My Amazon Guy

Send us Fan Mail

 Are you an amazon seller dealing with the new "frequently returned item" banner? 

This video addresses the frustration caused by large quantity returns on amazon, a new feature impacting ecommerce businesses. Learn what actions you can take to mitigate the effects of this banner and continue selling on amazon effectively, even with these new challenges. We discuss how it affects amazon fba sellers and strategies for managing your inventory.

Get help from My Amazon Guy to grow your Amazon sales:
https://bit.ly/4jMZtxu

#AmazonFBA #AmazonPPC #FrequentlyReturnedItem

--------------------------------------------------------------------------

Want free resources? Dowload our Free Amazon guides here:

Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0

________________________________

Timestamps

00:02 – Frequently Returned Item Banner Issue
00:22 – Why the Banner Is Hard to Remove
00:52 – How to Find the Real Return Reason
01:07 – Fix Listing With Charts and Clear Info
01:29 – Amazon Doesn’t Give a Timeline
01:50 – 120% ACoS but Strong Organic Sales
02:02 – Lower Bids Gradually to Reduce ACoS
02:19 – PPC Impact on Organic Ranking
02:28 – Should You Automate PPC?
02:33 – Why MAG Avoids PPC Software
02:36 – Learn Bulk Files Before Automation

________________________________

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw 

Support the show

Send us Fan Mail

Steven Pope demonstrates exactly how to make a youtube thumbnail using Gemini Pro, starting with generating AI instructions. This youtube thumbnail tutorial covers using ai tools to create effective youtube video thumbnails. Learn how to leverage gemini 3 pro for your channel's success and improve your ai for youtube strategy.

If thumbnails are holding views back, get direct feedback on what to fix before another video underperforms: https://bit.ly/4jMZtxu

#YouTubeThumbnails #YouTubeTips #ContentCreators #YouTubeGrowth #aiforcreators 

--------------------------------------------------------------------------

Want free resources? Dowload our Free Amazon guides here:

Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0

TIMESTAMPS
00:00 – Why AI thumbnails save weekend time
00:45 – Setting instructions before image generation
01:35 – Fixing wrong image size issues
02:20 – Why AI fails without clear rules
03:05 – Testing prompts until images work
03:50 – What makes a thumbnail usable
04:30 – Using Gemini Pro Banana settings
05:10 – Fixing image size and file limits
06:00 – When AI thumbnails are good enough

________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send us Fan Mail

Are you an Amazon seller feeling like you're just spinning your wheels? This video introduces the 4 Pillars of Amazon Growth Masterclass for Amazon sellers, designed to help you scale your business beyond basic optimization tactics. We'll explore effective strategies for how to sell on amazon, including advanced amazon seo techniques and amazon fba insights, ensuring your amazon listing stands out. Learn how to achieve real sales growth and move past common PPC pitfalls.

Learn how AB testing improves click-through rate, conversion rate, and overall Amazon sales performance. This video breaks down how to test main images, A+ content, pricing strategy, and product detail pages using real Amazon data. Understand how SEO, PPC, catalog merchandising, and design work together to increase ranking and drive consistent growth.

Amazon Dynamic Pricing Strategy: https://myamazonguy.com/amazon-product-launch/amazon-dynamic-pricing-strategy/

Amazon FBA Product Launch Pricing Strategy: myamazonguy.com/price

--------------------------------------------------------------------------

Want free resources? Dowload our Free Amazon guides here:

Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0

Timestamps:
00:00 – Why Sellers Feel Stuck on Amazon
01:02 – The Four Pillars of Amazon Growth
04:00 – Why Click-Through Rate Drives 18% of Sales
05:43 – Dynamic Pricing Strategy Explained
09:05 – Coupons vs Promotions vs Deals
15:55 – Lightning Deals and Seasonal Strategy
22:42 – Design Mistakes That Kill Conversion
23:01 – Main Image CTR Tactics
26:51 – Infographics That Prevent Bad Reviews
32:35 – A+ Content That Increases Conversion
35:19 – How SEO, PPC, Design, and Pricing Work Together
38:18 – Rufus and AI Impact on Amazon Search
46:31 – Using Amazon AB Testing for Conversion Data
54:27 – Common Seller Mistakes with Growth Strategy
56:36 – Next Design Changes After Main Image
58:39 – Fundamentals Every Amazon Seller Must Learn
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send us Fan Mail

A new 10% global tariff has been announced after the Supreme Court ruling on Trump tariffs, creating major uncertainty for importers and ecommerce sellers. This tariff update follows a fast legal reversal and introduces a 150-day window under federal trade law. Businesses are now watching Congress, refund decisions, and future tariff changes that could impact supply chains and pricing.

