📈 Mortgage rates surged to low 7% after a recent inflation report. Inflation hit 3.1%, exceeding expectations. Housing costs, especially shelter, rose more than anticipated.

🔍 The Consumer Price Index (CPI) tracks everyday goods' costs. The unexpected inflation caused a spike in mortgage rates. The upcoming Fed meeting in February will provide more insights.

🏠 Buyers and sellers, don't let fluctuating rates dictate your decisions. Focus on your goals and monthly budget. Consider fixed payments and explore alternative loan options.

💼 Real estate plans affected by rate volatility? Schedule a call with our team. https://calendly.com/tomtoole

Maximize real estate success with strategic follow-ups!

Consumers appreciate hearing from agents in three key ways: emotional value, insight value, and tangible value. 👏

Instead of pushing for immediate decisions, focus on delivering value in every follow-up.📲

Emotional value involves genuine care, like checking in on personal matters. Insight value provides market updates or relevant information. Tangible value offers practical assistance, such as contractor referrals or property access. 🏡

Building relationships through value-based follow-ups ensures you're top of mind when clients are ready to make real estate decisions. 🤝

Ready to join TTSG? Schedule call and learn more! ➡️ https://calendly.com/tomtoole

Maximize success in sales, especially in real estate, with effective preplanning. Here's a quick guide ⬇️

✅ Identify Hottest Targets

✅ Set Clear Weekly Goals

✅ Organize by Buckets

✅ Maintain Fluidity in Conversations:

✅ Prepare Follow-Up Material

Efficient preplanning streamlines your week, ensuring you attack it aggressively and maximize your limited time. 👏 Tune into episode 302 of Agent Hacks where we break down each of these steps and how to work them into your business so you can stay efficient, on task and ultimately sell more homes. 🏡🎉

To learn more about joining our team, schedule a discovery call ➡️ https://calendly.com/tomtoole

Remax's latest study reveals 8 out of 10 homebuyers are open to adjusting their search, with a surprising 56% willing to consider a fixer-upper. Sellers, beware – not all advice is valuable in this changing market.

The survey shows 80% of buyers are ready for strategy changes, from considering attached properties to borrowing money. The key insight? 56% are open to homes needing cosmetic work or infrastructure improvements.

For sellers, the challenge is getting the right advice. Focus on impactful changes like paint, clean carpets, and landscaping. Find an agent or team with a proven prep plan, ensuring you get the most out of your investment.

In a market where over 50% of buyers are open to fixer-uppers, structural issues might not be deal-breakers. Sellers, during agent interviews, ask about prep plans and ensure your team understands the nuances of the current market to secure the best terms for your sale.

Realtor.com's chief economist, Danielle Hale, shared a study revealing that, on average, agents can expect less than three listings per year. 👀 Despite the challenge, this scarcity presents opportunities for your career.

With only three listings, you can still rank among the top 50% of agents with these five actionable tips to thrive in the current market:

1. Regularly call past clients to build relationships, as 68% of sellers list due to proximity. 📲

2. Expand your network and maintain regular communication to increase listing opportunities. 🤝

3. Leverage every sale by engaging with the neighborhood, conducting mega open houses, and

establishing yourself as the local expert. 🏘

4. Effectively use online leads by asking the right questions and persistent follow-ups; 41% of online leads have a home to sell. 💻

5. Value every opportunity, invest in skill development, and prioritize consistency with a well-planned daily routine. 📓

To consistently secure more than three listings, prioritize a consistent and well-planned approach to your daily routine. This sets successful agents apart from those securing only a few listings annually. 📆

🏡 Exciting news in real estate! Purchase applications have surged by 8.8%, indicating a robust market. Early predictions suggest a 2.2% home price appreciation this year. 📈

🔔 Stay informed! Demand is strong, with a notable 8% weekly increase in purchase applications. Home price appreciation is expected at 2.2%, offering positive signs for both buyers and sellers. Local inventory levels vary, impacting appreciation rates. In the Philadelphia area, there's a decrease in inventory, creating opportunities for sellers.

🏡 Plan ahead! Sellers should prep for a traditional spring market in 2024. For buyers, the time to start the search is now. Financial planning meetings can reveal options beyond the common misconception of a 20% down payment.

💡 With stable mortgage rates predicted, early buyers can lock in lower prices. Stay informed on local market conditions to avoid being left behind. For personalized insights and discussions, schedule a call with our team. ➡️ https://calendly.com/tomtoole

🆕 Stay up to date on all the latest topics while Tom Toole, Sarah Tymon and Stacey Mitchell give our community a place to learn about the real estate market and industry trends on Toole Time Real Estate Radio... ⏰

👀 Tune in LIVE on WWDB-AM 860 and the Tom Toole Sales Group Facebook page EVERY TUESDAY @3:00PM! 🎙

👉 This weeks topic recap:

🏡 • Who owns large homes and the myth about the silver tsunami

📊• Zillow revising its home price forecasts

👩‍⚖️ • Appeal in Sitzer Burnett Case

Catch the full episode of #TooleTime here​ ➡️

http://bit.ly/TooleTime

Video boosts conversion! If you're not using video in your business, you're missing out. Here are the 6 biggest mistakes in real estate and business video content:

1️⃣ Don't start with generic greetings. Grab attention with a hook instead.

2️⃣ Have clear talking points to avoid circling around and losing viewers.

3️⃣ Ensure good sound quality. A $5-$10 lapel mic or clear AirPods can make a big difference.

4️⃣ Invest in good lighting. A $20 ring light improves video quality significantly.

5️⃣ Look at the camera. Eye contact is crucial for engagement.

6️⃣ Most important: Follow up! Sending videos won't convert on its own. Make calls for two-way conversations.

Watch till the end to discover the key to selling more houses through effective video communication.

If you want more tactical advice and training, schedule a call to learn more about joining our team ➡️ https://calendly.com/tomtoole

More videos like this one ➡️ youtube.com/tomtoole3rd

Curious about the housing market in Greater Philadelphia? Here's a quick rundown of 2023:

🏠 Home Sales: Down 18.3% to 23.7%

💰 Median Sale Price: Down 4.7% in Philly, Up 5.3% to 6.5% in Suburbs

🕒 Days on Market: 19-22 days in suburbs, 47 days in Philly

📈 Inventory: Up 15-18%, 1.69 to 1.78 months supply

What does this mean for you?

🏡 Sellers: Consider listing now with rising days on market

🔍 Buyers: Lower rates mean more affordability, act sooner

Rates are down to 6.25-6.375%, making it an excellent time for both buyers and sellers. Plan ahead, meet with agents, and be prepared for the changing market. 📊🏡

Have more questions about our local market? Schedule a call with our team ➡️ https://calendly.com/tomtoole

Navigating the "I have an agent" conversation involves understanding their situation. If they genuinely have an agent, respect it. 🤝 If not:

Some may misunderstand their agent's role. Ask about their experience and identify any issues. ✅

Others use it as a defense mechanism. Show understanding and shift focus to their needs, not just the property. ✅

Remember to treat everyone like a potential client by offering valuable information and consistent follow-up for long-term success. 📊🏡

For more videos like this ➡️ youtube.com/tomtoole3rd

Schedule a call and learn about joining TTSG ➡️ https://calendly.com/tomtoole