My Amazon Guy

My Amazon Guy

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My Amazon Guy episodes

  • How to Escalate Amazon Seller Support Issues

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    Struggling with Amazon Seller Support? 🚀 In this video, we dive into the challenges of dealing with Amazon's Seller Support and explore the escalation process to Jeff Bezos. Learn about Amazon's operational tactics, high costs, and how to navigate the complexities of selling on Amazon. Discover how My Amazon Guy can help you grow your brand and manage your catalog effectively. Don't miss out on these essential tips for Amazon sellers!

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    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

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    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps
    0:00 - Intro
    0:08 - Escalation to Jeff Bezos
    0:31 - Amazon's Recommendation Practices
    1:01 - High Costs and Double Dipping
    1:37 - Last Resort Escalation
    2:00 - Amazon's Operational Challenges
    2:17 - Fascination with Amazon's Model
    2:54 - Ranking and Brand Management

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    4 min
  • An Inventor's Amazon Success Story with My Amazon Guy

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    Join us in this engaging video where we talk to an inspiring inventor who turned a personal challenge into a successful product with a lasting impact. From his daughter's traumatic brain injury to creating an educational tool that has helped countless children, this story is a testament to innovation and determination. 

    We'll dive into the development journey, discuss the importance of keeping up with Amazon's ever-changing landscape, and offer valuable advice for other sellers. Don't miss this insightful conversation filled with practical tips and heartfelt moments.

    #AmazonAgency #ClientManagement #UnhappyClients #AmazonFBA #Amazon #AmazonSeller #ExtremeOwnership 

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    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:
    00:00 - Introduction and Welcome
    00:08 - Discussing Product Genesis and Story
    01:04 - Daughter's Traumatic Brain Injury and Initial Challenges
    02:26 - Development of the Product and Research Behind It
    03:01 - From Garage Project to Demand from Therapists
    03:55 - Engineering Background and Career Path
    04:45 - Product's Long-Term Impact and Legacy
    05:00 - Advice for Amazon Sellers

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    6 min
  • Proven Amazon Success Strategies with Steven Pope on the SmallBiz Chat Podcast

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    Catch Steven Pope, Founder of My Amazon Guy, on the SmallBiz Chat Podcast with @MelindaEmerson. In this podcast, Steven shares why Amazon is the greatest wealth transfer opportunity, the inevitable mistakes new sellers make, and the critical importance of out-marketing competitors and building a brand. 

    Get valuable tips to grow your Amazon business and avoid big mistakes. Don’t miss this insightful podcast episode!

    Watch the full episode here:
    https://www.youtube.com/watch?v=4dtM3lz8z1I

    Subscribe for more advice!

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    ↳ https://myamazonguy.com/h10upgrade

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    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:
    00:00 - Introduction and Importance of Amazon
    00:09 - Introduction to Steven Pope
    00:18 - Growing Traffic and Sales on Amazon
    00:24 - No Formal Education for Selling on Amazon
    00:41 - Challenges of Manufacturing in the U.S. vs. China
    01:00 - Importance of Branding Over Pricing
    01:07 - Value of Scheduled Thinking Time

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    2 min
  • How to Sell an App Subscription Service On Amazon

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    Learn how to sell subscriptions and apps on Amazon to boost your sales and engage customers. Discover how to leverage Amazon's platform for products that require subscriptions, such as GPS trackers, cat toys, and camera equipment. Explore strategies for showcasing your app or web content in your product listings to maximize visibility and drive subscriptions.

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    -------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:
    00:00 - Intro
    00:17 - Examples of Subscription-Based Products
    01:01 - GPS Trackers and Subscription Models
    01:49 - Selling Apps Alongside Physical Products
    02:52 - Utilizing Amazon Listings for App Promotion
    03:48 - Bending the Rules for App Listings
    04:41 - Promoting Social Media Presence and Tutorials

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    5 min
  • Can AI Pick a Product to Launch on Amazon in 2024? Perplexity.AI Review (Promising Results)

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    In this video, we dive into how Perplexity AI can help with product launches on Amazon. We'll explore how this AI tool cites sources, identifies emerging categories, and evaluates market trends to aid in decision-making. Discover actionable insights on selecting and optimizing products to enhance your Amazon selling strategy. #AmazonSelling #AItools #perplexityai 

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    -------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    33 min
  • Amazon Product Title Best Practices in 2024

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    Learn the secrets to crafting perfect Amazon product titles that boost your ranking and attract customers. Discover why top keywords and product descriptors are vital, and when to mention your brand name. Unlock the potential of your listings with expert tips on keyword placement and competitive analysis.

