Wise Practice Podcast

Introduction

Welcome back to the Wise Practice Podcast! In this episode, we have the pleasure of hosting Michael Dietrich-Chastain, an expert on peak performance in the workplace. Michael is the CEO of Arc Integrated, a leadership development and organizational consulting firm based in Asheville, North Carolina. He's worked with various CEOs and leaders to transform company cultures, and his writing has been featured in reputable publications like Time, Money, Entrepreneur, and The Washington Post. His mission is to create and maintain purpose-driven organizations that elevate the consciousness of all involved.

Tailored Leadership Qualities

Instead of offering a one-size-fits-all list of top leadership qualities, Michael emphasizes the importance of considering individual leaders' unique developmental areas. It is difficult to identify the absolute top 5 leadership qualities. Every given leader is going to have an area of emphasis that will be developed that depends on their needs and business. He believes that the most crucial qualities depend on the leader, their business context, and the dynamics at play. Leadership development should be personalized and focused on enhancing qualities specific to each leader's needs. The recipe for leadership is always dependent on the context the leader is in.

Leader as a Coach

As leaders progress in their careers and manage more extensive teams, the ability to coach becomes vital. Coaching junior leaders and team members fosters growth and development within the organization. It not only benefits those being coached but also provides the opportunity for leaders to master the skills they are teaching. Whitney and Michael highlight that delegation, communication, and conflict resolution are aspects that can significantly improve through coaching. The larger the team the greater the skill of coaching is needed.

Releasing Control

Whitney shares a real-life example of a practice owner who struggled to delegate calls, fearing a loss of control and reduced conversion rates. Michael emphasizes that the need for control often arises as a significant concern for some leaders. Releasing control is essential for effective delegation, accountability, communication, and stress management. Leaders must learn to trust their team members' capabilities to foster growth and efficiency.

Growing Skillsets

Business growth often brings forth the need for new skill sets, as exemplified by a practice owner needing to teach her team members sales techniques for handling client calls. Recognizing and addressing these emerging skillset requirements is vital for sustaining and improving business performance.

Common Leadership Development Qualities

Do you ever wonder what makes a great leader? Well, according to Michael, there are some common trends among leaders he's worked with. One key area he highlights is self-care. He says, "Like self-care, doing things for you and not for everybody else. A lot of people run their business for others and neglect themselves."

It's crucial for leaders to prioritize their own well-being. Michael shares examples of practice owners overpaying employees and feeling burdened by financial stress. Leaders need to take care of themselves to effectively lead others.

Empowering Leaders

Michael emphasizes the importance of empowering leaders to define the values of their businesses. He believes that there's a lot of untapped potential in creating unique and specific values for businesses. Christian leaders, too, can benefit from crafting values that align with their belief systems.

The Role of Facilitation

Michael highlights a lesser-known leadership skill: facilitation. He explains that the best leaders are also great facilitators. Being skilled at facilitating discussions, idea generation, and meetings can harness the wisdom of a diverse group. This skill becomes even more critical in our rapidly changing world, where collective decision-making is essential.

Challenges in Leadership

Leadership come with its challenges, especially as businesses grow. Whitney shares a common issue among leaders—reluctance to be direct with employees to avoid hurting their feelings. Michael agrees and says, "As you grow, this becomes a real problem."

The Friendship Dilemma

Whitney and Michael discuss another challenge: hiring friends. While it might work in smaller companies, larger organizations face difficulties when friendships interfere with business decisions. Michael advises, "Don't hire that person unless you're ready for the friendship to be over."

Embracing Diversity

Whitney emphasizes the importance of diversity in businesses. Michael adds that involving everyone in co-creating business values can lead to better problem-solving and increased employee engagement.

The Role of Faith-Based Leadership

As a podcast for faith-based practice owners, Whitney asks about the significance of Christian leadership. Michael highlights the idea of empowering leaders with the authority to create values aligned with their beliefs. He encourages leaders to think creatively and consider unique values for their businesses. Michael also challenges the idea that Christian leadership must adhere to specific jargon. He advocates for the freedom to create values in a way that resonates with individual leaders, regardless of traditional norms.

Involving Others in the Conversation

Michael suggests involving everyone in conversations about values. This co-creation process not only solves problems more effectively but also fosters employee engagement and a sense of ownership.

Tips for Developing as a Leader

• Self-Assessment: Identify the specific areas where you need to develop as a leader. Reflect on your strengths and weaknesses.

• Coaching Support: Consider seeking leadership coaching to receive personalized guidance and feedback on your developmental areas.

• Delegation: Learn to delegate tasks effectively to team members. Trust their abilities and provide clear instructions.

• Communication Improvement: Focus on improving your communication style by being authentic, compassionate, and encouraging while providing clarity.

