In this episode we discover the science behind habits, how they're formed, how they can be broken, and the fascinating role self-perception plays in the process. We explore the power of reframing uncomfortable tasks, how habits are influenced by our self-image, and why pushing yourself too hard can backfire. You'll also learn why willpower is a limited resource, how to use discomfort as a tool for growth, and why small, achievable goals are the key to lasting change.

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Trump has taken the oath of office, but what does this really mean for the future of the world? 

 The Diary Of A CEO’s first ever election round table is joined by three renowned voices: Scott Galloway, Daniel Priestly and Konstantin Kisin. 

• Konstantin Kisin, a political and social commentator known for discussing some of society's most controversial topics.

• Professor Scott Galloway, a renowned professor and business analyst who publicly endorsed Kamala Harris, offers sharp, data-driven critiques of Trump’s policies and their impact on democracy and the economy.

• Daniel Priestley, an entrepreneur and strategist, examines how Trump’s election could reshape the business landscape, addressing the challenges and opportunities for industries adapting to new policies.

In this conversation, the guests and Steven discuss topics such as, how Trump will redefine masculinity, how wokeism is strengthening the right wing, what Trump’s return means for censorship, and the impact of the election on the UK. 

00:00 Intro

02:31 What's the Big Picture as It Relates to This Election?

05:16 The Things Trump Is Promising Are Things That Should Happen

09:30 Has the Left Lost Its Way?

13:44 Did Trump Just Have a Better Marketing Campaign?

17:26 Millionaires Are Leaving the UK

20:18 Is the UK Still a Good Place for Business vs. the US?

23:30 Is the UK a Failing Nation?

24:57 Elon Musk's Attack on the UK

26:13 The UK's Attitude Toward the Rich Is Wrong

28:08 Is the British Attitude Holding Us Back From Our Potential?

31:13 Young Men Are Struggling in America

37:15 The Rollback of Trump's DEI Measures

44:13 Trump's Move Toward a Merit-Based Society

47:55 Masculinity and Identity Issues

52:51 Trump's Stance on Masculinity

56:04 Elon Musk and Censorship

58:49 The Power of Freedom of Speech

01:00:56 Why Has Elon Chosen Now to Raise These Issues?

01:04:00 What Does Elon Musk Want?

01:06:49 Big Tech Cosying Up to Trump

01:10:11 Living in an Echo Chamber With Algorithms

01:16:15 Social Networks Are Becoming Political Environments

01:24:16 Where Is the West Heading?

01:27:54 What's Not Getting Enough Attention Right Now?

01:33:24 Best Advice to Prepare Young Men for the Future

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The world in 2025 has never felt more unsure, but using the newest technologies and timeless business advice, Daniel Priestly says this is the time for the biggest and most revolutionary opportunities to gain wealth

 Daniel Priestley is an award-winning serial entrepreneur who has built the entrepreneur accelerator company Dent Global and co-founded the quiz marketing platform Score App. He is the author of bestselling books such as, ‘Key Person of Influence’ and ‘Scorecard Marketing: The four-step playbook for getting better leads and bigger profits’. 

In this conversation, Daniel and Steven discuss topics such as, how to 10X your income, the 90-day side hustle formula, the secret marketing hack Google use, and how to survive AI taking your job. 

00:00 Intro

02:03 Helping Millions Build Businesses

03:53 How to Capitalize in the Digital World

08:01 Where Do You Learn Entrepreneurship?

10:23 The Importance of Writing in Your Learning Phase

13:21 The Rise of Personal Brands and Decline of Institutions

15:47 Why We Went From the Logo to the Person

18:25 Technology Is Giving Power to Individuals

21:33 Leaders Have to Become Human and Unscripted

22:48 Communicating Ideas: NSFAG Technique

24:50 The Game of Personal Branding

27:59 Creating Differentiation in a Noisy Crowd: 5 Things

32:53 How to Test the Demand for Your Product

36:44 $200 to Figure Out the Demand for Something

45:29 How Friction Creates Value

48:08 The 10/90 Percent Model

50:26 The Entrepreneur Sweet Spot: Should You Pursue an Idea for 10 Years?

52:25 Does Geography Matter in Success?

01:05:18 What Company Would You Start in 2025?

01:07:18 Using AI

01:11:40 Capitalizing in AI

01:15:39 What's Your Investment Strategy?

01:18:59 What's the Cost of Starting a Company?

01:21:15 Is the Current Tax System Okay?

