The Creative Edition Podcast

Today,we’re sharing a few tips on how to find brands to pitch as an influencer. Whether you’re a nano-influencer (under 10,000 followers), a microinfluencer (between 10,000-100,000 followers), or a macro/mega influencer (100,000+ followers), it can be confusing how to figure out which brands you should pitch.

Tip 1: Look at your favorite brands that you use on an everyday basis 

 ·      What household products do you use on a daily or weekly basis?

·      What skincare or beauty products are in your routine?

·      What clothing brands are you wearing?

·      What airlines are you flying?

We recommend thinking about your favorite brands because when it comes to pitching the brand, you already have a natural connection and story for the brand.

Tune in for the rest of the tips!
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Today we’re going to be sharing tips on batching content for your blog, Instagram, and other social media channels. If you’re balancing content creation with a side hustle, school, or full-time job, and want to be able to share new content on a regular basis, this episode is for you.

What does it mean to batch content?

Batching is referred to as “completing a small set of tasks in a period of time”. In blogging, we batch content: which is photos, written content like captions, blog posts, and podcast outlines, to be more efficient with our time. 

Tip 1: Spend one hour at the beginning of the week writing Instagram captions for that week.

Tip #2: Plan your feed out at the beginning of the week.

There are great tools out there like Planoly or Unum to help you plan your Instagram feed. 

The benefits of planning your feed out ahead of time:

·      You aren’t scrambling that day to find a photo to post.

·      You know that the photo is going to look nice/cohesive with your feed before you post it.

·      You’ll be less stressed knowing what photos are coming up next to be published. 


Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

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Today, we’re sharing a few life updates. We’re getting in the habit of sharing quarterly life updates on the podcast so we’re excited to talk about what’s happened with us this past quarter.

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

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As content creators, we all have different ways of planning and preparing our content! Maddy personally have tried a few strategies, including feed planning apps and just winging it. But Maddy realized the more strategic she was with my content, the more her business grew! So when she decided to buckle down and figure out a solid content strategy, she realized using Trello was a great tool.

Trello is a completely free service that I got introduced to a little over a year ago. Maddy’s Instagram manager, Regan, recommended it to her! It’s a way to easily get yourself organized and even collaborate with teams. There is a paid version, but we personally get everything we need with the free version!

Maddy has used Trello for:
● Organizing household chores & upcoming events
● Planning my wedding
● Building out my content strategy
● Planning the Content Creatives Podcast

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

Follow the Content Creatives Podcast: @contentcreativespodcast

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Today,we’re sharing a few tips on how to find your voice and stand out in social media. With millions (if not billions) of users across Instagram, TikTok, Twitter, blogging, YouTube, and more, it can feel intimidating to start a new platform. You might feel wary about finding your own voice and standing out the sea of other creators.

Tip 1: Reflect on how you want to present and share content online:

 ·      Are you a natural teacher? Does it make sense to embrace a more educational voice?

·      Are you funny? Do you like incorporating your humor into your content?

·      Are you an expert in your field? Do you like presenting information in a specific format?

Tip 2: Brainstorm a few words on how you want you/your brand to be perceived 

 What words come to mind when you think of your brand?

·      Relatable 

·      Funny

·      Approachable

·      Smart 

·      Edgy

·      Cool

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

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Today, we’re sharing with you where you can find inspiration for your next photoshoot! So, if you’re stuck in a content rut, or just looking for new places to find inspiration, this podcast episode is for you.

Idea 1: Shopping for Props & Wardrobe

Shopping is a great source of inspiration! You can try to go into every store with an open mind, and look at each item wondering how it could be used in a photoshoot.

Typically this means either an hour or so in the store, or hours browsing online, but we’ve found that trying this exercise has really helped us get our creative juices flowing.

Idea 2: Social Media
Social Media is an amazing resource for photoshoot inspiration! Some of my favorite content creators on apps like Instagram are constantly inspiring me to go out and take photos.

Tune in for the rest of the ideas!