• Continuous Learning: Embrace a growth mindset and continuously seek ways to enhance your leadership skills.

• Prioritize Self-Care: As a leader, take care of yourself first, so you can better care for others.

• Empowerment through Values: Define unique values that align with your beliefs and empower your team to be part of the process.

• Develop Facilitation Skills: Hone your facilitation skills to tap into the wisdom of diverse groups and make better decisions.

• Embrace Diversity: Value diversity in your business and consider hiring individuals from diverse backgrounds to enrich your team.

• Engage in Co-Creation: Involve everyone in conversations about business values and let the collective wisdom guide your decisions.

Links and Resources

• Please visit and support our Sponsor- Therapy Flow

• Arc Integrated

• Michael's Book - The Changes Book

• Michael's Card Deck

• Michael on Instagram

• Michale on Linkedin

• Michael on Facebook

• Michale on Twitter

• Free leadership quiz!

• The Conscious Leaders Quest

Podcast Production and Show Notes by James Marland at Course Creation Studio

Welcome to the Wise Practice podcast, where we explore the evolving landscape of therapy and provide insights for modern therapists. In this episode, we dive into the topic of ethical practices in faith-based therapy. Our host Whitney Owens, engages in a thought-provoking conversation with Katie Vernoy and Curt Widhalm, focusing on the challenges therapists face when integrating faith into their practice while ensuring ethical standards are upheld. Let's explore the key takeaways from their discussion.

Balancing Faith and Professional Responsibilities

Recognizing the Intersection: Curt Widhalm emphasizes the importance of striking a delicate balance between incorporating faith and adhering to professional obligations. He highlights the need to present therapy in a secular manner while being open to utilizing a client's faith as a resource. Widhalm explains, "There's a sweet spot of overlap that really good work can be done, and it's on those edges of either side where you're putting yourself at risk." Imagine a client seeking therapy, grappling with their faith-related struggles. By presenting faith as a resource or exploring its role within therapy, therapists can create a safe space for clients to address their needs. This approach honors the client's beliefs while promoting healing and growth.

Operating Within Boundaries: Therapists must make decisions that align with their professional license, rather than solely operating based on personal faith. While faith can be integrated into therapy, it is crucial to avoid overstepping ethical boundaries. Widhalm emphasizes, "Am I operating within my license, or am I operating within my faith? And there's a sweet spot of overlap that really good work can be done."

Unethical Practices in Faith-Based Therapy

Illegal and Harmful Therapies: Katie Vernoy sheds light on the unethical use of conversion therapy in some faith-based practices. She explains that conversion therapy aims to change a person's sexual orientation or gender identity. Vernoy emphasizes, "To put it in kind of a higher level theme, using therapy to promote your own mission and trying to change the world through changing the individuals that come into your therapy room, instead of being present for the process and the healing that they need, is egregious."

Neglecting Best Practices for Suicidal Clients: Curt Widhalm raises concerns about therapists who disregard evidence-based approaches when working with clients experiencing suicidal ideation. In such a vulnerable state, imposing religious beliefs that emphasize eternal suffering can deepen their despair. Instead, therapists should employ evidence-based approaches that prioritize client safety and well-being. He highlights the potential harm of introducing religious perspectives that focus on eternal punishment, stating, "Trying to convince them that, 'Oh, you're signing up for an eternity more of this,' does not align with the best practices of where we're at."

Navigating Clients' Diverse Belief Systems

Understanding Client Perspectives: Katie Vernoy emphasizes the importance of therapists gaining a deep understanding of their client's belief systems. She shares a personal example, noting the challenge of working with clients from different faith backgrounds, stating, "If I believe that strongly, and my client does not, I'm missing so many opportunities. It requires so many questions."

Evaluating Ethical Decision-Making: Curt Widhalm advocates for ongoing evaluation and reflection on ethical decision-making processes. He stresses the significance of involving clients in evaluating the effectiveness of therapeutic strategies and adjusting future approaches accordingly. Widhalm encourages therapists to embrace diverse viewpoints and engage in consultation groups with professionals who hold different beliefs.

Integrating Faith Responsibly

Avoiding Theological Advice: Whitney Owens highlights the importance of therapists refraining from providing theological advice and instead focusing on integrating the clinical piece of therapy. She encourages therapists to let clients teach them about their beliefs, stating, "We are there to integrate the clinical piece. Then, they teach us what they believe."

Reflecting on Personal Bias: Katie Vernoy reminds therapists to be mindful of their own biases and avoid imposing their faith on clients who may not share the same beliefs. She emphasizes the need for a thorough exploration of clients' belief systems to ensure effective and respectful therapy. Katie raises a crucial concern about the incorporation of illegal practices, specifically mentioning conversion therapy. She highlights the harm caused by these practices and states, "I feel like it's an abuse of the system." Conversion therapy aims to change an individual's sexual orientation or gender identity, disregarding their inherent nature. Such practices are not only unethical but also illegal in many states.