01:22:08 Entrepreneurs' Relief

01:28:35 The Counterpoint of Wealth Creation by Millionaires

01:32:55 Trump in Power

01:34:42 Ads

01:35:38 The Fundamental Moves in 2025

01:37:08 The Mountain Analogy

01:42:56 Love, Passion, and Repetition

01:46:16 Why You Should Write a Book!

01:50:17 Google Report: The Messy Middle

01:53:25 How to Start When You Don’t Have a Brand

01:54:03 The 5 P's Rule

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In this moment, small business expert, Codie Sanchez discusses how speed and self belief are the core traits for success.

Some of the most successful people in the world have what has been labelled a ‘reality distortion field’. This is a personal energy that makes the people are you believe that they can achieve impossible tasks. Codie says that we actually all have this ability, and can make ourselves belief we are capable of achieving anything, and as a result we are more likely to achieve what we set set our minds to.

Secondly, people need to adopt a bias towards action and decrease the time between thinking and doing. Codie says that time is the most important currency of our lives and too often we waste it by not having a sense of urgency. By taking action quickly, you can learn and adapt on the path to success before others have even started.

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Could the secret to better mental health be on your plate? Dr Georgia Ede explains how the right diet can profoundly impact your mental well-being  

 Dr Georgia Ede is a Harvard trained psychiatrist specialising in nutritional and metabolic psychiatry. She is the author of the book, ‘Change Your Diet, Change Your Mind: A powerful plan to improve mood, overcome anxiety and protect memory for a lifetime of optimal mental health’. 

In this conversation, Dr Georgia and Steven discuss topics such as, how the keto diet impacts mental health, the importance of balanced insulin levels, the link between keto and weight loss, and the secret to staying on the keto diet. 

00:00 Intro

02:12 What Do You Do?

02:31 Is Metabolic Psychiatry a New Term?

03:48 Why Is the Ketogenic Diet at the Heart of Your Work?

04:51 What's Your Academic Experience?

05:48 What Does Practicing Psychiatry Involve?

06:18 When Did Nutrition Become Part of Your Career?

07:49 Social Component of Mental Illnesses

09:57 The Eureka Moment

17:00 Adapting Diet to Personal Needs

19:05 Fundamental Principles of a Healthy Diet: Nourish, Protect, Energize

21:56 Diet Personalization: Trial and Error

25:22 What Is the Ketogenic Diet?

27:15 What Does the Ketogenic Diet Do to the Brain?

29:53 Impact of the Ketogenic Diet on Refractory Mental Illnesses

34:17 Calorie Restriction

35:31 Alternative Ways of Lowering Insulin Levels

37:37 Why Is the Ketogenic Diet Difficult to Sustain?

41:26 Keto-Adaptation or Keto-Flu

45:37 Misconceptions About the Foods Included in the Ketogenic Diet

47:05 Is Ketosis a State?

50:57 Getting Into Ketosis

53:44 Connection Between Food and Neurodivergent Disorders

56:06 Why Are Dietary Modifications Not Commonly Prescribed to Alleviate Symptoms of ADHD?

57:56 Are ADHD Medications Helpful in Some Cases?

1:02:52 Research on the Link Between Ketogenic Diet and ADHD

1:04:04 Could ADHD Lead to Diabetes?

1:09:33 Benefits of Ketogenic Diet for People With Food Addiction

1:13:50 Depression, Anxiety, and ADHD - Case Study

1:21:08 Carnivore Diet

1:22:19 Do We Need Fiber?

1:25:50 Is the Carnivore Diet Sustainable Without Supplementation?

1:29:33 Why Does the Ketogenic Diet Help With Losing Weight?

1:35:09 What Part of Your Work Overlays With Psychology?

1:37:12 How Do You Approach Challenges With Adopting the Ketogenic Diet?

1:40:23 Ketogenic Diet's Role in Reducing Anxiety

1:43:23 Question From the Previous Guest

1:45:29 What Would You Say Someone On Their Death Bed?

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From ‘make your bed’ to ‘stand up straight’, Jordan Peterson returns with some more radical rules to revolutionise love, sex, and marriage 

 Dr Jordan Peterson is a world-renowned former Professor of Psychology at the University of Toronto, and co-founder of the online education platform Peterson Academy. He is the author of bestselling books such as, ‘12 Rules for Life: An Antidote to Chaos’ and ‘We Who Wrestle With God: Perceptions of the Divine’. 

In this conversation, Dr Jordan and Steven discuss topics such as, the hidden dangers of pornography, how to overcome loneliness, the real reason divorces happen, and why society has become sexless. 

