Did you know there IS such a thing as using your keyword or key phrase too much?

Yep. The rumors are true.

Here’s what you can do to stick to good keyword density practices:

• Make the most of synonymous or similar keywords
• Aim to use your target keyword one time for every 100-150 words (in your blog, on your web page, etc.) or in 2-3% of the total copy
• Crystal likes using Surfer SEO & their keyword clusters
• Be mindful of search intent

You might also like:

SEO Dictionary Episode 1

White Hat vs Black Hat SEO w/ Stephanie Long Pt 1

White Hat vs Black Hat SEO w/ Stephanie Long Pt 2

Google’s Helpful Content Update

PS:
This is Brittany’s Case Study Training Crystal mentioned in the show!
Doors periodically open for enrollment 🎉

Brittany also has this private pop up podcast allll about case studies available through October 1st—and only via this link. 😉

Connect w/ B: YouTube, Website, LinkedIn, Instagram

Send me a text!

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Support the show

Want to follow up on what you've heard? Search the podcast!

Join the SEO Squad

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

In this episode we spoke with public speaking expert Will Baggett about effective marketing strategies to engage audiences and increase brand visibility.

Website
Instagram
@onebaggtalk on all social media

1. Will Baggett introduced himself and spoke about his professional journey,

• Will has worked as a public speaker for over seven years.
• He has published two books. 
• Will has partnered with Coach DKR for 'Monetize Your Message.' 
• Monetize Your Message Conference, scheduled for September 28th - 30th (2023) in Dallas, Texas.

2. It's important to understand SEO in the context of findability and visibility.

• Public speaking makes you more "findable" and "visible."
• Will focuses on making brands visible, clear, and easily contactable.
• SEO should be as easy and accessible as purchasing something on Amazon.

3. Will gives techniques to overcome nervousness and an "introvert's nature."

• Will debunked the idea that public speaking is not for the shy or introverted. 
• Preparing thoroughly, and understand some nervousness is normal.
•  Focus on a clear message you can deliver.
•  Empathize with listeners and stay humble and open to opportunities.

4. How feedback mechanisms and social proof w

Send me a text!

Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.

Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Digital Disruption with Geoff Nielson
Discover how technology is reshaping our lives and livelihoods.

Listen on: Apple Podcasts   Spotify

Support the show

Want to follow up on what you've heard? Search the podcast!

Join the SEO Squad

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

What to do when that blinking cursor of death is staring at you?

Mocking you because you have nothing clever to write for a headline…

Let alone worry about weaving keywords into said headlines.

Listen to this!

No, really—listen to this episode.

You’re going to learn exactly how to write headlines like the pros. 🤓

Including:

• What’s the deal with the different headlines—H1, H2, H3
• What should a headline do for your reader
• How to include keywords in your headlines
• How to smartly weave social proof into headlines
• The best numbers to include in blog or article headlines
• Two simple prompts from Brittany to help you start ideating

PS:

Curious about the private podcast training we mentioned inside Brittany’s case study training program? ←click to check it out!

Connect w/ B: YouTube, Website, LinkedIn, Instagram

Send me a text!

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Support the show

Want to follow up on what you've heard? Search the podcast!

Join the SEO Squad

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

Today digital marketing specialist Matt Diamante shares his insights about SEO for small business owners.

We talked about crafting SEO-friendly content, handling client expectations, and incorporating keywords effectively. 

Connect with Matt:
Understanding SEO (free course)
Website
Instagram
TikTok

1. Matt emphasized the importance of small business owners understanding and implementing their own SEO:

• Knowing what goes into SEO like keyword placements, 
• Content strategies, and technical aspects of SEO.
• For any business to thrive, they should be able to handle their own SEO. 
• Or at least have a basic grasp of its functioning. 

2. Matt gave an analogy of a website being a physical store:

• SEO is like building roads to that store making it easier for customers to find and access it.
• There's value of giving clients an understanding of elements such as title tags, meta description, headings, content styling.