As therapists, navigating the integration of faith-based practices with ethical considerations is a delicate balancing act. By recognizing the intersection of faith and professional responsibilities, understanding clients' diverse belief systems, and upholding best practices, therapists can create an environment that promotes client well-being and respects their autonomy. Remember to continually evaluate and reflect on ethical decision-making processes while engaging in consultation groups with professionals who hold different perspectives.

Tips for Ethical Faith-Based Therapy:

• Embrace the balance between faith and professional responsibilities.

• Stay updated on legal and ethical guidelines to avoid incorporating harmful or illegal practices.

• Prioritize evidence-based approaches when working with clients experiencing sensitive issues such as suicidality.

• Seek to understand and respect clients' diverse belief systems to provide effective therapy.

• Engage in ongoing reflection, evaluation, and consultation to improve ethical decision-making processes.

Remember, ethical faith-based therapy is about promoting healing, respecting autonomy, and working collaboratively with clients to achieve their goals. Together, we can create a therapeutic environment that fosters growth and well-being.

Stay tuned for more insightful episodes from the Wise Practice podcast, where we explore the ever-evolving landscape of therapy and provide valuable resources for therapists like you.

Links and Resouces

• Turning Point Financial Life Planning - Use the code WISE for $200 off

• Therapy Reimagined on Facebook

• Therapy reimagined on Instagram

• Wise Practice Facebook Community Group

• Whitney Owens on Instagram

• Visit Whitney Owens Consulting

• Email your questions to Whitney

Podcast Production and Show Notes by James Marland

In this episode of the Wise Practice Podcast, host Whitney Owens interviews Allison Puryear, a therapist, and owner of the Abundance Practice Building. They discuss the importance of having fun in your business and personal life. Whitney introduces Allison as someone who brings fun and excitement to her work and always puts her family first. They explore the idea of integrating fun into one's work and lifestyle.

Making Values a Part of Your Lifestyle

Allison Puryear is known for making her values a part of her lifestyle. She emphasizes the importance of not getting too wrapped up in work and neglecting other areas of life. Whitney acknowledges the tendency to focus solely on work, which can lead to a lack of passion and motivation. Allison's approach of prioritizing family and finding enjoyment in both work and personal life sets an example for others to follow. Whitney Owens states, "I think we can get so wrapped up in our work that we forget about that...we forget about having fun within our work."

Passion and Motivation

Allison Puryear's approach to integrating fun into her work is based on the belief that if you're not having fun, you're missing out on the true essence of your passion. Whitney shares a conversation with her mastermind group member, Uriah Guilford, who asks himself two important questions: "What could make this easier?" and "What could make it more fun?" These questions apply not only to business owners but also to individuals seeking a fulfilling and enjoyable life. Find aspects of your work that brings you joy. Why would you spend time doing things that make you feel bad? Whitney shares an example of finding fun and joy at work with planning the Wise Practice Summit. She emphasized that she finds it fun to connect with practice owners and create an environment where work and fun go hand in hand. She encourages listeners to prioritize fun in their businesses and consider attending the summit for a unique and enjoyable experience.

More about Alison - The Therapist and Practice Builder

Allison Puryear shares how she burnt out on agency work but went on to build a successful private practice in three different markets. After realizing that practice building is not rocket science, she founded the abundance practice building to help other therapists build fulfilling and prosperous private practices. Allison believes that a happy therapist is a better therapist, which aligns with her mission of promoting fun and happiness in the profession. Allison Puryear says, "I've rediscovered having fun as an adult and I am really kind of on a mission for helping people, particularly therapists, but really everybody, blend fun into their lives, into their businesses more."

Balancing Multiple Ventures

Allison Puryear's professional endeavors include owning a small group practice, managing the abundance practice building, launching a startup called Not Boring CEs, which offers interesting and engaging continuing education, and writing a book on the topic of fun. Despite having a lot on her plate, Allison emphasizes the importance of not saying yes to things she doesn't want to do. She has learned to overcome her people-pleasing tendencies and prioritize her own desires and well-being. By focusing on activities that bring her joy and fulfillment, Allison is able to manage multiple ventures while maintaining a sense of enjoyment and satisfaction. Allison explains, "It starts with not saying yes to anything that I don't wanna do, which has been a huge life lesson for me as a reforming people pleaser... I think about it as, 'What do I want to do? What brings me joy?'"

What Brings You Joy at Work?

