If your relationship with TikTok and Meta is feeling a bit strained, but you’re “on there for your business” - I feel you. Is there a way to build a business and a brand without using social media? 

In this episode your host Kim Kerton explores the relationship with socials as a solopreneur / consultant / creator, and the sneaky personal context challenges that might be contributing to a feeling of wanting to ditch it entirely. All in an effort to help you consider how you can truly build a business your own way. 

This podcast shows up every week to help you build your own business by bringing you the stories, insights and learnings of those of us in the thick of it and highlighting that crazy old intersection of entrepreneurship and personal growth - what we do is hard and we’re better and stronger together. 

Subscribe to the U&A Substack by clicking HERE 

Connect with Kim on LinkedIn 

Follow Unemployed & Afraid on IG , LinkedIn and TikTok

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

See omnystudio.com/listener for privacy information.

What does it really mean to just go for it with a business idea? And do it with trust and passion that life is just too precious not to try?

If that action was a person, it’s Debs Brockelsby, the Founder of STOKEDNZ.

She is a light, a laugh and an absolute treat with so much grit and determination, but also incredibly helpful self-reflection.

As she tells us her business story, you’ll hear about:

• The life changes that reshape us
• Running with no Plan-B
• The power of bringing in a money expert
• The real definition of freedom
• And saying a big yes to growth through discomfort

Check out STOKEDNZ online at stokednz.co.nz

Follow them on IG @stokednz

And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

Subscribe to the U&A Substack

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

You can reach your host on email [email protected] on IG on LinkedIn

or via unemployedandafraid.com.au

Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

See omnystudio.com/listener for privacy information.

There’s a lot of traps we work hard to avoid as business owners, but there’s a sneaky one we often miss. 

It’s the purpose trap - the endless narratives that tell us if we find our purpose and passionately love what we do, aligned to our values, we’ll never work a day in our life. 

This episode unpacks the purpose trap and reframes it into something a little more supportive to your journey of creating and growing a business. 

This podcast shows up every week to help you build your own business by bringing you the stories, insights and learnings of those of us in the thick of it and highlighting that crazy old intersection of entrepreneurship and personal growth - what we do is hard and we’re better and stronger together. 

Subscribe to the U&A Substack by clicking HERE 

Connect with Kim on LinkedIn 

Follow Unemployed & Afraid on IG , LinkedIn and TikTok

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

 

Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

See omnystudio.com/listener for privacy information.

It can be the smallest of things that can make or break us, a compounding effect of the experiences where we don’t feel seen, heard, successful or confident – but when we realise all those experiences are totally normal, we are far more empowered to crack on with it.

Phoebe Netto is who you’re going to hear from today – she’s a PR professional – and she’s brilliantly honest about the sticky moments that sneak up on us and how to get through it.

In this episode you’ll hear about:  

·        The conversations around fear and motivation that we have with ourselves

·        Starting small, and starting green

·        Remembering the joy and privilege it is to serve a customer

·        How to help people understand why you’re great at your craft

·        The impact of self-PR

·        Ignoring a lack of self-confidence so you can get out of your own way

·        Regular content vs Passionate content

·        And why you have to make the first move to develop a like-minded entrepreneurial community

Connect with Phoebe on LinkedIn

Check out her business online at purepublicrelations.com.au

And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

Subscribe to the U&A Substack

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

You can reach your host on email [email protected] on IG on LinkedIn

or via unemployedandafraid.com.au

Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

See omnystudio.com/listener for privacy information.

Developing a business is an underrated tool for personal development – you’ll know from going through it – it teaches you so much about yourself and rebuilds you from the inside out. This story celebrates that journey.

Kerryn Moscicki is Founder of the epic flat shoe brand Radical Yes!, and in the sharing of her business building story you’ll hear powerful insights gained over 12 years developing her brand.

This episode covers:

·         The flow of following a nudge

·         Why to enjoy that pre-launch period

·         The reality that many business owners might not do it again

·         The financial sticking point of going all in without capital or an investor

·         The benefits of being customer facing

·         Managing rapid growth

·         The difference between confidence and self-belief

·         And a healthy touch of woo-woo

Shop the incredible Radical Yes! shoes online at radicalyes.com.au

Follow them on IG @radicalyes

And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

Subscribe to the U&A Substack

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

You can reach your host on email [email protected] on IG on LinkedIn

or via unemployedandafraid.com.au

Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

See omnystudio.com/listener for privacy information.

You know the moment. You’re faced with well meaning friends and family members who casually ask “how’s that little business of yours going, kicking goals?” and you immediately either freeze up, or give the world's longest reply trying to convey that it’s not at all a little business and you’re working hard every single day on building it. 

