The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches

In this episode, I tackle a thing I see so much with Endurance Coaches and their content. And 3 easy ways to start working on fixing it.

Content is such an important part of a coaches profession. It's the place that we hone our ability to effectively communicate our coaching, methodologies and how we help people. It's how we provide wins to those who are reading/following/subscribed to our content. And it helps us get more inquires and eventually new athletes.

What we write and how we write it is so important - we want to use our content to BUILD TRUST with those that are listening. This thing some (or many) coaches are doing is holding you back from building max trust with your people!

I would love to connect with you over on Instagram. You can find me @CoachMichelleLake. Send me a DM and let me know what you think of the episode. Be sure to subscribe to this podcast to get notification of all new episodes. Thank you for listening!!

Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!

Follow me on IG @CoachMichelleLake | Join the list

Sometimes a coaching match is not a good one! In this episode, we navigate how to get more ideal athletes to work with you by your sales call/inquiry process and weed out ones that potentially won't work and what to do after the relationship has started and it goes sour.

This episode will help endurance coaches navigate what matters to the coach in the relationship, determine your no-go's and how to listen better to red flags in the sales process. And then what to do when it doesn't work.

I would love to connect with you over on Instagram. You can find me @CoachMichelleLake. Send me a DM and let me know what you think of the episode.

And be sure to subscribe to this podcast to get notification of all new episodes. Thank you for listening!!

Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!

Follow me on IG @CoachMichelleLake | Join the list

Hurray for the second instalment in the series on The Endurance Coachpreneur on Mindset! Each month I will bring you a new episode about one of my favorite topics!

This month, we dive into a personal favorite, the mindset of time (timelines, staying in the present, procrastination, and more). Listen here for explanations, practical tips and advice to help you tackle this and other mindset issues.

In the Dream to 6, mindset calls are the most popular and most well attended and I hope you enjoy and find them as helpful as my coaches do!

How do 6 figure Coaches do it? Discover how to fill your athlete rosters & get FREEDOM with my 6 Figure Steps blueprint. Master these 4 steps to go from struggling coach to unstoppable & profitable business owner!!!

The 6 Figure Steps Masterclass is being held on Wednesday May 15th (TODAY) at 1pm Eastern.  A recording will be provided to registrants.

Register here: https://coachmichellelake.ck.page/6figures

Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!

Follow me on IG @CoachMichelleLake | Join the list

I work with newer coaches but also ones that have been around awhile. And they often have become so set in the ways they do business that need some big help to fix processes and parts of their businesses that are feeling really stuck, and painful to change.

This is some of my favorite work.

In this episode, I go over the 4 big areas that many coaches need some help with and some of the things I do to get their business houses in order.

How do 6 figure Coaches do it? Discover how to fill your athlete rosters & get FREEDOM with my 6 Figure Steps blueprint. Master these 4 steps to go from struggling coach to unstoppable & profitable business owner!!!

The 6 Figure Steps Masterclass is being held on Wednesday May 15th at 1pm Eastern. A recording will be provided to registrants.

Register here: https://coachmichellelake.ck.page/6figures

Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!

Follow me on IG @CoachMichelleLake | Join the list

Today, we have a special guest! Coach Robin Barth, owner and Head Coach of Rise Up Racing gives us her favorite tips and ways to leverage and build your community of athletes to grow your business.

You can learn more about Robin on Instagram @Robin_Triathlete.

How do 6 figure Coaches do it? Discover how to fill your athlete rosters & get FREEDOM with my 6 Figure Steps blueprint. Master these 4 steps to go from struggling coach to unstoppable & profitable business owner!!!

The 6 Figure Steps Masterclass is being held on Wednesday May 15th at 1pm Eastern. A recording will be provided to registrants.

Register here: https://coachmichellelake.ck.page/6figures

Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!

Follow me on IG @CoachMichelleLake | Join the list

These are the things that I need to get out because they are constantly on my mind.

1. You can be in service AND a profitable profession
2. You can be MORE
3. We CAN PIONEER - to change the industry
4. My stories and how they relate.
5. The old guard is telling us that this is the way it always has been.

Be the Captain of your own ship. Own your work. Own your business. Be the leader and pioneer.

How do 6 figure Coaches do it? Discover how to fill your athlete rosters & get FREEDOM with my 6 Figure Steps blueprint. Master these 4 steps to go from struggling coach to unstoppable & profitable business owner!!!

The 6 Figure Steps Masterclass is being held on Wednesday May 15th at 1pm Eastern. A recording will be provided to registrants.

Register here: https://coachmichellelake.ck.page/6figures

Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!

Follow me on IG @CoachMichelleLake | Join the list

Fortunately or unfortunately, the coaching space has changed a lot the last few years.

It's important to stay up to date with important endurance coaching trends and this episode will help you stay current so that you can ready to optimize your business growth!

My program, the Dream to 6, is here to help you get to the next level in your business. My goal is for you to grow your coaching load by 5+ athletes almost immediately, grow your engaged community of athletes, optimize marketing, and save time so you can 🚀 grow your impact and income!
The Dream to 6 is closing to coaches joining the program soon. Interested in learning more, DM me the word PODCAST on Instagram and let’s chat!

I would love to connect with you over on Instagram. You can find me @CoachMichelleLake. Send me a DM and let me know what you think of the episode.

And be sure to subscribe to this podcast to get notification of all new episodes. Thank you for listening!

Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!

Follow me on IG @CoachMichelleLake | Join the list

Working with many elite athletes over the last 14 years there are few things that each have in common with their athletic success.

It typically boils down to doing things that no one or very few others are willing to do.

The same is in business.

In this episode, I discuss the 7 things that I find that the successful coaches are willing to do that frankly most coaches are not willing to do.

I would love to connect with you over on Instagram. You can find me @CoachMichelleLake. Send me a DM and let me know what you think of the episode.

And be sure to subscribe to this podcast to get notifications of all new episodes. Thank you for listening!

Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!

Follow me on IG @CoachMichelleLake | Join the list

Hurray for a new series on The Endurance Coachpreneur! Each month, I will bring you a new episode about one of my favorite topics! Mindset!

This month, we dive into a crowd favorite, imposter syndrome. Listen here for explanations, practical tips and advice to help you tackle this and other mindset issues.

In the Dream to 6, mindset calls are the most popular and most well-attended and I hope you enjoy and find as helpful as my coaches do!

Coming in April 2024 - "Your First 5 Athletes" program! Want to learn more? Give me a follow at @coachmichellelake and send me a DM! There will be special perks for early adopters of the program including the lowest pricing and the opportunity to ask questions live!

I would love to connect with you over on Instagram. You can find me @CoachMichelleLake. Send me a DM and let me know what you think of the episode.

And be sure to subscribe to this podcast to get notification of all new episodes. Thank you for listening!

Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!

Follow me on IG @CoachMichelleLake | Join the list

In this episode, I am declaring the 5 things I am over with, in other words, the things in my business I no longer want to tolerate.

This episode is mostly mindset but I bet you will also associate with some or all of the things I am DONE WITH!

Coming in April 2024 - "Your First 5 Athletes" program! Want to learn more - give me a follow at @coachmichellelake and send me a DM! There will be special perks for early adopters of the program including the lowest pricing and the opportunity to ask questions live!

I would love to connect with you over on Instagram. You can find me @CoachMichelleLake. Send me a DM and let me know what you think of the episode.

And be sure to subscribe to this podcast to get notification of all new episodes. Thank you for listening!

Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!

Follow me on IG @CoachMichelleLake | Join the list