Integrating fun into work and personal life is essential for maintaining passion, motivation, and overall happiness. Allison Puryear's approach of prioritizing family, embracing fun, and being intentional about pursuing enjoyable activities serves as an inspiration for others. By following her example and asking themselves what could make their work and lives easier and more fun, individuals can create a balanced and fulfilling existence. Whitney Owens and Allison Puryear's conversation sheds light on the significance of fun and enjoyment in business and personal growth. Their insights and experiences provide valuable guidance for individuals looking to infuse their lives with more fun and excitement.

Action Steps:

1. Prioritize fun in your business and personal life. Ask yourself what activities bring you joy and incorporate them into your daily routine.
2. Say no to things that don't align with your values or bring you happiness. Focus on activities and opportunities that resonate with you.
3. Consider attending events or conferences that offer a blend of learning and enjoyment, such as the Wise Practice Summit, to connect with like-minded individuals and have fun while growing your business.
4. Take time to reflect on what could make your work and life easier and more enjoyable. Find ways to simplify tasks and infuse them with elements of fun and excitement.
5. Explore resources and materials that promote personal and professional growth while incorporating fun, such as Allison Puryear's upcoming book on the topic of fun.
6. Remember, integrating fun into your life is not only beneficial for your well-being but also enhances your ability to thrive in your business or career. Embrace the power of fun and enjoy the journey towards a more fulfilling and joyful existence.

Resources and Links

• Abundance Practice Building

• Instagram: @abundance_practice_building

• Facebook: https://www.facebook.com/abundancepracticebuilding/

• Free Private Practice Checklist

• Wise Practice Facebook Community Group

• Whitney Owens on Instagram

• Visit Whitney Owens Consulting

• Email your questions to Whitney

Podcast Production and Show Notes by James Marland

Welcome back to the Wise Practice Podcast! Today, we have a special guest, Juan Santos, who will be sharing his insights on the topic of adding additional streams of income to your practice. Beyond the financial benefits, diversifying your income can enable you to pursue your passions and make a greater impact. Let's dive into the key points discussed in this episode.

Building a private practice can be a daunting task, especially when we realize that we didn't learn how to run a business during our college or graduate school years. However, it is essential to explore additional sources of income to foster creativity and avoid burnout. These extra streams of revenue not only provide a safety net but also open doors to new opportunities and avenues for growth.

Why Do Therapists Diversify Income?

Adding additional streams of income to your private practice offers several benefits. Firstly, it provides a safety net in case you feel exhausted or burnt out from one-to-one work. Secondly, it allows you to build other avenues of revenue, creating a portfolio that reduces your dependency on a single source. For example, income from your private practice can be used to fund passion projects like writing a book or investing in properties. Additionally, diversifying income helps protect against the risks associated with a group practice, where a decline in clinicians' availability can impact earnings. By having multiple income sources, you gain more flexibility and financial stability.

Juan Santos highlights the importance of embracing a mentality of trial and error when exploring new income streams: "You're willing to look at, okay, what do I want to take a dab at? And is it writing a book? Is it creating a course?... And being okay that it could flop... Yet it doesn't stop us from showing up and trying." Just as we accept that not every therapeutic intervention will succeed, we can approach our additional income endeavors with the same resilience and determination.

Juan encourages listeners to reflect on their interests and identify what truly excites them. When you have a deep connection to your side hustle, it becomes more sustainable in the long run. Diversifying your income through a side hustle provides a sense of financial security and independence. It allows you to have multiple streams of revenue, reducing the reliance on a single income source. The book "Side Hustle: From Idea to Income in 27 Days" by Chris Guillebeau offers practical guidance on how to transform your passion into a profitable side business. It provides actionable steps and strategies to help you kickstart your side hustle journey.

Finding Passion and Purpose

When considering additional streams of income, it is crucial to align them with your passions and interests. Whitney Owens emphasizes that the income generated should be derived from something you would do for free because you love it. By pursuing projects that resonate with your inner calling, you will find the motivation and enthusiasm necessary to succeed. For Juan Santos, his passion for working with immigrants led him to develop expertise in conducting immigration evaluations. By combining his faith and service-oriented mindset, he found fulfillment in helping others and honoring his own family's immigrant journey.

For example, connecting passions with income Juan specializes in conducting immigration evaluations, a field he is deeply passionate about. He emphasizes the importance of treating clients as human beings, validating their experiences, and connecting his faith with his service. Juan's personal immigration background and the support he received inspired him to pay it forward.

Juan underscores the significance of seeing clients as individuals with unique stories and challenges. By understanding their experiences and providing empathetic support, therapists can create a safe and inclusive environment.

