SEO in 2026

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SEO in 2026 episodes

March 14, 2023 Diversify your tactics and create a network for link building—Debbie Chew
Debbie highlights effective link building as the key area for 2023 but also cautions against ignoring the other aspects of SEO, like content and technical SEO.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/debbie-chew
18 min
March 13, 2023 Don’t let the state of your site hold back your link building strategy—Bibi Raven
Bibi Raven warns SEOs in 2023 to not limit yourself by feeling trapped in your link-building strategy and reveals some of the key opportunities that you may be missing out on by focusing on just one avenue.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/bibi-raven
15 min
March 10, 2023 Reap the full impact of link acquisition by having a sound site—Natalie Arney
Natalie Arney suggests that SEOs in 2023 should be reinforcing the three pillars of tech, content, and links and getting those pillars working in tandem to make sure your website is as sound as possible.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/natalie-arney
17 min
March 09, 2023 What are people saying about you?—Miracle Inameti-Archibong
Miracle Inameti-Archibong informs SEOs in 2023 that SEO is becoming more about what people say about you and not what you say about yourself.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/miracle-inameti-archibong
21 min
March 08, 2023 Have a user-centric and holistic approach to all things web—Ulrika Viberg
Ulrika Viberg recommends focusing on what the user wants in 2023 and working together with traditional marketing, digital marketing, and the UX team to improve the customer experience through your SEO.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/ulrika-viberg
17 min
March 07, 2023 Be more human and integrated within the wider marketing strategy—Becky Simms
Becky Simms believes that by being more human, you can have greater success as an SEO in 2023 and encourages you to consider the motivations of your users when developing your SEO strategy.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/becky-simms
15 min
March 06, 2023 Use user-focused research to stay ahead of search quality thresholds—Billie Geena Hyde
Billie Geena Hyde believes in using user-focused research to improve search quality thresholds in 2023 and make sure that what you are putting online site is fulfilling the needs of your users.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/billie-geena-hyde
17 min
March 03, 2023 Stay on top of UX best practices—Sara Fernández Carmona
Sara Fernández Carmona tells SEOs in 2023 that they need to embrace the term ‘Search Experience Optimisation’ and understand that SEO can no longer exist without UX.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/sara-fernandez-carmona
15 min
March 02, 2023 Don’t do anything at the expense of the user’s experience—Olga Tsimaraki
Olga Tsimaraki encourages SEOs in 2023 to worry less about the technical side of your websites and focus more on providing helpful content that is accessible and useful for your users.
For the full transcript of the episode, please https://majestic.com/seo-in-2023/olga-tsimaraki
18 min
March 01, 2023 User experience should always be the top consideration in all aspects of your strategy—Sophie Brannon
Sophie Brannon believes that SEO in 2023 should be all about making the user experience as smooth and streamlined as possible, particularly in regard to visual elements and the arrival of multimodal search - which is just around the corner.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/sophie-brannon
17 min

About SEO in 2026

From the publisher's feed

SEO is continuing to change at an alarming pace. And yet, in some sense, the principles of good SEO remain the same.

Hello, and welcome to SEO in 2026 – a significant repository of current thinking from many of the world’s leading SEOs.

We're pleased to be able to welcome you to the fifth book and fifth series in this podcast, now well and truly an annual tradition, brought to you by Majestic.

“How people search has seen a bigger shift in the last 12 months than the last 12 years, and this makes SEOin2026 a must-read for anyone working in the industry. Majestic has brought together 117 of the SEO industry's brightest minds to share their insights into what matters, and what doesn't, to continue to drive growth with organic search during a period of massive uncertainty, and the book should be seen as a valuable reference point to keep your strategy on the right track.”

JAMES BROCKBANK

Managing Director and Founder, Digitaloft

“I highly recommend that every SEO professional set aside a couple of days for SEOin2026. You'll thank me for helping you plan your year effectively. I'm extremely grateful to have the opportunity to work alongside some of the world's leading SEO champions.”

NITIN MANCHANDA

Founder & Chief SEO Consultant, Botpresso

“This collection of wisdom from many of the best minds in SEO today is a great line in the sand of where we as an industry are, what problems we face, and how we tackle them. Anyone in SEO or marketing should be dipping into this on a regular basis.”

SIMON COX

Technical SEO Consultant, Cox and Co. Creative

“This series continues to be the industry’s leading source of the most timely advice a marketer could ever want. The most forward-thinking SEO experts in the world come together once a year to create this invaluable collection of new knowledge that should never be passed up on!”

PAM AUNGST CRONIN

President and Founder, Pam Ann Marketing and Stealth Search and Analytics

“2025 has been a sprint for the SEO industry, with AI reshaping how we understand visibility, relevance, and authority. SEOin2026 is not just another trends book; it’s a roadmap for what’s actually coming. I loved being part of it and seeing how experts around the world approach the same challenges from different angles.”

RAMONA JOITA

SEO Consultant and Founder

“David is good at drawing out the substance of a conversation. He will explore the topic and challenge assumptions, steer the conversation into an unexpected direction, and build on your ideas – making you think a bit deeper and sharper. Our recent conversation flew by as always, and as always – I’ve come out energised about the topic with more to think about.”

SUKHJINDER SINGH

Freelance SEO Consultant