3. Matt mentioned the benefits  of using platforms like Shopify for e-commerce:

• Shopify can handle large traffic.
• Shopify takes care of SEO aspects like S

Send me a text!

Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.

Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Digital Disruption with Geoff Nielson
Discover how technology is reshaping our lives and livelihoods.

Listen on: Apple Podcasts   Spotify

Support the show

Want to follow up on what you've heard? Search the podcast!

Join the SEO Squad

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

We hear it all the time… Get some social proof!

And with more than 80% of buyers trusting reviews & testimonials equal to that of a recommendation from a friend ⬇️

…social proof → sells! Social proof can include:

• Testimonials
• Case studies
• Screenshots
• Interviews
• And more!

Today we’re chatting about getting GOOD testimonials from your clients & customers.

✨ hint: the magic lies in specificity ✨

And then… how you should use testimonials in your marketing.

Grab the Testimonial Template if you want to collect testimonials TO-DAY! ✨

Do you feel like this episode helped you create a game plan to get better testimonials? Tell us! Follow, rate, & write a review for the podcast on your favorite player (Apple, Spotify, etc.) 

PS:
Already have lots of social proof, but want to put it to good use in a case study? ⬇️

Brittany writes case studies (rooted in SEO & story)!

Want to DIY a case study? ⬇️

Join Brittany’s 4-day email course all about “Who & How to Interview for a Case Study”

Connect w/ B: YouTube, Website, LinkedIn, Instagram

Send me a text!

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Support the show

Want to follow up on what you've heard? Search the podcast!

Join the SEO Squad

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

What's the significance of using audio tools such as private audio feeds, Loom, and Voxer for better client interactions?

Today we are talking to fellow podcaster Kim Tradewell to discuss all of that and more.

Website
Services
Instagram
LinkedIn
Online Creator Podcast

1. Audio feeds enhance the client experience.

• You can use private audio feeds as an innovative way to engage with clients who desire high level, high touch interaction.
•  B uses Loom and Voxer for onboarding and client communication
• Use audio in proposals, off-boarding, and course delivery.

2. Audio feeds can potentially replace a traditional funnel.

• It involves sending an RSS link to a private audio feed.
• Use a hosting platform that allows for a private feed. 
• Kim's favorite is Hello Audio.

3. Audio feeds can create connections with audiences.

• Use audio not specific to your business. Incorporate CTAs for YOUR business. 
• Consider creating a private feed for paying members to share real-life

Send me a text!

Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.

Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Digital Disruption with Geoff Nielson
Discover how technology is reshaping our lives and livelihoods.

Listen on: Apple Podcasts   Spotify

Support the show

Want to follow up on what you've heard? Search the podcast!

Join the SEO Squad

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

You’ve heard our Live SEO Audits of Brittany’s site & Jordan Gill’s site.
But what are those pesky errors that show up on the SEO audit reports all about?
What do they mean? And can you even fix them?

Today we’re covering 8 common SEO issues & how to fix them including:

• Broken links 
• Meta description errors
• Low word count
• SEO non-friendly
• Response code 4xx
• Title tag errors

Most of the fixes we walk you through are simple & require you to do things like:

• Only allow for one H1 headline on each page
• Create a 404 error page (like Brittany’s 404 page or Crystal’s 404 page)
• Create a 301 redirect (how to create a 301 redirect on Squarespace)
• How to add more copy to any web page
• When to update URL slugs
• How to prevent duplicate title tags (SEO titles) and meta descriptions
• Ideal character count for title tags, meta descriptions, and more!

Ready to fix some of your site’s technical issues? ⤵️

Book an SEO Technical Audit

» with Crystal

» with Brittany

**Note: 

The Galas conversation thread is no longer active. But ⤵️

Have you had an SEO win since listening to SEO Shorts? Tell us!

Connect w/ B: YouTube, Website, LinkedIn, Instagram

Send me a text!

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Support the show

Want to follow up on what you've heard? Search the podcast!