Connecting Income with Purpose

Juan Santos shares his perspective on the connection between faith, service, and income generation: "It's one of the items that I really love about being a clinician—that every day, there's so much service of giving. And I think that goes heavily into the fabric of faith, where you are really looking at yourself as a tool and how can I be of service to others?" By recognizing the higher purpose in our work, we can approach each client interaction with empathy and validation, understanding that our impact extends beyond the therapeutic session. In Juan's case, working in the area of immigration evaluations allows him to bridge advocacy and therapy, serving as a gatekeeper and connecting individuals with the support they need.

Transforming Passion into a Sustainable Business Model

To transform passion into a sustainable business model, Juan Santos advises breaking down the process into clear systems. By identifying a need or pain point in your practice and receiving positive feedback from clients, you can test out your idea on a smaller scale before scaling it up. In Juan's case, he started by consulting with other clinicians and refining his immigration evaluation expertise. His wife, with her meticulous attention to detail, helped develop systems to streamline the intake process, marketing efforts, and client referrals.

Juan explains the practical steps he took to incorporate immigration evaluations into his practice, turning it into an additional source of income. He emphasizes the importance of recognizing your strengths and understanding what clients value about your services. Juan also advises creating systems and processes to make your expertise more accessible to others.

It's important to leverage your strengths. Juan suggests identifying the areas in which you excel and honing your skills in those specific areas. By focusing on your strengths, you can provide exceptional value to clients and differentiate yourself from competitors.

Calculated Risks and Great Rewards

Whitney and Juan discuss the importance of taking calculated risks when exploring additional income streams. They highlight the risks Juan took in developing courses and offering immigration evaluations but emphasize the significant rewards he reaped. Juan shares that taking risks can lead to blessings and inspire others to provide a higher level of service.

Embrace calculated risks. Whitney and Juan stress the need to assess risks and potential rewards before venturing into new income streams. By conducting thorough research and planning, you can mitigate risks while maximizing your chances of success.

Validating and Sharing Your Expertise

Juan advises therapists to validate their ideas by testing them on a small scale before fully launching their additional income streams. By offering a mini-version of their services to current clients, therapists can gather feedback and ensure the viability of their new ventures. Sharing expertise not only benefits clients but also strengthens the entire profession.

Test the waters with low-risk offerings. Juan emphasizes the importance of conducting pilot programs or offering trial versions of your additional services to gauge their market demand and viability. This approach allows you to gather valuable feedback and make necessary adjustments before scaling up.

Are you ready to get started?

Adding an additional source of income to your practice can be a fulfilling and rewarding endeavor. Find something you're passionate about, test it on a small scale, create systems and processes, and embrace calculated risks. Remember, it's not just about income; it's about making a positive impact on others while doing what you love. Take inspired action today and explore the possibilities of expanding your practice with an additional income stream.

Tips for Adding Additional Streams of Income for Therapists

During the episode, several tips were discussed for therapists who are interested in adding additional streams of income to their practice. Here are some key takeaways:

• Identify your passion: Reflect on your interests and identify what truly excites you. Find a side hustle or additional income stream that aligns with your passion and brings you joy. When you have a deep connection to your work, it becomes more sustainable and fulfilling.

• Leverage your strengths: Identify your areas of expertise and focus on honing those skills. By leveraging your strengths, you can provide exceptional value to clients and differentiate yourself from competitors. Determine what clients appreciate about your services and find ways to expand upon that expertise.

• Test on a small scale: Before fully launching a new income stream, test it on a small scale. Offer a mini-version of your services to a select group of clients or conduct pilot programs. This allows you to gather feedback, make necessary adjustments, and validate the viability of your new venture before investing more resources.

• Create systems and processes: Develop efficient systems and processes to make your expertise more accessible to others. Consider how you can streamline your additional income stream to create a scalable and sustainable model. This might involve creating templates, developing online courses, or implementing technology solutions to enhance efficiency.

• Take calculated risks: While adding additional income streams involves risks, it's important to approach them with careful planning. Assess the potential risks and rewards associated with each opportunity. Conduct thorough research, create a business plan, and consider seeking advice from mentors or industry experts. Taking calculated risks can lead to great rewards and inspire others to provide a higher level of service.

• Connect with your community: Explore opportunities to connect with your community and target a specific audience. Consider faith-based marketing strategies or other niche marketing approaches that align with your values and interests. Building meaningful connections with your target audience can lead to a loyal customer base and ongoing success.

• Continual learning and professional development: Invest in ongoing learning and professional development to enhance your expertise and stay ahead of industry trends. Seek out resources such as books, podcasts, workshops, and conferences that can expand your knowledge and skills in both your core practice and additional income streams.

Links and Resources

• Please Visit the Show's Sponsor: Practicery. Let them help you stand up, stand out, and grow a brand that does just that!

