She Sells Differently - Sales Confidence & Wholesale Strategy for Product-Based Business Owners.

Send us Fan Mail

Today we’re flipping a big belief on its head: you don’t need more time to grow your business—you need a new relationship with time. Guest Lyssa Figgins, a self-described “recovering busyness owner” and time-scaling strategist for Christian women entrepreneurs, shares how to stop chasing the clock and start multiplying your 24 hours.

We dig into:

·       Why classic “time management” keeps you stuck and what Scripture shows us about multiplying instead of managing 

·       ROTI (Return on Time Invested): the lens Lyssa uses to decide what stays, what goes, and what gets invested

·       Why busyness is a brutally effective distraction tactic 

·       How to become a C.E.O.—Christ Empowered Operator—so your calendar reflects calling, not cultural pressure.

Links & resources mentioned:

·       Lissa’s private podcast, The Productive and Profitable CEO: redeemhertime.com/hours

·       Book: The Ruthless Elimination of Hurry by John Mark Comer

·       The Screwtape Letters by C.S. Lewis

·       Scripture references: Matthew 25; Ephesians 5:15–16; Matthew 11:28–30

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

The holidays are the biggest opportunity of the year for product-based business owners — but that doesn’t mean you have to play the discount game to win. 

In this episode of She Sells Differently, Andee Hart sits down with retail strategist and founder of The Retail Academy, Salena Knight, to unpack the strategies that help small businesses double their holiday sales — without ever lowering their prices. 

Salena shares how to use her Five Pillars of Retail Success to drive growth, create customer excitement, and boost revenue sustainably. From leveraging Black Friday momentum ethically to optimizing your marketing, inventory, and systems, this episode gives you the exact roadmap to make this your most profitable season yet — all while staying aligned with your values. 

Whether you’re a maker, boutique owner, or eCommerce founder, you’ll walk away knowing how to: 

• Create urgency without discounts 
• Plan your promotions for maximum conversion 
• Turn one-time holiday buyers into loyal, repeat customers 
• Prepare your operations for a true sales surge 
• Keep your energy and integrity intact through the busy season 

@thesalenaknight on IG  

https://salenaknight.com/podcast-2/

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

In this episode of She Sells Differently, Andee Hart sits down with Nadine Murray to talk about what it really means to be a faith-driven entrepreneur—someone who builds a business that’s both profitable and deeply aligned with their beliefs. Together, they unpack how to blend faith and strategy without fear, the power of building your business in a way that aligns with your faith, and why rest is one of the most countercultural sales tools you can use. If you’ve ever wondered how to honor God in your business while still growing your reach and revenue, this conversation is your roadmap

What you’ll learn:

·  Nadine’s move from corporate finance to entrepreneurship—and the faith-forward event that realigned her mission.

·  The real fear for faith-driven entrepreneurs

·  How to put Scripture in action for your launches, pricing, and content.

·  Character over coins—while acknowledging that resources in the right hands fuel kingdom impact.

·  How faith-driven entrepreneurs practice faith-based marketing instead of trend-chasing.

·  How to use rest as a growth lever

·  Two practical frameworks you can start this week

Grab Nadine’s Marketing Planning Download- http://nadinemullings.com/power

Where to find Nadine:

LinkedIn- https://www.linkedin.com/in/nadinemullings/
Instagram-
https://www.instagram.com/iamnadinemullings/
Website-
https://www.nadinemullings.com/

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

This week, Andee is getting real about what actually changes when you go full-time in your business. Two years ago, she walked away from Corporate America and into the unknown world of entrepreneurship — and the lessons she’s learned will shake up what you thought mindset for entrepreneurs looks like. 

Inside this raw and empowering episode, Andee shares: 

• Why Mondays now feel like possibility, not pressure 
• The surprising truth about replacing your boss with discipline 
• How guilt creeps in when you’re “not productive enough” 
• The invisible line between work and life — and how to redraw it 
• What it really means when every risk has your name on it 
• How fear doesn’t disappear — it just gets smarter 
• And why fixing your own messes is part of the power shift 

Whether you’re dreaming of your corporate exit or you’re knee-deep in year one or two of running your own show, this episode will give you language, clarity, and a deep breath of “oh my gosh, it’s not just me.” 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

Link: https://andeehart.com/social-media-detox/ 

In this episode, Andee talks with Gabe Cox, a goal planning and business strategist who built a thriving business without relying on social media. 

If you’re exhausted by the constant pressure to post, scroll, and hustle on social media — but still feel stuck in your business — this episode is your permission slip to take a step back. Gabe shares her journey of stepping away from social media for good in January 2023 and how that social media detox transformed her business and her life. 

Inside you’ll learn: 

• Why a social media detox might be the best marketing move you make this year 
• How to evaluate your time and return on investment (ROI) to decide if social media is right for you 
• The power of collaboration and partnerships as an alternative growth strategy 
• Mindset shifts to overcome FOMO and comparison during your social media detox 
• Faith-based strategies to align your marketing with your season of life and capacity 
• Practical steps for taking your own social media detox and auditing your business priorities 
• Free mini-course: Craft Your Marketing Strategy Without Social Media 

Whether you’re a busy mama or simply craving freedom from online overwhelm, Gabe’s insights will empower you to sell differently—with clarity, peace, and sustainable growth. 

