SEO in 2026

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SEO in 2026 episodes

February 14, 2023 Take unstructured data into structured format using the JSON-LD Schema markup—Suresh Kumar
Suresh Kumar reveals the power and importance of metadata to SEOs in 2023 and recommends that you start getting to grips with the JSON-LD code and apply schema to your pages.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/suresh-kumar
15 min
February 13, 2023 Manage your structured data like a financial portfolio—Martha van Berkel
Martha van Berkel advises SEOs in 2023 to handle your structured data like a financial portfolio in five key ways: manage and maintain your structured data, prepare for volatility, test new investments, treat SEO as a team sport, and view machine learning as your ‘blockchain of schema’.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/martha-van-berkel
14 min
February 10, 2023 Use structured data to market to machines—Jono Alderson
Jono Alderson stresses the importance of using structured data to market to machines so that you always have the permission you need to actually access an audience in 2023.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/jono-alderson
16 min
February 09, 2023 Google is a child that is thirsty for knowledge, and you need to educate it—Jason Barnard
Jason Barnard explains that to prosper with SEO in 2023, you should treat Google like a child and make sure that you are educating that child about who you are and what you do.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/jason-barnard
17 min
February 08, 2023 Expand your content strategy into other formats—Lily Ray
Lily Ray encourages SEOs in 2023 to expand your remit into new formats and take advantage of what Google and other search engines have to offer in order to stay ahead of the curve.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/lily-ray
14 min
February 07, 2023 Optimise for augmented reality with location schema—Dixon Jones
Dixon Jones brings awareness to emerging opportunities in the augmented reality space for SEOs in 2023, and highlights the importance of being ready for the future in this space.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/dixon-jones
19 min
February 06, 2023 Prepare to compete with AI-generated content—Chima Mmeje
Chima Mmeje warns SEOs in 2023 that you need to be ready to beat out those who rely on AI-generated content by using AI to your advantage and looking at the bigger picture, so that you can create great holistic content that is both useful and relatable.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/chima-mmeje
16 min
February 03, 2023 Never underestimate the power of reactive PR—Eva Cheng
Eva Cheng stresses the importance of never underestimating the power of reactive PR and explains how this type of work can make a big difference for your SEO in 2023.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/eva-cheng
18 min
February 02, 2023 UTM tag up everything in your Google Business Profile—Claire Carlile
Claire Carlile says that if you’re a local business and you have access to a Google Business Profile, you should Urchin Tracking Module (UTM) tag up all of the links from your business profile.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/claire-carlile
17 min
February 01, 2023 Create powerful content for even the smallest searches—Adelina Bordea
Adelina Bordea tells SEOs in 2023 that, to keep up with the competition, you need to generate truly powerful content - no matter what size of search you are targeting.
For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/adelina-bordea
15 min

About SEO in 2026

From the publisher's feed

SEO is continuing to change at an alarming pace. And yet, in some sense, the principles of good SEO remain the same.

Hello, and welcome to SEO in 2026 – a significant repository of current thinking from many of the world’s leading SEOs.

We're pleased to be able to welcome you to the fifth book and fifth series in this podcast, now well and truly an annual tradition, brought to you by Majestic.

“How people search has seen a bigger shift in the last 12 months than the last 12 years, and this makes SEOin2026 a must-read for anyone working in the industry. Majestic has brought together 117 of the SEO industry's brightest minds to share their insights into what matters, and what doesn't, to continue to drive growth with organic search during a period of massive uncertainty, and the book should be seen as a valuable reference point to keep your strategy on the right track.”

JAMES BROCKBANK

Managing Director and Founder, Digitaloft

“I highly recommend that every SEO professional set aside a couple of days for SEOin2026. You'll thank me for helping you plan your year effectively. I'm extremely grateful to have the opportunity to work alongside some of the world's leading SEO champions.”

NITIN MANCHANDA

Founder & Chief SEO Consultant, Botpresso

“This collection of wisdom from many of the best minds in SEO today is a great line in the sand of where we as an industry are, what problems we face, and how we tackle them. Anyone in SEO or marketing should be dipping into this on a regular basis.”

SIMON COX

Technical SEO Consultant, Cox and Co. Creative

“This series continues to be the industry’s leading source of the most timely advice a marketer could ever want. The most forward-thinking SEO experts in the world come together once a year to create this invaluable collection of new knowledge that should never be passed up on!”

PAM AUNGST CRONIN

President and Founder, Pam Ann Marketing and Stealth Search and Analytics

“2025 has been a sprint for the SEO industry, with AI reshaping how we understand visibility, relevance, and authority. SEOin2026 is not just another trends book; it’s a roadmap for what’s actually coming. I loved being part of it and seeing how experts around the world approach the same challenges from different angles.”

RAMONA JOITA

SEO Consultant and Founder

“David is good at drawing out the substance of a conversation. He will explore the topic and challenge assumptions, steer the conversation into an unexpected direction, and build on your ideas – making you think a bit deeper and sharper. Our recent conversation flew by as always, and as always – I’ve come out energised about the topic with more to think about.”

SUKHJINDER SINGH

Freelance SEO Consultant