• A Counselors Journey to Private Practice - Online Courses and 1:1 Coaching

• Use code WHITNEY for $100 off the course "Conducing Immigration Evaluations"

• Get 20% OFF from the course Build A 6 Figure Practice, use the code WHITNEY

Podcast Production and Show Notes by James Marland

Welcome to another episode of the Wise Practice Podcast! In today's conversation, Dawn Gabriel and Whitney Owens discuss the significance of soul care for therapists. They delve into their personal experiences and offer insights into how therapists can prioritize their own well-being while caring for others. So grab a cup of coffee, sit back, and join us as we explore this important topic.

Introducing Dawn Gabriel

Dawn Gabriel is a group practice owner, consultant, and host of the Soul Care for Therapists podcast. She is passionate about helping mental health therapists take a deeper look into their spirituality and faith by creating sustainable practices and lifestyles. Dawn believes that therapists need their own sacred place to slow down and let go of all that they hold in order to continue the transformative work with others which is why she offers retreats and community groups to do just that.

The Journey to Soul Care

Dawn Gabriel, a therapist, and owner of a group practice in Casa Rock, Colorado, shares her passion for community mental health and integrating faith into the counseling process. She emphasizes the importance of soul care for therapists and the transformative work it can bring. Dawn mentions her own struggles with burnout and the need to look holistically at oneself, not just as a therapist but as a human being. She says, "I was burning out... I was forgetting to invite the spiritual part in, even as a faith-based therapist."

Dawn candidly shares that she was driven to create Sole Care for Therapists because she realized the desperate need for it in her own life. Soul care, she explains, extends beyond surface-level self-care practices and invites therapists to embark on a holistic exploration of themselves as both professionals and individuals. "Soul care goes beyond self-care and involves holistic exploration of oneself as a therapist, as a human, and in the spiritual realm."

Whitney adds therapists often yearn for deep inner work but often shy away from it due to a desire for control and fear of emotional vulnerability. However, both Dawn and Whitney stress the transformative power of embracing soul care and the profound impact it can have on a therapist's well-being and therapeutic practice.

Recognizing the Need for Soul Care

Who takes care of the therapist? Whitney Owens discusses the common challenges therapists face when neglecting their own well-being. She highlights the tendency to push emotions aside and strive for perfection in their work. Whitney admits her own struggles with emotional vulnerability and emphasizes the importance of therapists doing their own inner work. She says, "If the therapist hasn't done the work, they can only take the clients so far in the sessions."

Signs that Soul Care is Needed

Dawn and Whitney discuss the warning signs that indicate a therapist's need for soul care. These signs can range from minor yellow flags to more severe red flags. Dawn mentions examples such as obsessing over minor details, feeling a constant need to prove oneself, or avoiding work-related responsibilities. Whitney adds that canceling appointments frequently, avoiding tough conversations, or losing control in personal relationships can also be signs of soul-care neglect. They both stress the importance of recognizing these signs early on to prevent burnout.

"Yellow flags are early warning signs that indicate a need for soul care." Dawn encourages therapists to pay attention to the subtle yellow flags that may signify the need for soul care. These yellow flags can manifest as obsessing over minor details, engaging in fear-based behaviors such as overspending on marketing materials, avoiding difficult conversations, or frequently canceling appointments. These signs serve as gentle reminders that something deeper within ourselves requires attention and care.

However, there are also more pronounced red flags that demand immediate attention. Whitney emphasizes that therapists must recognize these red flags, which can include avoiding going to work, experiencing heightened levels of irritability and frustration, and losing emotional regulation in personal relationships. These signs indicate a critical need for soul care and should not be ignored. "Soul care goes beyond self-care and involves holistic exploration of oneself as a therapist, as a human, and in the spiritual realm."

The Journey of Engaging in Soul Care

"Soul care requires surrendering control and recognizing a higher power or spiritual entity that guides and nourishes the soul."

Dawn shares her personal journey of engaging in soul care and experiencing God's presence on a deeper level. She discusses the role of spiritual direction and guided meditation in her own practice. Dawn encourages therapists to find their own ways of engaging in soul care, whether through faith-based practices or other spiritual avenues. She emphasizes that soul care is about surrendering control and connecting with a higher power.

Dawn shares moments where she experiences god without judgment. It is not always the big conferences or spiritual gatherings that bring her into God's presence. It could be hiking, spending time with friends in the community, or having a deep conversation with friends that helps her care for her soul. She says she tries to notice these moments and works to create more of them in her life. "…that's where your soul comes alive."

Dawn shares her personal journey of engaging with soul care on a deeper level, particularly through her spiritual beliefs. She highlights the importance of surrendering control and acknowledging the presence of a higher power or spiritual entity that can guide and nourish the soul. For Dawn, this involved finding spiritual direction, where she experienced God's presence and engaged in guided mindfulness and imaginative prayer. However, it's important to note that the specific approach to soul care may vary for each individual, depending on their beliefs and practices.

