In this episode I talk about the struggle that many Home Stagers have when they feel as though they are losing jobs because of price and what to do instead. 

You will learn:

• How to prequalify online leads so that you make sure they are "real players" before wasting time on a preview
• How to easily calculate what you are making on each job so that you base your prices on profitablility
• Why you shouldn't worry about losing some cold leads
• The questions you should be asking yourself when you don't win the job based on price
• Mindset shifts to help you handle "price shoppers"
• Why you should know what your "going out the door price" is
• Why diversifying your business is important
• The most effective way to gain "warm leads" to gain business

In this episode I interview Heather Cooke. Heather's marketing firm, The Social Stager, caters to Home Stagers to help them simplify their Social Media marketing so that they boost their engagement online and get more sales. 

You will learn:

• what to do on Instagram if you are brand new
• the strategy behind posting reels, stories or posts
• how to gain a following of potential Ideal Clients
• why Heather loves Instagram stories
• what to do if you have more than 1 ideal client
• how to build brand awareness
• when and how to post about your personal life
• what the algirithm currently favors
• the importance of captions and how to use them effectively

Join Heather and I as we discuss how to create an effective instagram strategy.

In this episode I interview Danielle Hayden , CEO of Kickstart Accounting, Inc. where she helps business owners with book keeping, financial analysis and education.

You will learn:

• How our money "stories" impact our financial decisions
• The 4 money type personalities
• The importance of looking at the story the numbers are telling you when making business decisions
• How the power of 1% helps you to take small strategic steps in order to grow your business
• What to do if you are not being profitable
• The simple practice you can implement immediately to identify your money stories
• How forgiveness helped Danielle shift her mindset so that she felt empowered to invest in her business

In my latest  podcast episode I talk with David Neagle. David is a speaker, best selling author and founder of the multi million dollar glocal consulting company, Life is Now, Inc. David also hosts the podcast The Successful Mind.

In this episode you will learn:

• how your subconscious beliefs and values impact the results you get
• why affirmations don't work and what to do instead 
• what beliefs and values repel money and which ones attract money
• why David believes that everything you go through in your life and business is "for your own good"
• the number 1 area of growth that most people find difficult to handle
• how entrepreneurs think differently about investing in personal and professional growth   
• why you must grow as a person in order to grow your business 

In this episode I interview Joke Durojaiye of Genesis Home Staging. Prior to launching Genesis Joke was a licensed Real Estate Broker. Jokes's work ethic was formed in her early years, growing up in Lagos, Nigeria where she was surrounded by inspiration and an expectation of excellence.

You will learn:

• How Joke made six figures the first year in business
• What prompted Joke to take time off when her business was thriving
• How Joke won the business of Real Estate Agents
• How being in the Real Estate business helped Joke market her staging business
• How to use email marketing effectively and what metrics to follow
• A compelling question to ask yourself if your email marketing isn't working
• How Joke sets up expectations for her clients and team members
• Why you shouldn't cut back on marketing in any economy

In this podcast episode of Home Stagers and Designers on Fire I interview one of my coaching clients, Andrea Bryant. Andrea went from a 20 year career in teaching to flipping houses to running a successful Home Staging Company in Tampa, Florida.

In this episode you will learn:

• How Andrea wins business from Investors and how she landed a big Florida Investor who was resistant to staging
• The mindset shift Andrea used to raise her prices in order to be more profitable
• What Andrea has done differently since we worked together
• What systems Andrea is putting into place as her business grows
• How Andrea carves out time to work on her business
• and much more......

In this episode of Home Stagers and Designers on Fire I speak with my Yoga teacher, Donna Morin. Donna is a 500 hour certified Yoga instructor trained in the Tantra lineage. She also holds additional certifications in meditation instruction and somatic therapeutic techniques

You will learn:

• the physical, emotional and spiritual benefits of yoga
• How yoga helps you release tension in your body and create abundant energy
• How yoga helps you become more intentional in your focus, decision making and actions
• What somatic therapy is and how it helps you become aware of certain behavioral patterns
• Why resisting your feelings in life and in business causes them to become bigger
• How yoga helps you to stay present and release difficult emotions that keep you stuck
• What to look for in  yoga clas

In this episode I talk with Ashley Rapp of Hello Staging and Organizing. Ashley discusses how offering both Staging and Organizing services has helped her business grow.

You will learn:

• What types of questions Ashley asks on her intake form
• How being a member of the Key Guild has helped serve her clients better
• The software tool Ashley uses that helps her business exponentially
• Where most of Ashley's Staging and Organizing business comes from
• Resources that Ashley recommends to her clients for "re homing" their items
• How Ashley handles clients who are having a tough time letting go of their items

In this episode of Home Stagers and Designers on Fire I discuss my thoughts and strategies for marketing your Home Staging or Interior Design Business.

You will learn:

• How to stand out in a noisy online market
• How Social Media typically warms people up online but it is not typically where you make the sale
• Why building an email list is important
• Why it is easier to "sell" your services to someone who has been following you online
• What I'm doing with my Instagram experiment and what I notice is working best
• Why knowing your marketing metrics is so important and what metrics to follow
• Questions you should ask yourself when creating marketing copy

In this episode of Home Stagers and Designers on Fire,  I discuss why inner game alignment is foundational for success.  As you grow your business, you grow as a person.

You will learn:

• Why taking action is great but it is not enough for you to get the best results
• Examples of how your mindset can sabotage your success or empower you to reach your goals
• How to handle your emotions in business
• How and when to set business boundaries
• How to look at things through a business lens so that you don't take things personally
• How certain habits have enriched my life and business
• Why dedicating time to work "on" your business is so important
• What types of business building activities you should devote time to