November 09, 2020

Wella Series #1: Robert Eaton – Adapting to Client Change and Demand

59 minutes

In a pandemic year that most of us have never or ever want to experience again, I want you to ask yourself: how has your hairdressing business adapted to these very difficult times? Joining me to answer this big question is current British Hairdresser of the Year and Wella Professionals UK and Ireland Technical Director, Robert Eaton.

In the first of our monthly ‘How To Cut It with Wella Professionals‘ partnered podcast series, we’re going to be learning how Robert’s city salon businesses, Russell Eaton Hair, have been tackling tough times by adapting to their clients changes and demands. Offering many gold nugget tips and advice on how your hairdressing business can adapt, Robert is to walk us through how with COVID-19 and reduced footfall into cities, Russell Eaton Hair have continued to operate successfully.

And in these changing times that has seen a growing trend towards clients embracing their natural hair texture and colour too, I’m curious to learn from Robert today on how his businesses are also dealing with this change, by offering Wella Professionals new grey blending services. From the versatile Wella products Robert is using to help with this change, he will also be sharing the techniques around this exciting new services.

With so much on offer in this podcast with Robert, I’m confident after listening to it, it will play a key part in helping drive forward your business in these challenging times. Offering a fresh new approach that reflects your clients changes and demands in 2020/21, this episode with Robert in partnership with Wella Professionals is a must listen. Lets dive in!

A podcast produced by Hairy Media Productions.

Thanks for Listening

Be sure to join us for next months ‘How To Cut It with Wella Professionals’ partnered podcast series.

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