00:00 Intro

02:18 The World Has Become Fractionated

05:11 Where Do We Find Ourselves Without Community?

08:29 How Do We Address Individualism in a Self-Centered Society?

15:09 Do Many People Have a Clear Ultimate Aim?

16:05 What Movie Character Would Jordan Be?

17:48 Does It Bother You When People Attack Your Reputation?

20:27 What Do You Do When You Face Tough Times?

23:35 Why You Must Speak Your Mind

28:48 Why Spend 90 Minutes a Week Listening to Your Partner?

32:14 How Do You Resolve Years of Disputes?

37:27 How to Become a Person Others Want to Be Around

46:15 The Rise of Sexlessness

48:51 Why Does No Sex Before Marriage Lead to Better Outcomes?

52:07 The Purpose of Marriage vs Relationships

01:01:09 Is Porn a Bad Thing?

01:05:58 Why Doesn't Porn Feel Good to People?

01:09:54 The Effects of Pornography on You

01:12:23 AI Girlfriends

01:16:21 How to Overcome Weaknesses

01:21:02 Staying True to Your Principles

01:26:56 What to Say to People Struggling With Discipline

01:31:15 What Is Self-Belief?

01:34:35 Young Men on the Search for Religion

01:38:46 Was the Bible Just One Person's Opinion?

01:39:55 How Do You Believe We Got Here?

01:43:30 Should We Create Our Own Set of Rules?

01:46:34 Where Do Our Values Come From?

01:54:38 The Difference Between Sex and Reproduction

01:56:08 Is the Bible an Attempt to Understand Evolutionary Motivations?

01:57:06 What God Do You Believe In?

02:02:38 Has Your Belief in Religion Ever Been Shaken?

02:05:57 Life Isn't Fair, Is It?

02:12:16 Staying True to Who You Are

02:18:12 What Losing Someone Teaches You About Life

02:23:50 How Do You Feel Misunderstood?

Follow Jordan:

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In this moment, the gastroenterologist and gut health expert Dr Will Bulsiewicz breaks down everything you need to know about how your poo is one of the biggest signs of your overall health.Will says that too often we see poo as disgusting rather than a major clue of our health, as he says poo for a gastroenterologist is what checking the pulse is for a cardiologist. He says that signs can range from the size, smell and shape of poo, all of which can indicate anything from a poor diet to colon cancer. This is because 60% of your poo is bacteria and a direct window into the state of your microbiome which impacts all areas of your mental and physical wellbeing.

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Over 300 million people worldwide are affected by erectile dysfunction, and Dr Mohit Khera has the scientific solutions you were afraid to ask for   

 Dr Mohit Khera is a Professor of Urology at Baylor College of Medicine specialising in male and female sexual dysfunction. He is also the co-author of the book, ‘RE-COUPLING: A Couple's 4-step Guide to Greater Intimacy and Better Sex’. 

In this conversation, Dr Mohit and Steven discuss topics such as, the benefits of healthy testosterone levels, how erectile dysfunction impacts your mental health, the link between obesity and erectile dysfunction, and the 4 components of female sexual dysfunction. 

00:00 Intro

02:17 Who Is Mohit and What Does He Do?

02:47 What Is a Sexspan and Why Does It Matter?

03:58 Is It Possible to Make Sexspan Last as Long as Lifespan?

05:15 Mohit's Professional Experience and the People He's Worked With

07:14 The Most Popular Things People Ask Mohit and Why They Come to See Him

11:26 Most Common Reason for Low Libido: How Much of It Is Related to Compatibility?

15:35 What Is Libido?

15:54 Connection Between Erectile Dysfunction and Low Libido

18:53 What Are the Side Effects of ED Pills?

21:34 The Biggest Side Effect of Cialis

22:00 Who Shouldn't Take Cialis?

23:42 Treatment for Sexual Dysfunction in Women

25:52 Connection Between Stress and Dopamine

27:21 Types of Activities That Raise Dopamine Levels

29:37 How Much Does Pornography Contribute to Low Libido?

31:08 Why Do People Have Less Sex Nowadays?

32:30 Role of Pornography in Shifting Sexual Behaviors

36:42 Connection Between Obesity and Sexual Dysfunction

39:23 Losing Weight Boosts Testosterone Levels

40:29 Impact of Testosterone Therapy on Sexual Activity

42:37 Should Someone Like Steven Be Taking Testosterone?

44:31 Testosterone Therapy in Women

47:25 HRT for Women

49:05 The Decline in Testosterone

50:38 What Lifestyle Changes Should We Make to Increase Fertility?