If rising tariffs are about to squeeze your margins, schedule a strategy session now and get a real action plan before the next policy shift hits: https://bit.ly/4jMZtxu

#AmazonSellers #AmazonFBA #TariffNews #EcommerceStrategy #tariffnews2026
-------------------------------------------------------------------------

Want free resources? Dowload our Free Amazon guides here:

Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0

________________________________

Timestamps:

00:00 – Supreme Court Overrules Trump Tariff Decision
00:30 – New 10% Global Tariff Announced Under 150-Day Law
01:00 – What Happens Next and No Refunds Update
________________________________

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send us Fan Mail

Supreme Court ruling strikes down major Trump tariffs, changing import costs for Amazon sellers overnight. This update affects China tariffs, reciprocal tariffs, import taxes, and seller inventory planning. With billions collected in tariff fees and refund questions still open, Amazon FBA sellers must review sourcing strategy, inventory orders, landed cost, and cash flow impact before the next policy shift. This tariff decision reshapes product margins, supply chain planning, and ecommerce pricing strategy heading into peak selling seasons.

If tariff changes just reopened your margins, now is the time to get a real profit plan in place before the next policy shock hits. Book a free call with experts now! https://bit.ly/4jMZtxu

#AmazonSellers #AmazonFBA #TariffNews #EcommerceStrategy #tariffnews2026
-------------------------------------------------------------------------

Want free resources? Dowload our Free Amazon guides here:

Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0

________________________________

Timestamps:

00:00 - Supreme Court Strikes Down Trump Tariffs
00:32 - What Tariffs Are Still Staying in Place
01:00 - Refund Questions and $133 Billion Collected
01:40 - Costco Moves First on Tariff Refunds
02:08 - What Amazon Sellers Should Do Right Now

________________________________

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send us Fan Mail

Ever wonder how to make your A-plus content as optimized as possible? This video explains the Amazon's New A+ Content Recommendations and explores how to create effective amazon product page design and offers recommendations for improving content quality. Learn how to optimize your amazon product descriptions to balance conversion factors with product details, helping every amazon seller improve their amazon listing optimization. 

If your A+ Content is guessing instead of testing, fix it now with a direct strategy session that breaks down your listing and shows exactly what is costing you sales: https://bit.ly/4jMZtxu

#AmazonAPlusContent #AmazonListingOptimization #AmazonConversionRate #AmazonABTesting

-------------------------------------------------------------------------

Want free resources? Dowload our Free Amazon guides here:

Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0

________________________________

Timestamps:

00:00 - Amazon A+ Content Quality Analysis Explained
00:40 - Reviewing Detailed AI Recommendations
01:15 - Technical Specifications and Product Scale
02:05 - Installation Clarity and Reducing Returns
03:10 - Surface Compatibility and Listing Images
04:20 - Durability and Noise Reduction Messaging
05:00 - When to Use A+ Content vs Listing Images
05:45 - Above the Fold vs Below the Fold Strategy
06:20 - AI Impact on Amazon Image Analysis

________________________________

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send us Fan Mail

Ever wonder how attribution is measured for Amazon ads? 

This video breaks down common questions about the transparency of Amazon ad attribution, guiding sellers through understanding this crucial aspect of their campaigns. Learn about effective marketing attribution and refine your amazon advertising strategy for better results. Gain insights into different attribution model frameworks and their impact on marketing measurement. 

Wasting ad spend? Book a PPC strategy call here:  https://bit.ly/4jMZtxu

#AmazonAds #AmazonPPC #AmazonAttribution #AmazonFBA #ecommercemarketing 

-------------------------------------------------------------------------

Want free resources? Dowload our Free Amazon guides here:

Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0

________________________________

Timestamps:

00:00 – What Is Amazon Ad Attribution?
00:47 – Types of Amazon Ads Explained
01:12 – First Touch vs Last Touch Attribution
02:08 – Why Amazon Uses Last Click
02:37 – Attribution Windows and Time Frames
02:57 – 7-Day Window for Sponsored Products
03:40 – 14-Day Window for Sponsored Brands and Display
04:02 – Click vs View Attribution (VCPM)
04:43 – Auxiliary Purchases and Brand Halo Effect
05:42 – How to Pull Attribution Reports in Seller Central
06:34 – Sponsored Brand Attributed Purchases
07:15 – Sponsored Display Purchased Product Report

________________________________

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send a text

 Ever wonder how Amazon measures attribution for your ads? 

