Emily Potter encourages SEOs in 2023 to keep testing but do so more often, with more efficiency, and working alongside your product teams to make the most of this information.

For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/emily-potter

Omi Sido believes that every website needs unique SEO in 2023, because every website is unique. He suggests that BigQuery is currently the best way to get a holistic picture of what is happening in your space online.

For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/omi-sido

Begum Kaya says that SEOs need to expand their remit in 2023 and start acting more like data scientists so that you can be ready for the data revolution.

For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/begum-kaya

Kaspar Szymanski encourages SEOs in 2023 to capitalise on an opportunity that is often overlooked by preserving and analysing your server logs so that you can understand more about what is actually happening on your site.

For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/kaspar-szymanski

Pam Aungst Cronin believes that the future of SEO in 2023 no longer revolves around traditional SEO tactics, but rather changing how you look at your metrics. She suggests moving to Data Studio for your reporting and relying less on GA4.

For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/pam-aungst-cronin

Natalie Slater advises SEOs in 2023 to stop sticking their heads in the sand and migrate over to GA4 as soon as possible. Start the transition away from Universal Analytics, start gathering data, and start understanding the potential changes.

For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/natalie-slater

Jess Joyce encourages SEOs to make the most of all the data and metrics that are currently available in 2023 and measure whatever they can to make continuous improvements based on what is already in place.

For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/jess-joyce

Adriana Stein states that because the Google algorithm is always changing, SEOs should not rely as much on those signals in 2023 but focus on establishing themselves as trustworthy sources.

For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/adriana-stein

Rasida Begum believes that by better understanding your data, you’ll be more successful as an SEO in 2023. Start looking at how your data can be compared and delve deeper below the surface.

For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/rasida-begum

Bastian Grimm informs SEOs that you can no longer be ignorant about the way AI and machine learning are impacting the online environment in 2023. You need to start understanding now if you want to stay in front of the pack.

For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/bastian-grimm