Imperfect Action

Today I am answering a question from a listener who is wanting to scale her offer to six figures, however, her current 1:1 model is not sustainable at that level. She is hoping to move it towards a group program, but she's wondering how she can still get her clients the kind of results they've seen in the 1:1 format.

In this episode I share
- Why replicating 1:1 success in a group format can be tricky
- How to ensure you're providing enough support in a group format
- How a group format can create advantages that aren't available in the 1:1 format
- Identifying perceived group format disadvantages and creating workarounds to overcome them

Have a question you’d like me to answer on the show? Write in with your question at https://stephtaylor.co/asksteph


SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi

Let's be Instagram friends: https://instagram.com/stephtaylor.co

Every year, I like to gaze into my crystal ball and give some predictions for what I think the year ahead will hold in the online business space. As we ring in the New year, this episode I'm sharing with you my predictions for what may lie ahead in 2023. Plus we take a quick look back at how my predictions for 2022 played out—spoiler: I was pretty good!

In this episode, some of the predictions I'm talking about:
- What I think will happen with Instagram in 2023 and how you can protect yourself against this
- What's going to happen with web3 and what this means for you as a business owner
- Why the value of smaller communities will outweigh larger audience platforms
- How establishing foundations will be key to sales and growth

Episodes referred to in this episode:
- https://listen.stephtaylor.co/525 - A lowdown on web3 and why it's about to totally flip how we market our businesses
- https://listen.stephtaylor.co/552 - Are communities the new social media? Here's what you need to know about this current trend

SHOW LINKS:
- Get my Offer Less, Sell More workshop: https://stephtaylor.co/offer-less-sell-more
- Join my community: https://stephtaylor.co/community
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi

Let's be Instagram friends: https://instagram.com/stephtaylor.co

With all the recession talk going on around us, the business environment might feel a little uncertain. Today, I'm talking about ways you can overcome the 'doom and gloom' and reconnect with your audience to promote cashflow in your business.

In this episode we chat about:
- Finding your jumping-off point to create a new offer 'right now'
- The power of reiterating how you can serve your audience
- The magic in relaunching!
- Reconnect and reengage - the results can be surprising!

SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi

Let's be Instagram friends: https://instagram.com/stephtaylor.co

Slow periods can be super productive as it's the perfect time to work on your business and set yourself up for for long term results!

In this episode, I share with you how I set myself up for future growth in these down times...
- Invest intentional time and energy into audience growth
- How to get clear on your 'ideal customer'
- How to amplify your reach
- Focus on your unique angle - strengths, experience, knowledge and your audience needs
- Research, research, research - it's super valuable on so many levels
- Get clarity on your perfect digital product idea
- Start creating your income-producing assets...short term income vs long term growth!

Today's take-away - use quiet periods to set yourself up today for your future success!

SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi

Let's be Instagram friends: https://instagram.com/stephtaylor.co

My journey has taken me from a client-based service income to a digital product-based business and today I'm walking you through the simple steps that you go through to design your digital product-based business.

In this episode we cover:
- Identifying your's (and your audience's) big dream...
- Nailing the clear transformation of your digital product journey...
- Identify the best way to solve the problem
- Niching in your business...the progression of your products

SHOW LINKS
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi
Let’s be Instagram friends: https://instagram.com/stephtaylor.co

Imagine for a moment that I was starting out from scratch...no followers, no subscribers, no content and no products. Today I'm covering what I would do to start up a business from scratch...

In this episode, we explore the following steps:
- Pick a broad topic or area of interest
- Find and hang out in related communities
- Identify opportunities in this community by engaging and understanding their challenges (aka identify the problem you can solve)
- Conduct audience research
- Choose 1 main content platform (that suits your strength) and start sharing your content
- Begin building your email list - lead magnet and consistent communication are key!
- Explore other opportunities for content sharing
- Keep sharing, growing and being present
- Map out the offer and start launching!!

SHOW LINKS
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi

Let's be Instagram friends: https://instagram.com/stephtaylor.co

After a massive start to this year, I felt exhausted, it was time to take stock and reassess my priorities for Quarter 2. With an unsteady economy coupled with my competing priorities, I realised that now was a great time to focus on streamlining my business to set us up for future growth. So today, I want to share with you the 7 things I have done to work to this goal...

In today's episode I cover:
- The benefit of redefining my pathways...where my audience get to know me, like me, trust me and over time are ready to buy from me
- Resist the urge to over-create...keep it simple and consistent!
- Restricting live launching through streamlining the process
- Flexibility in client work (that satisfies my launch cravings)
- Building out my team with my first permanent employee
- Content collation - I wrote a book!!
- Lifting the pressure on Instagram...

SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi

Let's be Instagram friends: https://instagram.com/stephtaylor.co

Content creation is a critical component in the digital product world, but it doesn't have to be a time drain on your business. Regardless of your preferred platform, today I share with you my tips on creating content with ease...

In this episode we cover:
- Audience participation - not only gives you tonnes of ideas, it ensures your content is meeting your audience where they are at!
- Work with your strengths in content creation - if you don't enjoy it, don't do it!!
- Show up consistently on one platform well!
- One piece of content multiple ways
- What would this look like if it were easy - avoid over-complication syndrome!

SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi

Let's be Instagram friends: https://instagram.com/stephtaylor.co

Today I’m answering a question from a listener who is curious about work-life balance and whether it’s possible to run a business that’s profitable without working 60+ hours a week.

In this episode, I’m sharing a snapshot of my journey, including:
- Getting clarity on the factors that affect your work hours, beyond business demand
- Why assessing the next phase of my business is critical to laying the foundations for what's to come
- The very real value of not trading time for money...plotting your own path
- Why freeing up space to focus on your 'Queen Bee' role is super important
- What the ever-changing landscape of work hours looks like in a growing business
- The key difference between working ON the business versus IN the business

Have a question you’d like me to answer on the show? Write in with your question at https://stephtaylor.co/asksteph


SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi

Let's be Instagram friends: https://instagram.com/stephtay...

Today I am coaching Dinorah Bermúdez who is the author of “My Year Without Men,” relationship coach, and guest speaker. Dinorah is seeking input on the best way to create and share content that cuts through an already saturated market. Today we chat about strategies to pinpoint and connect with your ideal audience.

In this episode, we chat about:
- How standing out the in crowd...zagging when others are zigging...can be so powerful.
- Why intentionally crafting out your ideal audience can be a game changer to your business
- Getting clarity on your messaging and using relatable terminology to highlight your expertise
- The benefits of identifying mindset shifts as an audience nurturing technique
- Strategically planning for audience growth...its more than posting on social media

SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi

Let's be Instagram friends: https://instagram.com/stephtaylor.co