This video talks about whether focusing on attribution is essential for every Amazon seller and explains the intricacies of amazon ppc. Noah Wickham, VP of Sales and Marketing, addresses common questions about Amazon advertising strategies and the transparency of ad performance. Learn how to better understand your amazon ppc strategy and what attribution model Amazon uses. 

Wasting ad spend? Book a PPC strategy call here:  https://bit.ly/4jMZtxu

#AmazonAds #AmazonPPC #AmazonAttribution #AmazonFBA #ecommercemarketing 

-------------------------------------------------------------------------

Want free resources? Dowload our Free Amazon guides here:

Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0

________________________________

Timestamps:

00:00 – What Is Amazon Ad Attribution?
00:47 – Types of Amazon Ads Explained
01:12 – First Touch vs Last Touch Attribution
02:08 – Why Amazon Uses Last Click
02:37 – Attribution Windows and Time Frames
02:57 – 7-Day Window for Sponsored Products
03:40 – 14-Day Window for Sponsored Brands and Display
04:02 – Click vs View Attribution (VCPM)
04:43 – Auxiliary Purchases and Brand Halo Effect
05:42 – How to Pull Attribution Reports in Seller Central
06:34 – Sponsored Brand Attributed Purchases
07:15 – Sponsored Display Purchased Product Report

________________________________

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw 

Support the show

Send us Fan Mail

 Analyze Amazon listing images to identify common design flaws that hurt sales and lower conversion rates. 

In this video, We review a pillow mist listing and breaks down problems with color contrast, packaging angles, merchandising space, and overall visual composition. Learn how Amazon shoppers interact with product images on mobile and how to create feature-focused visuals using Canva and Shutterstock to improve performance.

To optimize your Amazon listings, schedule a coaching session with My Amazon Guy: https://bit.ly/4jMZtxu

#AmazonFBA #AmazonListing #AmazonConversionRate #EcommerceTips #AmazonSeller

-------------------------------------------------------------------------

Want free resources? Dowload our Free Amazon guides here:

Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0

________________________________

Timestamps:

00:00 - Main Image Color Problems
00:40 - Packaging Angle and Merchandising Space
01:54 - How Shoppers Scan Images Left to Right
03:30 - Why Secondary Images Aren’t Selling
04:43 - Stop Explaining Ingredients, Sell the Pain
05:14 - Using Shutterstock Instead of Starting From Scratch
07:51 - Editing Stock Photos Fast in Canva
09:55 - Making Images Look Designer-Level in Minutes
11:17 - Canva vs Shutterstock Quality Comparison
13:33 - Is $20 Worth Better Sales? ROI Talk

________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw 

Support the show

Send us Fan Mail

Multi-packing is an effective way to significantly increase sales and revenue on Amazon. This strategy helps you better manage Amazon fees and improve overall profitability. Learn how to implement multi-packing to grow your business and enhance your selling on Amazon presence.

Multi-pack strategy on Amazon can increase sales volume, improve keyword ranking, and raise overall conversion rate. Adding a lower priced three-pack alongside a five-pack listing can increase SKU-level ranking and long-term sales growth. This approach challenges zero sum thinking and shows how multi-pack offers can improve Amazon profit and organic visibility over time.

If your listings are stuck and you want a real growth plan built around your numbers, schedule a strategy session and get a direct action roadmap for your Amazon account: https://bit.ly/4jMZtxu

#AmazonFBA #AmazonSeller #AmazonSales #EcommerceGrowth #AmazonListingOptimization

--------------------------------------------------------------------------

Want free resources? Dowload our Free Amazon guides here:

Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0

Timestamps:
00:00 – Why Multi-Packs Are Underrated on Amazon
00:30 – Three-Pack vs Five-Pack Profit Breakdown
01:05 – Does Lower Price Hurt Your Main Offer?
01:34 – Example: 500 Five-Packs vs 1,000 Three-Packs
01:58 – How More Sales Improve Ranking and Conversion
02:29 – Why the Five-Pack Can Grow After Launch
03:04 – Breaking the Zero Sum Mindset in Amazon Sales
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show