55:53 If a Couple Came to You With Sexual Problems, What Would You Focus on Naturally?

01:00:11 40% of Men at 40 Will Have ED

01:01:38 The Stigma Around ED

01:03:31 Personal Experiences With Sexual Dysfunction

01:06:07 The Impact of Kids on Sex Lives

01:07:03 Premature Ejaculation

01:10:15 Is Testosterone Dangerous?

01:11:41 Will Taking Testosterone Injections Reduce My Lifespan?

01:13:53 Links Between Depression and Testosterone

01:15:14 The Importance of Communication for Sex

01:16:18 Improving Sexual Dysfunction in Men and Women

01:17:13 Pain During Sex for Women

01:18:47 How Do We Improve Communication in the Bedroom?

01:20:58 Are There Any Risks to Vibrators?

01:23:54 Abnormal Curvature of the Penis

01:25:20 Cures for ED That Aren't Pills

01:27:11 The Role Trauma Plays in Sexual Dysfunction

01:28:08 Erection Devices

01:32:43 Is There Anything You Cannot Explain?

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Watch the episodes on Youtube - https://g2ul0.app.link/DOACEpisodes 

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Is mainstream exercise advice sexist? Dr Stacy Sims reveals the science-backed secrets for optimal health and fitness every women needs 

Dr Stacy Sims is an exercise physiologist, nutrition scientist, and expert in female-specific nutrition and exercise. She is the author of books such as, ‘Next Level - Your Guide to Kicking Ass, Feeling Great, and Crushing Goals Through Menopause and Beyond’. 

In this conversation, Dr Stacy and Steven discuss topics such as, how to optimise your menstrual cycle for fitness, the biggest myths about menopause, why women need more protein than men, and the truth about creatine for women. 

00:00 Intro

02:20 What Is the Work Stacey Does and Why Does She Do It?

09:52 Stacey's Academic Background

12:10 Main Physiological Differences Between Men and Women

14:35 Q-Angle

17:05 Fat Differences in Men and Women

17:48 Heart Differences in Men and Women

19:10 Lung Differences in Men and Women

20:20 Muscle-Building Capacities in Men vs. Women

20:48 ACL Injuries

22:10 What Is Quad Dominance?

23:04 How Much More Likely Are Women to Get ACL Injuries?

25:21 ACL Injury Prevention in Women

28:01 Does Science View Women as Smaller Versions of Men?

33:01 Differences in Weight Loss Advice for Men and Women

36:04 What Is the Hypothalamus?

42:46 Fasting and Exercise Differences for Women vs. Men

50:18 Stacey's Thoughts on Ozempic

52:11 When Should We Eat Around Training?

53:23 Stacey's Thoughts on Keto

54:53 Keto and the Microbiome

56:38 Saunas and Cold Plunge Differences

01:00:38 Women's Use of Creatine

01:05:53 Recommended Supplements for Women

01:11:28 Blood Glucose Sensitivity

01:15:16 Adapting Nutrition and Exercise to Your 28-Day Cycle

01:17:45 Are There Days in the Cycle We Shouldn't Work Hard?

01:20:51 When Are Women Strongest in Their Cycle?

01:21:48 Unasked Questions About the Menstrual Cycle

01:24:49 Why Is Bone Health So Important?

01:26:19 Sleep Differences Between Men and Women

01:28:05 Jet Lag Differences

01:30:12 Chronotypes

01:31:47 How Important Are Meal Timings?

01:35:30 Let's Talk About Menopause

01:41:25 The Perimenopause Phase

01:49:59 HRT (Hormone Replacement Therapy)

01:54:41 Nutrition, Exercise, and Endometriosis/PCOS

01:56:25 What Is the Most Important Thing We Haven't Talked About?

01:59:05 Why Don't We Learn About Women's Health in School?

01:59:40 The Most Important Message Stacey Would Pass On to Her Kids

Follow Dr Stacy: 

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You can purchase Dr Stacy’s book,  ‘Next Level - Your Guide to Kicking Ass, Feeling Great, and Crushing Goals Through Menopause and Beyond’, here: https://amzn.to/4a4gYGk 

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In this moment Scott Galloway provides practical tips for building wealth and saving for the future. He explains why starting early, investing in low-cost index funds, and using simple tools like savings apps can make a big difference. Scott also talks about the benefits and risks of real estate and the importance of diversifying your investments. It's an easy-to-follow guide to managing money wisely and planning for long-term success.

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