What does niche mean? How do you know if your marketing is niche? Most importantly, how the heck do you PRONOUNCE niche? Is it Niche? Neesh? Nich? Niché?

This episode will lay out everything small business owners need to know about niche, how to choose yours and why it's worth it to stop resisting the advice to find your niche, and choose a more specific target market for your business.

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Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine