The Law Firm Marketing Minute

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This week, Marc is back with some inspiration on the right questions to ask prospects during your consultations that should ultimately lead to a smoother process and higher conversion!

The post A Quick Tip to Make Your Consultations Better – LFMM 299 appeared first on Spotlight Branding.

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Did you fall for a flashy presentation full of graphs and numbers? Are you even sure what your marketing is supposed to be doing? Marketing shouldn’t be complicated, but if you find that your campaigns aren’t aligning with your goals, it’s time to make a switch.

The post Is Your Marketing Too Complicated? – LFMM 298 appeared first on Spotlight Branding.

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You’re a lawyer. We know you’re smart, and we know you’re an expert on law. But don’t let your ego get in the way of asking for help in the other areas of your business you may not know as much about (i.e, marketing, bookkeeping, business management, etc). It’s okay to ask for help!

The post Don’t Let Your Ego Get in the Way – LFMM 297 appeared first on Spotlight Branding.

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If you’re not consistently adding contacts to your email list, you’re definitely missing a big opportunity to generate more referrals and work with people who already know and trust you! We highlight a few easy ways to grow that list in this week’s episode.

The post 3 Ways to Grow Your Email List – LFMM 296 appeared first on Spotlight Branding.

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Regardless of how good of a job you do, it’s easy to get forgotten. We’re so bombarded with information and distractions these days that people can easily forget who you are within weeks of meeting you. We discuss this problem on this week’s episode of The Law Firm Marketing Minute.

The post You’re Easy to Forget – LFMM 295 appeared first on Spotlight Branding.

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How is SEO like the gold rush of 1849? Find out in this week’s episode!

The post The SEO Gold Rush – LFMM 294 appeared first on Spotlight Branding.

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Your open rate is the biggest indicator of how well your e-newsletter is doing, right? Honestly, it doesn’t tell you the whole story. We explain in this week’s episode.

The post How Important Is the Open Rate for Your E-Newsletter? – LFMM 293 appeared first on Spotlight Branding.

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It’s not a matter of whether or not you should have video, but what kind of video you should have. Should you go cinematic and flashy? Or should you provide value and information? We discuss on this week’s episiode.

The post What Kind of Video Should a Law Firm Have? – LFMM 292 appeared first on Spotlight Branding.

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Do you have a valuable download full of helpful information on your website available to your visitors for free? This episode of the Law Firm Marketing Minute provides two big reasons why it’s such an important element to have.

The post The Importance of a Free Download on Your Website – LFMM 291 appeared first on Spotlight Branding.

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Looking to take your law firm’s social media presence in 2020? We have a few ideas for you in this episode of the Law Firm Marketing Minute!

The post Ways to Boost Your Social Media Presence in 2020 – LFMM 290 appeared first on Spotlight Branding.