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Lomi is a composter that rarely uses the word "compost". Why? Because its creators developed deep insight into how the right language can help them reach more customers, helping them reach beyond just the "eco-minded" crowd.
Sponsor: Paper & Packaging Board. Learn more at howlifeunfolds.com
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Confused about Web3? This is the episode for you! I always wonder why a company uses web3 technology, when it seems to be doing the same thing as a web2 company. So I asked someone. Today, I have a very candid conversation with Rusty Matveev, chief strategy officer at Calaxy, a web3 company.
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Learn more about your ad choices. Visit megaphone.fm/adchoices
Learn more about your ad choices. Visit megaphone.fm/adchoices
The world is full of conflict, but Bar Rescue's Jon Taffer says most people approach it all wrong. They either see conflict as something to avoid, or they argue with emotion and a winner-take-all mentality. “If we're going to engage together, I should have a purpose for engaging with you,” he says. In this conversation, inspired by his new book "The Power of Conflict", Taffer explains how to use conflict purposefully and constructively.
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Learn more about your ad choices. Visit megaphone.fm/adchoices
Learn more about your ad choices. Visit megaphone.fm/adchoices
What's the secret to making something great? It's a combination of predictability and surprise — and a healthy Rule of Rules. To find out what all this means, listen to this, our special 250th episode of Problem Solvers!
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In 2006, a debate raged inside of Nintendo: Do they bundle their new Wii console with the game Wii Sports, or sell the game separately? Reggie Fils- Aimé was president of North America at the time, and he argued yes — because even though it meant giving up revenue upfront, it would lead to more Wii sales later. Here, he explains the battle and how he won it.
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