The Unofficial TikTok Shop Podcast with Jordan West

The Unofficial TikTok Shop Podcast with Jordan West

By Jordan WestBusinessMarketing
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The Unofficial TikTok Shop Podcast with Jordan West episodes

  • Ep 40 - Marketing Strategy Part 2: Competitive Analysis

    Send us a text

    In this episode, Jordan and Sean talk about how to perform a competitive analysis, and why it is an important part of your overall marketing strategy.

    They talk about the most important steps in conducting a competitive analysis such as: 

    • knowing your industry
    • identifying your competitors
    • analyzing your competitor's content and strategy, etc.  

    They also share practical advice on how you should effectively conduct your own competitive analysis.

    Listen to the first part of our marketing strategy series here:
    https://podcasts.apple.com/ca/podcast/secrets-to-scaling-online/id1480733021

    Take the 10 point quiz to see how effective your 2020 strategy is!
    https://mindfulmarketing.co/quiz

    Have an e-commerce business of your own?
    Join the Secrets To Scaling Online Facebook group!
    https://www.facebook.com/groups/secretstoscalingonline

    20 min
  • Ep 39 - One Thing in One Minute: SWOT Analysis Part 2 - What Are Your Weaknesses?

    Send us a text

    What is the W in SWOT? It stands for Weakness. Do you know the things you need to improve on to be competitive? Listen to today’s One Thing in One Minute snackable series to find out.

    Take the 10 point quiz to see how effective your 2020 strategy is!
    https://mindfulmarketing.co/quiz
       
    Have an e-commerce business of your own?
    Join the Secrets To Scaling Online Facebook group!
    https://www.facebook.com/groups/secretstoscalingonline

    4 min
  • Ep 38 - One Thing in One Minute: SWOT Analysis Part 1- What Are Your Strengths?

    Send us a text

    SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. And today, we focus on STRENGTHS! Do you know what your strengths are? Listen to today’s One Thing in One Minute snackable series to find out.

    Take the 10 point quiz to see how effective your 2020 strategy is!
    https://mindfulmarketing.co/quiz
       
    Have an e-commerce business of your own?
    Join the Secrets To Scaling Online Facebook group!
    https://www.facebook.com/groups/secretstoscalingonline

    4 min
  • Ep 37 - Scale Using Search Remarketing in 2020 with Nick Henderson of Hari Mari

    Send us a text

    In this episode, Jordan speaks with Nick Henderson from Hari Mari. Nick is an incredible wealth of knowledge when it comes to digital marketing.

    Nick shares strategies that didn't work for Hari Mari in the past and strategies that are currently working. He also talks about how people focus on search engine marketing rather than search engine retargeting.

    Jordan also talks about how brands should start selling wholesale to receive more streams of revenue for their e-commerce business. He also talks about different ways of targeting people using Youtube. You'll surely learn a lot from this episode!

    Find out more about Nick Henderson and Hari Mari at:
    https://www.harimari.com/
    https://www.facebook.com/harimarishoes
    https://www.instagram.com/harimarishoes/

    Listen to our previous interview with Cameron Jarman from Keep Nature Wild here: https://podcasts.apple.com/ca/podcast/ep-35-build-purpose-driven-business-cameron-jarman/id1480733021?i=1000463550292


    Take the 10 point quiz to see how effective your 2020 strategy is!
    https://mindfulmarketing.co/quiz
       
    Have an e-commerce business of your own?
    Join the Secrets To Scaling Online Facebook group!
    https://www.facebook.com/groups/secretstoscalingonline



    41 min
  • Ep 36 - One Thing in One Minute - How to Identify Marketing Challenges in Advance

    Send us a text

    How to identify challenges in advance and why it’s important for your business? Listen to today’s One Thing in One Minute snackable series to find out.


    Listen to our previous interview with Jarman from Keep Nature Wild here: https://podcasts.apple.com/ca/podcast/ep-35-build-purpose-driven-business-cameron-jarman/id1480733021?i=1000463550292

    Take the 10 point quiz to see how effective your 2020 strategy is!
    https://mindfulmarketing.co/quiz
       
    Have an e-commerce business of your own?
    Join the Secrets To Scaling Online Facebook group!
    https://www.facebook.com/groups/secretstoscalingonline

    3 min
  • Ep 35 - Build a Purpose-Driven Business with Cameron Jarman of Keep Nature Wild

    Send us a text

    In this episode, Jordan speaks with Cameron Jarman, founder of Keep Nature Wild about building a successful e-commerce business by just trying to do good and pick up trash.
     
    Cameron Jarman shares how he started his business and talks about his successful ambassador program that reaches into 50 states in the United States. He also emphasizes the importance of having an authentic brand, being genuine and honest to people, and having a servant's heart.