Whitney echoes Dawn's sentiments, emphasizing the need for therapists to do their own inner work in order to effectively support their clients.

Action Steps for Therapists

Engaging in soul care requires vulnerability and a willingness to face one's own emotions and experiences. It's a journey of self-discovery, healing, and growth that ultimately enriches both the therapist's personal life and their therapeutic practice. Dawn encourages therapists to seek support through spiritual direction, mindfulness practices, or engaging in activities that bring them joy and relaxation. They emphasize the importance of setting boundaries, practicing self-compassion, and being intentional about self-care routines. Whitney says, "Take time to reflect on your own journey, what brings you life, what helps you connect with the divine, and prioritize that in your daily life." To engage in soul care and reduce burnout a therapist can:

1. Pay attention to yellow flags - Recognize the early warning signs, such as obsessive behavior or fear-based actions, that indicate a need for soul care.

2. Acknowledge red flags - Take note of more severe indicators, such as avoiding work or experiencing emotional instability in personal relationships, as urgent calls for prioritizing soul care.

3. Go beyond self-care - Engage in practices that delve deeper into the realms of self-discovery, spirituality, and emotional vulnerability.

4. Seek guidance and support - Consider finding spiritual direction, seeking therapy, or joining a supportive community that fosters soul care.

5. Embrace the journey - View soul care as an ongoing process rather than a one-time fix, allowing for continued growth, healing, and personal development.

Serve from a Full Cup

In this episode, Dawn Gabriel and Whitney Owens shed light on the crucial aspect of soul care for therapists. They remind us that as therapists, it is essential to prioritize our own well-being and engage in practices that nourish our souls. By recognizing the signs of soul care neglect and taking actionable steps, therapists can prevent burnout and create a healthier and more fulfilling professional journey.

Remember, therapists, you cannot pour from an empty cup. Take time to care for yourself, seek support, and connect with your spirituality. Your own well-being is crucial in providing the best care for yourself, your clients, and your business.

Links and Resources

• Dawn's Webpage - Faith Fringes

• Soul Care for Therapists on Instagram

• Free Therapist Matrix Assessment Tool

• Free Guide "6-Steps to Sassy and Sexy Numbers" Business Guide

• Whitney Owens on Instagram

• Wise Practice Facebook Community Group

• Visit Whitney Owens Consulting

• Register for the Wise Practice Summit

Show Notes and Podcast Production by James Marland

Welcome to The Wise Practice Podcast! In this episode, we have an exciting guest, Katie Read, who is not only a keynote speaker at the Wise Practice Summit but also a remarkable individual. Whitney Owens, the host, and Katie share a special connection as they both understand the challenges of being moms and entrepreneurs. They have supported each other through their journeys, and their trust and friendship have blossomed. Let's dive into their conversation about starting a coaching business and discover some valuable insights!

A Journey of Necessity and Passion

Katie's transition from being a therapist to starting a coaching business was a result of various life events. Moving to a new state and becoming a special needs mom made her realize that her previous work schedule was no longer sustainable. She needed to find a way to contribute to her family's income while accommodating her children's needs. Initially offering marketing and copywriting services, Katie discovered her passion for helping therapists expand beyond traditional practices. She found joy in assisting entrepreneurial therapists with their marketing, adding coaching as a service, or venturing into online courses, retreats, and conferences. Katie's enthusiasm is contagious, and she firmly believes that therapists possess unique abilities to create impactful coaching experiences for their clients.

Understanding the Difference: Coaching vs. Counseling

"People always want to know the difference between coaching and counseling," says Katie Read, a therapist, and coach. She explains that while coaching is unregulated and anyone can claim to be a coach, therapists have an ethical code to follow. As a therapist, even when working with coaching clients, you still adhere to the same ethical standards. Read emphasizes the added layer of responsibility that therapists have in their coaching practice.

Therapists can use their expertise in coaching, addressing non-clinical levels of need. Read provides an example of treating anxiety in therapy clients versus coaching clients. The interventions used may be similar, such as cognitive-behavioral therapy (CBT) exercises, but the level of need differs. Therapy clients may have clinical anxiety while coaching clients might have specific, non-clinical anxiety related to public speaking or dating. It's crucial for therapists to be observant and refer clients to therapy when necessary to maintain an ethical coaching practice.

Setting Up Your Coaching Business

When it comes to starting a coaching business, Read advises therapists to separate it from their therapy practice. Having a separate business entity, such as a separate LLC and bank account, helps protect both the therapist and the public. While some therapists may consider adding a coaching page to their therapy website, it's safer and more informative to create a distinct coaching business with its own website.