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

Follow the Content Creatives Podcast: @contentcreativespodcast

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Today, we’re sharing a preview of Emma’s talk: How to Market Your Course on Social Media. 

Emma will be speaking at the Creator Experience: A Teachable Summit on March 23rd, 2022. So today, we wanted to share a preview of why I created this talk for Teachable and what’s coming in that 45 min presentation + Q&A. 

In this talk, Emma discusses tips and tricks in:

·      Establishing Your Brand

·      Building Your Audience

·      Marketing Your Course

One of the sections Emma is most excited for is the last section: Market Your Course

She shares content plans and ideas for your:

·      Pre-Course Launch

·      Course Launch

·      Post Course Launch

What does it mean to market your course on social media?

Social media marketing is not sales. But social media marketing can help you drive sales by:

·      Sharing relevant content

·      Developing and deepening a relationship with your audience

·      Connecting with prospective clients 

 Posting once on Twitter or Instagram isn’t going to magically drive your next $1,000 in courses sold but being intentional, consistent, and strategic can help you sell your next course.

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

Follow the Content Creatives Podcast: @contentcreativespodcast

Join the Content Creatives Podcast Facebook Group!

Follow us on Instagram: @creativeeditionpodcast

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

And sign up for our email newsletter.

Today, we’re discussing 5 things you can charge for in brand partnerships. We want to remind everybody that your price is not determined solely by the number of followers or your engagement rate. There are a variety of things you can include in your price as a creator.

 You can charge for the number of deliverables 

The more posts, stories, reels, etc, the more you can charge. Some influencers will bundle a few Instagram stories with an in-feed post in one rate. Other creators price out per deliverable.

You can charge for exclusivity

If a brand asks you to refrain from working with a competitive brand or list of brands for a period of time, you can charge for it.

Tune in for the rest of the things you can charge for as a creator!

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

Follow the Content Creatives Podcast: @contentcreativespodcast

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Follow us on Instagram: @creativeeditionpodcast

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

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Today, we’re discussing 5 very important things to consider before you take your side-hustle full-time. If it’s your goal to take your side-hustle full-time in 2022 or in the next 1-3-5 years, this podcast episode is for you.

We want to remind you that everyone’s journey to taking their side-hustle full-time is different. Everyone is balancing different priorities, juggling family and financial obligations, and more. There is not one right way to take your side-hustle full-time.

#1 Your risk tolerance 

There are risks in every career. Moving from a stable corporate job with two paychecks a month and full health benefits to freelance requires some level of risk. When you move into freelance work (working for yourself), it’s up to you to make sure you bring a revenue and profit in to cover your lifestyle. 

Everyone has a different risk tolerance. The idea that you might bring in a different revenue amount each month might really freak you out. But if you’re confident in your ability to make money as a content creator and you’re ready to take the next step, you might be ready to take on that risk.

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

Follow the Content Creatives Podcast: @contentcreativespodcast

Join the Content Creatives Podcast Facebook Group!

Follow us on Instagram: @creativeeditionpodcast

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

And sign up for our email newsletter.

Today, we’re sharing a few lessons I’ve learned in my 20s. I recently celebrated my 30th birthday and I thought it would be fun to pass on a few lessons to anyone going through the roaring 20s.

Lesson 1: Own your financial narrative 

One of the biggest lessons in my 20s was realizing that I could own my financial narrative. After I graduated from college in 2014, I learned that I had a negative relationship with money. I spent most of my life living in financial scarcity, as my parents’ lived paycheck to paycheck and I struggled to figure out how to pay for college each year. 

Even though I interned full-time for two summers (I used my internship money to pay for housing), I felt shame having to pull out $30,000 in student loans to finance most of my education. 

For me, improving my financial literacy helped me improve my relationship with money. The more I understood money, the more I felt in control.

Tune in for the next two lessons!

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy

Follow the Content Creatives Podcast: @contentcreativespodcast

Join the Content Creatives Podcast Facebook Group!

Follow us on Instagram: @creativeeditionpodcast

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

And sign up for our email newsletter.