    Find out more about Cameron Jarman and Keep Nature Wild at:
    https://keepnaturewild.com/
    https://www.facebook.com/keepnaturewild
    https://www.instagram.com/keepnaturewild/

    Listen to our previous interview with Emma from Anchor and Fox here: https://www.buzzsprout.com/600328/episodes/2400842-ep-33-how-to-combat-instagram-s-algorithm-with-emma-from-anchor-and-fox/edit


    Take the 10 point quiz to see how effective your 2020 strategy is!
    https://mindfulmarketing.co/quiz
       
    Have an e-commerce business of your own?
    Join the Secrets To Scaling Online Facebook group!
    https://www.facebook.com/groups/secretstoscalingonline

    27 min
  • Ep 34 - Marketing Strategy Part 1: Goals & Challenges

    Send us a text

    In this episode, Jordan and Sean talk about the importance of having a marketing STRATEGY: plans, goals, systems, and how to overcome challenges this year.

    They discuss their 10 part series on marketing strategy and how they get businesses from point A to point B. They talk about what a SWOT analysis is and how it can help businesses - especially e-commerce companies or brands. This simple analysis can help promote business growth like increasing inventory at the same time addressing business opportunities and creating business improvement plans.

    Listen to our previous interview with Emma from Anchor and Fox: https://www.buzzsprout.com/600328/episodes/2400842-ep-33-how-to-combat-instagram-s-algorithm-with-emma-from-anchor-and-fox/edit

    Take the 10 point quiz to see how effective your 2020 strategy is!
    https://mindfulmarketing.co/quiz

    Do you feel frustrated trying to scale your business online?
    Do you wish there was an easier way?

    Get the Profitable E-commerce Marketing Blueprint: https://www.mindfulmarketing.co/blueprint
     

    Have an e-commerce business of your own?
     Join the Secrets To Scaling Online Facebook group!
     https://www.facebook.com/groups/secretstoscalingonline

    18 min
  • Ep 33 - How to Combat Instagram's Algorithm with Emma from Anchor and Fox

    Send us a text

    In this episode, Jordan speaks with Emma from Anchor and Fox Footwear about what she's doing to combat Instagram's algorithm.

    Emma shares her challenges in keeping consistent engagement and a following on Instagram. She talks about creating Facebook ads to increase brand awareness, creating a Facebook VIP group and working with influencers that are specific to their niche to scale online.

    Find out more about Emma and Anchor and Fox here:
    https://www.anchorandfox.com.au/
    https://www.instagram.com/anchorandfox/

    Listen to our previous interview with Jayne from Promptly Journals:

    https://podcasts.apple.com/ca/podcast/ep-32-what-it-takes-to-build-world-class-app-world/id1480733021?i=1000461080976

    Do you feel frustrated trying to scale your business online?
    Do you wish there was an easier way?


    Get the Profitable Ecommerce Marketing Blueprint: https://www.mindfulmarketing.co/blueprint

    Have an e-commerce business of your own?
    Join the Secrets To Scaling Online Facebook group!

    https://www.facebook.com/groups/secretstoscalingonline

    26 min
  • Ep 32 - What It Takes to Build a World-Class App and World-Class Ecommerce Business

    Send us a text

    In this episode, Jordan speaks with Jayne from Promptly Journals about what it takes to build a world-class app and building a world-class company.

    Jayne talks about her challenges in developing a custom mobile app product and how she's able to overcome those challenges. She also shares how Influencer Marketing has changed and how to stay competitive by having beautiful imagery and clear brand messaging.

    Find out more about Jayne and Promptly Journals here:
    https://promptlyjournals.com/
    https://www.instagram.com/promptlyjournals/


    Listen to our previous interview with Haley from Baby Beluga:
    https://podcasts.apple.com/ca/podcast/ep-31-should-you-start-small-when-trying-to-scale-your/id1480733021?i=1000460348475


    Do you feel frustrated trying to scale your business online?
    Do you wish there was an easier way?

    Get the Profitable Ecommerce Marketing Blueprint: https://www.mindfulmarketing.co/blueprint

    Have an e-commerce business of your own?
    Join the Secrets To Scaling Online Facebook group!

    https://www.facebook.com/groups/secretstoscalingonline

    27 min
  • Ep 31 - Should You Start Small When Trying to Scale Your E-Commerce Business? With Haley Campbell of Beluga Baby

    Send us a text

    In this episode, Jordan speaks with Haley Campbell from Beluga Baby about why it's important to start small when trying to scale your business.

    Haley talks about how Google Shopping and Adwords (now Google Ads) are both effective in driving more sales to their e-commerce website. She also introduces a retargeting app called Snappic - which she uses to scale her brand faster using organic posts. 


    Find out more about Haley and Beluga Baby here:
    https://belugababy.com/
    https://www.instagram.com/belugababy


    Listen to our previous interview with Maggie from Rock Paper Copy:
    https://podcasts.apple.com/ca/podcast/secrets-to-scaling-online/id1480733021



    Do you feel frustrated trying to scale your business online?
    Do you wish there was an easier way?

    Get the Profitable Ecommerce Marketing Blueprint: https://www.mindfulmarketing.co/blueprint


    Have an e-commerce business of your own?
    Join the Secrets To Scaling Online Facebook group!

    https://www.facebook.com/groups/secretstoscalingonline









    40 min

About The Unofficial TikTok Shop Podcast with Jordan West

From the publisher's feed

The Unofficial TikTok Shop Podcast with Jordan West is the go-to show for brands and marketers who want to understand TikTok Shop and use it to drive real revenue.

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