
• Personal YouTube Channel
• Damascience YouTube Channel

In this episode, we cover:

• The relationship between acute muscle damage and muscle hypertrophy
• The time course of the recovery and super compensation process
• Optimal training programming
• … and much more

TIME LIMITED OFFER: Get 15% off High Intensity Training Certifications and 60-Days FREE access to the Corporate Warrior Membership to help you grow your strength training business – Click HERE

For all of the show notes, links and resources - Click HERE

Richard J. Wolff, RD, LDN (@myMEDFITNESS) has dedicated his life to helping people live well. He is an entrepreneur, writer and founder of MEDFITNESS, the company that created On Demand Strength Training ™. Richard earned a degree in nutritional science from the College of Health and Human Sciences at Northern Illinois University.

He completed an internship in Medical Nutrition Therapy at Northwestern Memorial Hospital, Chicago, IL. Richard is a Registered Dietitian (RD) and Licensed Dietitian Nutritionist (LDN). He is an adjunct faculty in the graduate school at Northern Illinois University and serves on their Health and Wellness Advisory Board.

Over the past 30 years, he has trained thousands of fitness professionals at major universities (University of Pennsylvania, San Francisco State University, University of California at Los Angeles) with his workshops and seminars. In recent years Richard has been a featured speaker at the nationally acclaimed Fight the Fat program in Deyersville, Iowa and the Resistance Exercise Conference in Minneapolis, Minnesota. Richards writing has been feature in award winning publications including Weightlifting USA, Nautilus Americas Fitness Magazine, Personal Fitness Professional, Club Industry Magazine, and the Daily Herald. He has worked as a consultant with the American Cancer Society, the Discovery Health Channel and Health Management Resources (HMR®).

Contact Richard:

• Email - Richard @ MEDFitnessprogram . com
• MEDFITNESS YouTube Channel
• MEDFITNESS Facebook Page
• MEDFITNESS Google Plus
• Linkedin

In this episode, we dig into topics related to how to grow and optimise your high intensity training business. Richard is a true professional, highly driven and will help inspire you to overcome the challenges in your business and enable you to adopt changes you may have been putting off for a while!

We cover:

• Service pricing and packaging
• How to transition from an appointment-based business to group training
• How to help clients lose fat effectively
• ... and much more

Would you like to learn how to add a highly-profitable nutrition service to your HIT business? Richard Wolff recorded a How-To for the Corporate Warrior Membership. Join the waiting list HERE

Get 10% off High Intensity Training Courses and Certifications for you and your staff – click HERE

For all of the show notes, links and resources - Click HERE

Dr. Ted Naiman (Burnfatnotsugar.com) is a board-certified Family Medicine physician who has used his extensive knowledge and understanding of diet, nutrition, and exercise to treat patients, helping them lose weight, greatly improve their health, and drastically improve – in some cases reverse – metabolic and autoimmune diseases.

Having been a vegetarian and a steady-state runner, Ted's focus is now on optimizing body composition, strength, and endurance using a high-fat, low-carbohydrate diet and high-intensity training.

This is Ted's third appearance on Corporate Warrior. This is a stand alone episode, but if you fancy it, listen to Part 1 and Part 2.

We cover:

• How to optimise body composition with the right protein to energy ratio
• The benefits of a high protein diet
• The potential downsides of the carnivore diet
• ... And much, much more.

Grow your high intensity training business FAST – click HERE

Get 10% off High Intensity Training Courses and Certifications for you and your staff – click HERE

For all of the show notes, links and resources - Click HERE

Luke Carlson is a Certified Exercise Physiologist and Kinesiologist, Cancer Exercise Specialist, and most importantly, the founder and CEO of one of the fastest growing high-intensity training businesses in world, Discover Strength. Luke is also the founder of the Resistance Exercise Conference: The Science and Application of Strength Training For Health and Human Performance.

Luke joins me on podcast again to discuss how to generate more revenue in your high intensity training business. This is one of the most common questions I get via email, social, the website and within the membership. It's hands-down the most common challenge in our industry.

In this episode, Luke explains the steps you need to go through to drive significantly more revenue into your high intensity training business. Throughout this podcast, Luke and I frequently refer back to his previous appearances on the Corporate Warrior Podcast. If you are serious about learning how to drive more revenue into your fitness business, I implore you to listen to all of these below:

• Discover Strength CEO, Luke Carlson on How to Build a Successful HIT Business, Forced Reps vs Unassisted MMF and Minimalist Marathon Training
• What Luke Carlson has Learned about Exercise after Collecting a Ton of Data and Running Large Scale Experiments
• James Fisher and Luke Carlson – The Keys to Running a Successful Business, Optimizing Your Workouts for Strength and Mass Gains, and the Busy Person's Guide to Working Out
• Luke Carlson on How to Run and Scale Your Fitness Business in the Smartest and Most Effective Ways Possible

Contact Luke:

• Discover Strength
• Email: luke [@] discoverstrength [.] com

We cover:

• How to find your target market
• How to establish your 3 uniques and differentiate your HIT business
• How to retain clients long term
• And much more

Grow your high intensity training business FAST – click HERE

Get 10% off High Intensity Training Courses and Certifications for you and your staff – click HERE

For all of the show notes, links and resources - Click HERE

STG Strength and Power is proudly owned and operated by Michael Petrella (Facebook). STG is regarded by many as one of the finest and best equipped private gyms in the world Michael is MEDX/HIT Certified (IART), Master HIT Certified (S.P.A.R.T.A.), Certified as a Youth Fitness Instructor (YouthFit Certified), Winner of the prestiges "Most Innovative Training Program" with the World Head of Family Sokeship Council and coach to 61 AWPC/WPC/IPA/RPS/100% Raw World Records.

Michael is also the host of Rogers TV In The Gym completing 6 episodes in season 1 and 10 episodes for season 2 and has opened an expanded through 4 facilities over the past 12 years.

Check out Michael's gym tour HERE

We cover:

• A review of the advantages and disadvantages of Nautilus, MedX, X-force, Pendulum, and more
• Mike's favourite exercise machines and tools for optimal muscular stimulation
• The exercise machines and tools that shouldn't get overlooked
• And much more

Grow your high intensity training business FAST – click HERE

Get 10% off High Intensity Training Courses and Certifications – click HERE

Full show Notes - Click HERE