MarTech Podcast ™ // Marketing + Technology = Business Growth

Today we rebroadcast our conversation with John Rougeux, the Vice President of Marketing at Skyfii, which is an emerging technology company that provides data analytics and marketing services to physical venues. In part 1 of our conversation, John is going to tell us about the landscape for brick and mortar companies and how traditional retail businesses are staying competitive with online brands. Show Notes

Connect With:

• John Rougeux : Website // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Each day this week we're going to publish an episode that tells the story of how the little brand that could, is telling the story to make men's life better while selling lots of activewear. Joining us is Adam Sidney, the CEO of Myles Apparel, which is an athletic brand with a passion for inspiring more active, stylish, and healthier lives for men. In part 5 of our conversation, we are going to discuss differentiating in a crowded e-commerce space. Show Notes

Connect With: 

• Adam Sidney: Website // LinkedIn
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Each day this week we're going to publish an episode that tells the story of how the little brand that could, is telling the story to make men's life better while selling lots of activewear. Joining us is Adam Sidney, the CEO of Myles Apparel, which is an athletic brand with a passion for inspiring more active, stylish, and healthier lives for men. In part 4 of our conversation, we are going to discuss real retail eCommerce analytics. Show Notes

Connect With: 

• Adam Sidney: Website // LinkedIn
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Each day this week we're going to publish an episode that tells the story of how the little brand that could, is telling the story to make men's life better while selling lots of activewear. Joining us is Adam Sidney, the CEO of Myles Apparel, which is an athletic brand with a passion for inspiring more active, stylish, and healthier lives for men. In part 3 of our conversation, we are going to discuss mastering and scaling eCommerce PPC growth channels. Show Notes

Connect With: 

• Adam Sidney: Website // LinkedIn
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Each day this week we're going to publish an episode that tells the story of how the little brand that could, is telling the story to make men's life better while selling lots of activewear. Joining us is Adam Sidney, the CEO of Myles Apparel, which is an athletic brand with a passion for inspiring more active, stylish, and healthier lives for men. In part 2 of our conversation, we are going to discuss the product and marketing marriage for eCommerce. Show Notes

Connect With: 

• Adam Sidney: Website // LinkedIn
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Each day this week we're going to publish an episode that tells the story of how the little brand that could, is telling the story to make men's life better while selling lots of activewear. Joining us is Adam Sidney, the CEO of Myles Apparel, which is an athletic brand with a passion for inspiring more active, stylish, and healthier lives for men. In part 1 of our conversation, we are going to discuss building a mission driven retail brand. Show Notes

Connect With:

• Adam Sidney: Website // LinkedIn
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we rebroadcast our conversation with Scott Brinker, the VP of Platform Ecosystems at Hubspot. Scott is also the Founding Program Chair of the MarTech Conference and the Editor of the Chief MarTec blog. Show Notes

Connect With:

• Scott Brinker: Website // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we rebroadcast our conversation with Jeff Shearer, an independent Marketing Consultant based in Seattle, Washington. Prior to branching out on his own, Jeff held in-house marketing roles at a variety of tech-driven companies including Nintex and Expedia.  Show Notes

Connect With:

• Jeff Shearer: Website // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Each day this week we're going to publish an episode that walks you through how to best take advantage of programmatic advertising platforms. Joining us is Brian Kroll, the VP of Strategic Accounts at Adtaxi, which is a client centric digital agency that brings passion, precision and sophistication to digital marketing, leveraging the belief that people matter as much as technology. In part 5 of our conversation, we are going to talk about the future of the programmatic advertising industry. Show Notes

Connect With: 

• Brian Kroll: Website // LinkedIn 
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Each day this week we're going to publish an episode that walks you through how to best take advantage of programmatic advertising platforms. Joining us is Brian Kroll, the VP of Strategic Accounts at Adtaxi, which is a client centric digital agency that brings passion, precision and sophistication to digital marketing, leveraging the belief that people matter as much as technology. In part 4 of our conversation, we discuss how to evaluate the cross channel impact of programmatic advertising campaigns. Show Notes

Connect With: 

• Brian Kroll: Website // LinkedIn 
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.