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And now, let’s introduce…
Gregg Rozeboom
Welcome back to the Plant Fuelled Podcast, legends! It's Callum here, your vegan nutritionist, and today we’re diving into an amazing episode with a focus on food, health, and how plant-based eating can change your life.
In this episode, I sit down with the incredible Gregg Rozeboom, founder of Fruitive, a whole-food, plant-based restaurant with locations in Washington DC and Virginia Beach. Fruitive is all about making healthy eating accessible, delicious, and anything but boring! Together, we dive into Gregg’s inspiring journey—from suffering chronic migraines since childhood to discovering the life-changing power of plant-based eating after the age of 40.
We’ll also talk about the restaurant world: the challenges of running a plant-based restaurant, navigating organic certifications, and how the COVID pandemic reshaped the business. We get into some big discussions, like the environmental toll of deforestation in the Amazon for agriculture, and how Gregg’s mission is to show that eating plant-based doesn’t need to be expensive or tasteless.
Gregg also shares personal stories, coaching clients to better health, and what Fruitive offers for those looking to make healthier food choices. Plus, we get into the influence of Dr. Neal Barnard and Gregg’s top recommendations from his own restaurant menu!
What We Discuss:
- Gregg Rozeboom’s journey from chronic migraines to health through plant-based eating
- The inspiration behind Fruitive and its mission to make healthy food enjoyable
- Challenges and successes in running a plant-based restaurant
- Organic certifications and what they really mean for businesses and consumers
- The environmental impacts of deforestation and agriculture on the Amazon
- How COVID-19 affected the restaurant industry and Fruitive specifically
- Personal stories of coaching clients to change their health through food
- Top recommendations for what to eat at Fruitive
- And much more!
Before we dive in, I want to thank you all for your continued support of the Plant Fuelled Podcast. If you’re loving the episodes, please consider subscribing, leaving a review, or giving us a star rating—whatever your platform allows. It helps the podcast grow and ensures I can keep bringing on incredible guests and discussing the topics you care about!
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Connect with Gregg
- Fruitive Instagram
- Fruitive Website