Mentioned in the Episode: 

• Gabe’s free mini-course: Craft Your Marketing Strategy Without Social Media 
• Gabe’s Website: https://redhotmindset.com/ 
• Recommended book: Ruthless Elimination of Hurry by John Mark Comer — a powerful read for anyone battling hustle culture 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

You’ve been told to listen to your customer, build what they ask for, and sell on value. But what if your customers don’t actually know what they want? 

In this contrarian episode of She Sells Differently, Andee Hart unpacks the sales psychology that drives real buying decisions—emotions, identity, and subconscious desires—and why believing your customer at face value could be quietly tanking your sales. 

You’ll discover: 

• The 6 lies customers tell themselves (and what they really mean) 
• Why logic-based selling rarely converts in product-based businesses 
• The science-backed reason emotion drives every sale 
• How to craft messaging that mirrors your customer’s self-identity 
• Easy ways to tweak your product descriptions for instant resonance 

Whether you’re selling candles, journals, jewelry, or skincare, this episode will help you rethink your approach to messaging and connect on a deeper level with the people you’re here to serve. 

🎧 Ready to sell less like a salesperson—and more like a mind-reader? 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

What happens when you stop forcing yourself into outdated, “bro-style” tactics and build a marketing approach that feels like home? In this conversation, Andee and guest Shauna Van Mourik, host of Marketing Rebels, pull apart the myth that there’s one right way to grow. You’ll learn how to replace soul-sucking shoulds with simple, values-driven actions that create predictable sales and genuine confidence. 

In this episode you’ll learn: 

• Why rebel marketing is the antidote to burnout—and how to know when your current tactics are the problem, not you. 

• The “comfortably confident” loop: authenticity → simplicity → momentum → repeat. 

• How mindset science (yes, actual neuroscience) backs up affirmations and daily self-talk. 

• A kinder, more strategic way to market as a woman founder, coach, or product maker. 

• Why introverts quietly crush it in sales—and how to structure your day to protect energy. 

• The “never not marketing” reframe that turns everyday moments into brand building. 

• A practical daily practice (reflect → realign → recommit) to keep you consistent. 

• A scalable system for content: build 6 months of repurposable assets without dancing on TikTok. 

One clear takeaway: If your marketing drains you, the strategy—not your worth—is broken. Choose fewer, simpler actions that match your strengths and make selling feel like home. 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

Is your packaging shelf-ready—or does it still scream “homemade”? 

In this episode of She Sells Differently, Andee Hart breaks down five subtle but powerful signs your packaging isn’t ready for retail shelves—and how to fix them without a total rebrand. 

We’ll explore why durability builds trust, how the unboxing experience influences repeat purchases more than your logo, the surprising power of typography, how shelf placement height changes what “works” in packaging design, and why pros obsess over negative space instead of flashy graphics. 

If you’ve ever worried that your packaging looks more DIY than shelf-ready, this episode will give you clarity, confidence, and simple upgrades that make your product look professional and trustworthy. 

👉 Want ongoing support to market your brand like a pro? Join The Marketing Bank, where Andee delivers monthly deposits of proven marketing strategies you can cash in on for your product-based business. 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

Are your product wholesale pitches disappearing into the retail buyer black hole? You hit send… and nothing. No reply. No feedback. Just silence. 

In this episode of She Sells Differently, Andee shares the five most common reasons retailers aren’t responding to your product wholesale pitch—and exactly what you can do to change that. 

We’ll cover the quick fixes that can instantly improve your pitch (like email timing, follow-up frequency, and making sure your message doesn’t get buried) and the deeper strategy shifts that help you stand out from every other product wholesale request in their inbox. 

You’ll also hear Andee’s proven 3-sentence follow-up email that gets retailers to respond, even if they’ve been ghosting you for weeks. 

If you’re tired of sending product wholesale emails into the void, this episode will give you the clarity, confidence, and scripts you need to start landing those “yeses” from your dream stockists. 

What you’ll learn in this episode: 

• The five biggest reasons retailers don’t respond to your product wholesale pitch 

• How to follow up without feeling pushy or salesy 

• The perfect timing for your product wholesale outreach

• How to give retailers a clear reason to buy your product now 

• Why timing and fit matter more than you think in product wholesale sales 

Links & Resources Mentioned: 

• Join the She Sells Wholesale waitlist: shesellswholesale.com 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

If you’ve ever wondered why some wholesale accounts never reorder — or why being “in more stores” hasn’t translated into more profit — this episode is for you. 

Andee is sharing the retail partnership strategy no one talks about: working with a small number of core retail partners who truly get your brand, your customers, and your vibe — and then giving them the tools to make your products their best sellers. 

In this episode, you’ll learn: 

• Why chasing every wholesale account leads to burnout and inconsistent sales. 

• How to identify your core retail partners and why they’re more valuable than 10 random accounts.

• Simple, high-value ways to help retailers sell more of your products — from merchandising support to seasonal marketing packs. 

• How to nurture retail partnerships so they reorder again and again. 

• The one-minute DM strategy that opens the door to your dream retail partners without being salesy. 

If you’re ready to grow your wholesale revenue while creating stronger, more profitable retail partnerships, this episode will give you the exact steps to make it happen. 

Mentioned in this episode: 

📋 FREE Retail Partnership Checklist

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community