In this podcast episode of Home Stagers and Designers on Fire I interview Alisa Sparks of Linden Creek. Alisa's experience and business acumen has enabled her to create a Franchise model for a well oiled staging business. In this episode Alisa talks about how she has managed to build a solid team culture and how you can too! 

You will learn:

• how Alisa has systemitized her hiring process and her 3 step process for finding the best candidates
• how Alisa develops employees into a robust team culture that works together
• Alisa's core values for her team and how it keeps the team focused on what is important
• Why Alisa hires out her moving team
• What "it's not magic, it's math" means and how it helps you look at your business objectively so that you take intentional action that moves the needle
• What Alisa's franchise model looks like and how her solid systems take the guesswork out of decision making

In this episode of Home Stagers and Designers on Fire I talk with Debbe Daley, a 40 year veteran in the Interior Design world. You will learn what is trending for 2025 and what is going out.

We talk about:

• how antiques are big right now and how to incorporate them into your design
• how sustainability is changing the way furniture is being made
• what colors, patterns and surfaces are trending
• what is new and innovative in light fixtures
• how traditional is making a comeback (only different)
• what is happening in kitchens and baths
• how texture is playing into design trends

In this episode I talk with Jeff Martin of Mint Home Staging in California. Jeff has developed a system that enables him to easily do 2-3 stagings a day. He is a Real Estate Agent/Stager who has built his business by offering quick turn around time and great results.

You will learn:

• Jeff's simple "load and go" formula that allows hime to do multiple stagings in a day
• Why investors especially love working with Jeff
• How Jeff handles the client who wants to have input in the staging
• Jeff's elevator pitch
• How Jeff combines his Real Estate ans Staging businesses

In this podcast episode of Home Stagers and Designers on Fire, I talk about creating a Smokin' Hot 2025 Life and Business Plan and musings about how venturing out into the dating world can parallel building a business- at least when it comes to having an empowered mindset.

I also share a time sensitive, highly affordable opportunity to coach with me in order to set up a strategy to make 2025 your best year ever.

In this podcast episode I talk with Kevin Htain of Identity Home Staging. Kevin is not only a top LA Home Stager, he has also had a 10 year career on HGTV's hit show "Flip or Flop" as well as other HGTV shows.

Listen in and learn:

• how Kevin landed the job on "Flip or Flop"
• how Stagers get paid for doing work on HGTV
• what it is really like working for HGTV
• how Kevin keeps his pricing model simple
• why Kevin offers different staging packages, targetting different segments of the market
• what I love about Kevin's website and how it helps him market effectively

In this episode of Home Stagers and Designers on Fire, I talk with Shauna Lynn Simon, a multi award winning Stager and Designer, owner of SLS Academy and coach for busy female entrepreneurs.

You will learn:

• how Shauna Lynn went from corporate to creating multiple businesses
• why stress management should be a daily habit for busy entrepreneurs
• how Shauna Lynn puts habits into her life that cause her to be happier and more resilient
• Shauna Lynn's advice on marketing and dialing in your messaging
• How to "not" compete on price
• What Shauna recommends is the fastest way to grow your Home Staging Business

In this episode I interview Shawn Varwig, the dynamic CEO of Home Staging Northwest and Real Estate Broker for Heritage Home Team Real Estate.

You will learn:

• What Shawn's role is in both his Real Estate Business and Home Staging Business and how his team supports him
• Shawn's advice on how to win business from Real Estate Agents
• How Shawn offers 3 different staging packages in order to make it easier for Agents to "sell" his services to their Sellers
• Shawn's super smart networking strategy to stay top of mind with local Real Estate Agents
• Why Shawn is grateful for the latest NAR settlement and how he thinks it will benefit Real Estate Agents and Home Stagers

In this podcast episode I talk with Red Barrinuevo, a successful Home Stager and Designer in the Toronto area. We discuss the challenges Red faced when transitioning from a banking career to owning Redisigne4more.

You will learn:

• how Red built his business while working full time in banking 
• how Red prepared for the transition of being an employee to being self employed both financially and emotionally
• how Red overcame obstacles (like not having a car) while growing his business
• how Red grew his business organically for the first 7 years
• what helped Red take calculated risks while growing his business
• how Red followed his "gut" in order to know when to leave his banking job

In this episode of Home Stagers and Designers on Fire I interview Rod Basconcillo of R&R Financial. Rod walks us through the process of financing your Home Staging inventory.

You wil llearn:

• the difference between bootstrapping vs. putting inventory on credit cards vs. financing inventory
• what Rod's company will finance and what it will not finance
• the turn around time for financing
• what Rod 's company looks for in candidates for financing

In this episode of Home Stagers and Designers on Fire I interview Michelle Minch of Moving Mountains Designs in LA. 

You will learn:

• What it takes to be a million dollar stager
• What prompted Michelle to stop renting furniture and own her own inventory instead
• How owning her own inventory impacted Michelle's business model and profitability
• What numbers to look at to make sure you are being profitable
• The 3 types of potential staging clients and the 1 type Michelle spends most of her marketing dollars on
• Why competing with low priced srtagers is a "race to the bottom"