Join the SEO Squad

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

Samantha Mabe owns a business called Lemon in the Sea, specializing in Squarespace and Kajabi website design for industry experts, health, and wellness professionals.

Connect with  Samantha:
Website
Instagram 

We discussed the importance of combining website strategy and SEO.

1. Critical steps of optimizing your website:

• Messaging comes first. 
• Copywriting next.
• Invest in high quality brand photos BEFORE website design.
• Implement basic SEO setups to ensure visibility.

2. Basic SEO may or may not be included in web designing services. 

• Much of the SEO comes from the website content. 
• Often this is submitted by the clients themselves or written by a copywriter.
• The main goal of websites Samantha creates: present a professional online space.

3. Professional, personalized brand photos can enhance the quality of a website. 

• Use brand photos when possible over generic stock photos.
• Proper optimization of images can assist in quick loading of webpages.

4. Best practices to improve a website's functionality and visibility: 

• Set clear site goals (Set a fundamental goal for the site). 
•  Integrating main goal into every page's design.
• Tr

Send me a text!

Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.

Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Digital Disruption with Geoff Nielson
Discover how technology is reshaping our lives and livelihoods.

Listen on: Apple Podcasts   Spotify

Support the show

Want to follow up on what you've heard? Search the podcast!

Join the SEO Squad

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

Do you find LinkedIn intriguing? ...and at the same time have zero desire to learn how to play on another social media platform?

We had Salina Yeung on The Simple + Smart SEO Show. (← make sure you go listen to that episode if you want to use LinkedIn to the fullest!) Her energy about LinkedIn is contagious! You’re sure to be inspired after this bite-sized LI hack.

We couldn’t resist asking her a burning Q of ours: How do you even use hashtags on LinkedIn?

News flash ‼️ it’s completely different from how you’re used to using them on Instagram.

Salina shared:

• If you should use a branded hashtag
• If it’s wise to use the same hashtags on every post
• And a couple more critical tips!

In the podcast we reference a video walkthrough companion for this episode.← That’s it!

If you like what you heard/learned, make sure you go connect w/ Salina on LinkedIn, her site, and on Instagram!

And grab the Rock Your LinkedIn Profile Checklist ASAP!

Be friends with us (Brittany & Crystal) on Linkedin too!

Help us spread the word about SEO Shorts? Leave a review on your favorite podcast player! (It takes less than 3 minutes & really helps us reach more business owners like you.)

Connect w/ B: YouTube, Website, LinkedIn, Instagram

Send me a text!

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Support the show

Want to follow up on what you've heard? Search the podcast!

Join the SEO Squad

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

Today we focus our discussion on Google Search Console—its setup, functionality, and how its use can optimize website performance and understanding user behavior.

Google Search Console
Semrush Article

Join us, your hosts Crystal Waddell and Brittany Herzberg, as we discuss how to read and understand the data generated, and how to use such insights to strengthen your website's performance.

1. The Google Product Suite Products We Love To Use.

• Google Search Console integrates with Google's other services. 
• Google Analytics and Google Looker Studio.

2. We created the acronym PIESES (Performance, Indexing, Experience, Shopping, Enhancements, Security) to facilitate data interpretation from the dashboard.

• Waddell and Herzberg go in-depth with the 'performance' tool 
• These insights assist in content creation to drive more site traffic.
• Index Coverage indicates which pages are visible on search engines.
• Mobile usability is essential as most users access websites via mobile.
• We discuss the importance of submitting a sitemap.
• We identify the 'linking domains and internal links' feature.
• Our favorite: a monthly email report from Google Search Console.
  Today's discussion centers around leveraging Google Search Console fo

Send me a text!

Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.

Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Digital Disruption with Geoff Nielson
Discover how technology is reshaping our lives and livelihoods.

Listen on: Apple Podcasts   Spotify

Support the show

Want to follow up on what you've heard? Search the podcast!

Join the SEO Squad

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!