    #AmazonSEO #EcommerceTips #AmazonSelling #ProductListing #AmazonFBA

    → Use Data Dive with code MAG for exclusive savings!
    ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

    -------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:
    00:00 - Introduction to Amazon Product Titles
    00:14 - Importance of Product Titles
    00:27 - Optimal Placement of Brand Name
    01:01 - Focus on Top Keywords
    02:30 - Descriptive Product Keywords
    04:33 - Keyword Strategy and Competitor Analysis
    07:05 - Using Helium 10 for Keyword Research
    09:00 - Recap and Final Tips

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    12 min
  • How Sex Sells on Amazon

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    In this video, we look into brand name analysis, customer avatar insights, demographic targeting, and effective marketing strategies focusing on sex appeal. Learn how you can enhance your listing strategies by making sure your brand is aligned with your target customers.

    #Amazon #AmazonSellerTips #BrandStrategy #AmazonSeller

    → Use Data Dive with code MAG for exclusive savings!
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    -------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Brand Name Analysis and Customer Avatar
    01:05 - Analyzing Demographics and Target Audience
    01:50 - Marketing Strategy: Female Focus and Brand Positioning
    02:35 - Final Recommendations and Wrap-Up

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    3 min
  • How To Calculate TACoS and Why It Is The Most Important Metric On Amazon

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    Learn how to measure your Amazon performance with key metrics like ACoS and TACoS. Discover why TACoS is a superior metric for understanding your overall business health and growth. This video covers essential tips on calculating and interpreting TACoS to ensure your advertising efforts contribute to long-term success.

    → Use Data Dive with code MAG for exclusive savings!
    ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

    -------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:
    00:00 - Introduction to Amazon Performance Metrics
    1:01 - Overview of Key Advertising Metrics (Spend, Sales, ACoS)
    2:00 - Calculating Total Advertising Cost of Sales (TACoS)
    3:04 - Significance of TACoS vs. ACoS
    5:00 - Ideal TACoS Ranges for Growth and Profitability
    6:00 - Using Advertising to Drive Organic Growth

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    8 min
  • Solving Shipping Cost Challenges on Amazon

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    Discover effective strategies to encourage customers to buy more and qualify for free shipping. We'll explore creative solutions for promoting bulk purchases, despite Amazon's algorithm limitations. Learn how to optimize product listings, use promotional graphics, and leverage product inserts to boost sales and enhance customer satisfaction. 

    → Use Data Dive with code MAG for exclusive savings!
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    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps
    0:00 - Introduction
    0:36 - Introduction to the shipping cost issue
    0:48 - Overview of Super Samies and current Amazon product listing
    1:14 - Advertising strategies on Amazon
    1:31 - Attempt to include free shipping info in product images
    1:40 - Amazon algorithm challenges with image text
    2:02 - Alternative promo ideas for free shipping
    2:15 - Discussion on FBM and FBA logistics
    2:36 - Suggested solution: Product inserts for free shipping
    2:53 - Potential challenges with implementing product inserts
    3:12 - Conclusion and final recommendations

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    4 min
  • Post Prime Day: Best Success Tips For The Remainder of The Year

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    Prime Day may be over, but the sales opportunities continue! Learn how to capitalize on post-Prime Day momentum with our expert strategies. Discover tips for targeting cart abandoners, setting up effective promotions, analyzing search query performance, and optimizing advertising efforts. Stay ahead of the competition and prepare for future sales events like Back to School, Black Friday, and more.

    → Use Data Dive with code MAG for exclusive savings!
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    -----------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:
    00:00 - Introduction: Post-Prime Day Strategy
    00:29 - Utilizing Brand Cart Abandoner BTPs
    01:07 - Post-Prime Day Promotions
    02:03 - Analyzing Search Query Performance
    02:57 - Leveraging Search Query Data for Future Events
    03:28 - Evaluating Advertising Performance Post-Prime Day
    04:30 - Understanding Market Funnel and Competitors
    05:14 - Preparing for Upcoming Sales Event

    #AmazonPrimeDay #EcommerceStrategy #AmazonSellers

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    6 min

About My Amazon Guy

From the publisher's feed

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full…

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