In this episode your host Kim Kerton shares three replies to this question that can take the sting out of the awkwardness and even bring you a little closer together with the people in your life who don’t have the first-hand experience (and therefore, shorthand) to connect with you. 

This podcast shows up every week to help you build your own business by bringing you the stories, insights and learnings of those of us in the thick of it and highlighting that crazy old intersection of entrepreneurship and personal growth - what we do is hard and we’re better and stronger together. 

Subscribe to the U&A Substack by clicking HERE 

Connect with Kim on LinkedIn 

Follow Unemployed & Afraid on IG , LinkedIn and TikTok

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

See omnystudio.com/listener for privacy information.

Is it time to start putting yourself on that pedestal you currently reserve for those you think are killing it in their business? 

With so much success being outwardly projected we might be missing the opportunity to truly notice what’s changed for us, this episode explores what it means to crush on yourself as a growth strategy and how to put it in practice. 

This podcast shows up every week to help you build your own business by bringing you the stories, insights and learnings of those of us in the thick of it and highlighting that crazy old intersection of entrepreneurship and personal growth - what we do is hard and we’re better and stronger together. 

Subscribe to the U&A Substack by clicking HERE 

Listen to the episode with Lisa Jones on Apple or Spotify

Connect with Kim on LinkedIn 

Follow Unemployed & Afraid on IG , LinkedIn and TikTok

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

 

Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

See omnystudio.com/listener for privacy information.

There’s a lot we have to work through when building a business but learning to battle down your ego – the one who wants you to stay small or don’t try – is one of the toughest.

If you’ve been building an e-commerce business it’s likely you’re already familiar with my guest today, but if it’s the first time you’re hearing from Lisa Jones Founder of SHE-com let me tell you – this conversation feels like a deeply nourishing business coaching session and quite frankly, a little kick in the bum.

You’re gonna hear about:

·        Becoming an entrepreneur when you’re surrounded by employees

·        Being careful who you let in

·        How just thinking about building a business works to prepare you 

·        Learning to pivot on the edge of a toenail

·        Letting go of the idea that your businesses will stay the same

·        The shadow of money worries

·        And building a business that exists outside of you

Follow Lisa on IG @lisajones_co

Check out SHE-Com at shecom.co

You can find more show notes and transcripts at unemployedandafraid.com.au/episodes.

And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

Subscribe to the U&A Substack

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

You can reach your host on email [email protected] on IG on LinkedIn

or via unemployedandafraid.com.au

Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

See omnystudio.com/listener for privacy information.

If you’re holding on to a specific outcome you want for your business and it’s driving you batty - this episode is for you. 

We put our heart, minds and all the feels on the line for the growth of ourselves and our businesses every single day - holding onto what we want to see as the outcome is a recipe for burnout and disappointment. In fact, it might be making you miss some absolute gold that’s right in front of you. 

In this episode your host, Kim Kerton, shares her own experience with holding onto an outcome that’s out of her control way too tightly, and how she’s letting it all go. 

This podcast shows up every week to help you build your own business by bringing you the stories, insights and learnings of those of us in the thick of it and highlighting that crazy old intersection of entrepreneurship and personal growth - what we do is hard and we’re better and stronger together. 

Subscribe to the U&A Substack by clicking HERE 

Connect with Kim on LinkedIn 

Follow Unemployed & Afraid on IG , LinkedIn and TikTok

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

See omnystudio.com/listener for privacy information.

This conversation feels like an homage to us business owners who get ourselves into so many uncomfortable moments in pursuit of our dreams – and that sometimes you just have to laugh at the shit we do.   

Andrew’s art inspired sock brand, yes socks, called Mennie is a super rare brand these days, as you really get a sense that it’s different, truly authentic and with its own personality.

And after talking to him it’s easy to see why – this brand is an extension of Andrew, his passion for art, for giving things a go and creating.  

Through the sharing of Andrew’s story you’ll hear about:

·         The power of a creative project to bring you into a new state

·         Making your business idea happen when everyone says it can’t be done

·         Going DIY at all stage of business development

·         The surprising benefits in starting small

·         The value in selling a product face to face

·         The surprising side of influencer product placement

·         And the slow days that can change your life

Check out Mennie brand online at menniebrand.com

Follow them on IG @menniebrand

You can find more show notes and transcripts at unemployedandafraid.com.au/episodes.

And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

Subscribe to the U&A Substack

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

You can reach your host on email [email protected] on IG on LinkedIn

or via unemployedandafraid.com.au

Support the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpod

See omnystudio.com/listener for privacy information.