Speakernomics

Speakernomics

By National Speakers AssociationBusinessEntrepreneurshipArtsPerforming Arts
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Speakernomics episodes

  • Add Training and Consulting to your Business with Anton Gunn

    You just delivered your keynote with fabulous ideas; you have the check in hand…now what? How can you evolve your keynote into additional training and consulting work so you can keep delivering your message (and getting paid)? This week we invited Anton, Gunn, CSP, to share massive knowledge bombs on what you can do add training and consulting to your business offerings.


    Key Takeaways:

    • Build an assessment for your clients
    • Turn your keynote into a curriculum

    • Who is Anton Gunn, CSP?

      Anton helps organizations build world-class workplace culture and helps cultivate leaders that everyone will admire. He’s a former elected official and worked with President Barack Obama for three and a half years.

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      31 min
    • Speaker Negotiations with Lynn Price

      Does negotiating your fee and speaking agreements cause your anxiety to spike? If you’re always sticking your head in the sand hoping the perfect deal will just land in your lap, this episode is for you. This week we invited Lynn Price who has negotiated more than 11,000 agreements to share how you can improve your negotiating skills to land better deals (and know when it’s time to walk away).

      Key Takeaways:

      • Make the ask; no one is going to read your mind
      • Don’t negotiate against yourself

      • Who is Lynn Price?

        Lynn is a lawyer and negotiation expert who has worked on more than 11,000 agreements. She trains people to become better negotiators.

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        27 min
      • The Science Behind Building a Speaking Business with Andrew Davis

        Do you know when your busy season is, and do you charge differently for it? Do you track how many referrals you get every time you get off stage? Are you keeping track of any metrics on your business? This week on Speakernomics, we invited Andrew Davis, co-author of The Referable Speaker: Your Guide to Building a Sustainable Speaking Career­–No Fame Required, to chat about how you can use data to keep your calendar full.


        Key Takeaways

        • Track everything about your business
        • Love the numbers

        • Who is Andrew Davis?

          Andrew Davis is a best-selling author & keynote speaker. He's built and sold a digital marketing agency, produced for NBC and worked for The Muppets. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.


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          30 min
        • Make More Money with Mark Victor Hansen

          Are you making as much money as you’d like as a professional speaker? Are you looking at how other speakers seem to be so financially successful and wonder how you be too? This week on the show we invited Mark Victor Hansen, a founding member of NSA and co-author of the Chicken Soup for the Soul series to talk about what he did to build a long and lucrative career.


          Key Takeaways

          • Listen your speaking role models speak and interview them
          • Ask your role models how they market to their audiences

          • Who is Mark Victor Hansen?

            Mark is one of the co-authors of the Chicken Soup for the Soul book series and the author of 300 other books. He’s given over 6,000 speeches in his career and he’s one of the original members of the National Speakers Association.



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            32 min
          • Websites That Work with Kristin Pearson

            When was the last time you updated your website? Is it incredibly easy to find your phone number and email address or do you only have a contact form? Does your website journey properly convey what you do to help clients? Are you shaking your head “No” right now? This week on Speakernomics, we invited Kristin Pearson who build websites specifically for speakers to talk about what you need to do to make sure your website works for you, not against you.

            Key Takeaways

            • There’s no better place to let your audience know, like and trust you than your website
            • Your website strategy and design need to work together
            • Who is Kristin Pearson?

              Kristin makes websites that make speakers look good and book more business. She’s completely focused on helping speakers in the world of their websites. Before working on websites, she hired speakers for associations and is a die-hard Chicago sports fan.

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              30 min
            • Using Humor with Drew Tarvin

              Do you try to impress your audiences with humor, or do you stick to just your expertise? Professional speaking may not be a comedy special, but humor is a valuable tool to connect with your audiences. This week on Speakernomics, Drew Tarvin joins us to talk about different kinds of humor you can use and how to tap into your own funny style.


              Key Takeaways

              • Learn to tap into or unlock your own natural style of humor
              • Be more intentional about you’re going to use humor, not just in speaking, but your whole business

              • Who is Drew Tarvin?

                Drew teaches non-comedians the secrets of using humor more effectively in their communication at work and their personal lives. He has a TED Talked called “The Skill of Humor” that has over 10 million views

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                39 min
              • Build a Business That Works for You with Marquesa Pettway

                Almost all speakers got into the business to share their message and to leave working a normal 9-to-5 job. Now that you’re running your own business, are you running it in a way that works for you, or are you just running it like the large companies you left? This week on Speakernomics, we invited Marquesa Pettway, CSP, to share some powerful insights into how to look at your business differently and how to make it work for your lifestyle.

                Key Takeaways:

                1. You’re not just a speaker
                2. Build your speaking business around your lifestyle

                3. Who is Marquesa Pettway, CSP?

                  Marquesa is a speaker and coach that began her speaking career in 1999 after being downsized. She’s widely known as “the Zoom Queen” and uses Zoom as a major tool of her business.

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                  32 min
                4. Attention Management with Maura Thomas

                  How many distractions have you faced today? How much attention did you devote to every little notification and popup that tried to pull you away from working on your business? Don’t worry, you’re not alone if you answered “a lot.” This week on Speakernomics, we’re talking to Maura Thomas, MBA, CSP, an attention-management (not time-management) expert with some tips on making the most of your day.

                   Key Takeaways

                  • Stop thinking time management and start thinking attention management
                  • Systemize the way you work

                  • Who is Maura Thomas, MBA, CSP?

                    Maura is the person you call when you have a million things on your plate and don’t know where to start. She’s obsessed with the idea of helping other people achieve more and has worked in the productivity industry for almost 30 years.

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                    26 min
                  • Lessons from Jeanne Robertson with Patrick Henry

                    Speaking Legend Jeanne Robertson passed away on Aug. 21, 2021, three days before she was scheduled to join us for an episode of Speakernomics. This week on the show, we invited Patrick Henry, CSP, a second-generation speaker who has known Jeanne for much of his life and worked closely with her to share a few things he learned from her.


                     Key Takeaways

                    • There’s a story in everything
                    • Always look for opportunities to engage with your audience

                    • Who is Patrick Henry, CSP

                      Patrick is what happens when keynotes, comedy and concerts collide. He’s a business humorist who takes music, comedy and business concepts and presents then in a fun and interesting way. He’s a second-generation speaker who worked closely with Jeanne Robertson, CSP, CPAE.


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                      32 min
                    • Look and Sound your Best on Camera with Robert Kennedy

                      Are you still using your laptop's built in camera and microphone along with your overhead room lamp? Have you been dragging your feet hoping everything virtual would just go away? This week on the show, we invited Robert Kennedy III to share how he upgraded his video and audio set up over the past 18 months to better serve his clients and to stand out from other speakers.

                      Key Takeaways

                      • Get your light right
                      • Get your sound off the ground
                      •  

                        Who is Robert Kennedy III?

                        Robert uses storytelling to be awesome on video. He helps small business owners navigate the techniques around storytelling, and being able to tell a story about who you are and how you help is more important than ever. 

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                        35 min

                      About Speakernomics

                      From the publisher's feed

                      The speaking industry is constantly evolving. Listen weekly for voices of experience from experts in the speaking industry with tips, insights and knowledge to help you become a better speaker, build…

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