Inspired by an article by former TSOE guest B. Joseph Pine II, and James H. Gilmore, Ed and Ron will explore how businesses--including professional firms--can stop wasting the customer's time.

The Time Tax: The Crime of Stealing Customers' Time

The Soul of Enterprise is designed to champion the insight that wealth is created by intellectual capital, a product of the inexhaustible human spirit.
Wealth is above all an accumulation of possibilities. These possibilities lie hidden in the womb of the future, waiting to be discovered by human imagination, ingenuity, and creativity, manifested in free enterprises dedicated to the service of others. Tune in to The Soul of Enterprise, with Ron Baker and Ed Kless, broadcast live every Friday at 12 Noon Pacific Time on the VoiceAmerica Influencers Channel and 1 PM Pacific Time, on the VoiceAmerica Business Channel.

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Ron and Ed dive deep into the contentious world of price discrimination. They explore how businesses leverage consumer data and market segmentation to charge different prices for the same product, sparking debate over fairness and ethical boundaries.

The "Third Rail" of Pricing - More on Price Discrimination

Join Ron and Ed for an enlightening episode where we draw pivotal lessons from the extraordinary planning and execution of D-Day, as detailed in the National Review article, "D-Day at 80: How the Allies Won at Normandy and Changed History.

Project Management Insights from D-Day

Time once again for another alliterative assembly with a dash of associated assonance as Ron and Ed pull together a patchwork of punditry.

Friday Farrago

In this episode, Ron and Ed welcome back Greg Tirico to delve into the 2024 Tech Trends Report from Future Today Institute, a whopping 980-page behemoth at FutureTodayInstitute.com/trends.

Technology Trends with Greg Tirico

Thomas Sowell has written that “Profits are perhaps the most misconceived subject in economics.” Join Ed and Ron as we explore R. David McLean’s superb new book, "The Case for Shareholder Capitalism: How the Pursuit of Profit Benefits All.

The Time Tax: The Crime of Stealing Customers' Time

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