Read acknowledges that building a website from scratch may not be necessary initially. Therapists can start by leveraging social media, networking locally, or engaging with other business groups. The key is to protect and educate both the public and yourself, so keeping the two businesses separate is crucial.

Knowing the Rules and Insurance Needs

When adding coaching to their practice, therapists often wonder if they can still refer to themselves as therapists. Read explains that while some states have specific rules regarding advertising, it's generally acceptable to mention both therapy and coaching. However, therapists should check with their individual licensing boards to ensure compliance with any restrictions.

Therapists should also consider obtaining liability insurance for their coaching business. Read highlights the importance of professional liability insurance, which covers general business liability and potential errors and omissions. This type of insurance protects coaches from unexpected legal issues, such as using unauthorized photos or facing claims related to their content. Many therapists can secure coaching coverage through their existing malpractice insurance providers.

While coaching is an unregulated field, therapists must adhere to their ethical codes, regardless of whether they are working with therapy or coaching clients. The distinction lies in the level of need and intensity of the client's situation. Coaching clients typically have non-clinical levels of need related to specific challenges, such as public speaking anxiety or dating anxieties. Therapists can utilize similar interventions for both therapy and coaching clients, but it's crucial to recognize when a client requires clinical therapy and refer them accordingly. Maintaining ethical practices ensures the integrity of coaching services and protects the therapist's license.

To navigate the advertising aspect of a coaching business, it's essential to consult with the respective licensing board. While some states have specific rules regarding how therapists can advertise their coaching services, the general rule is to be transparent and open about being a therapist who also offers coaching. Checking with the licensing board provides clarity on any restrictions, allowing therapists to proceed confidently. Regarding liability insurance, coaches typically require professional liability insurance, which covers general business liability and potential errors and omissions. This insurance protects against unforeseen situations and legal issues that may arise during coaching sessions.

Steps to Get Your Coaching Business Going

Once the separation and legal aspects are taken care of, Read advises therapists to focus on defining their niche. This step often poses a challenge, as therapists are trained to help a wide range of clients with various issues. However, defining a niche is crucial for effective marketing and attracting clients.

To identify your niche, Read suggests considering what problem potential clients are facing in their own language. Therapists should switch their mindset from focusing on positive outcomes to understanding and addressing the specific problems clients want help with. People are more likely to seek solutions for their problems rather than generic improvements in their lives.

After identifying a niche, therapists can begin marketing their coaching services. Social media marketing is a powerful and cost-effective way to connect with potential clients. However, Read also recommends exploring other avenues, such as local networking, writing letters to friends and colleagues, and reaching out to influencers who already have the attention of your target audience.

Ultimately, therapists should experiment with different marketing strategies and find the ones that align with their strengths and preferences. It's crucial to enjoy the marketing process to maintain authenticity and enthusiasm in reaching potential clients.

Embracing Vulnerability: Unleash Your Story

Overcoming Fear and Embracing Authenticity

Many therapists may feel apprehensive about sharing their personal stories and experiences due to the vulnerability it entails. However, as a coach, embracing vulnerability becomes a catalyst for personal and professional growth. It allows coaches to connect with their clients on a deeper level and brings authenticity to their work. By stepping out of their comfort zones, coaches can unleash their stories and experience the liberating feeling of being their true selves.

Sharing your story not only empowers you as a coach but also attracts your ideal clients. Whether you cater to faith-based individuals or those seeking a spiritual approach, owning your story helps you connect with your target audience right from the start. By sharing how you've overcome challenges and achieved personal growth, you become a source of inspiration and hope. Your journey becomes an asset that resonates with your clients and allows you to create a profound impact in their lives.

Pricing Your Coaching Services: Valuing Your Worth

"There is a spiritual evolution that begins to happen when we begin to look for ourselves and our own lives for the best." - Katie Read

Overcoming Guilt and Charging Appropriately

As coaches, setting the right price for your coaching services is crucial. Many faith-based coaches may feel guilty about charging higher rates, considering their work as a form of ministry. However, it's important to shift this mindset and recognize the value and impact you bring to your clients' lives. Charging appropriately not only benefits you but also opens doors to reach a wider range of clients who are willing to invest in their personal growth and transformation.

Charging higher rates allows coaches to work fewer hours while still providing exceptional care and attention to their clients. This balance ensures coaches can maintain their energy and avoid burnout, resulting in better outcomes for their clients. Moreover, increased income from coaching provides coaches with the opportunity to make a difference in various ways, such as volunteering, pro bono work, or even writing books that can impact and transform the lives of many.

Is Coaching Worth It?

"The unexpected life-changing benefits of finding a way to work that created security for my family, I would've never anticipated." - Katie Read

Katie lost her security when she moved one state over. She never wanted to be in a position again where she was dependent on another entity for her security. She decided to create financial security for herself. She never felt this way as a therapist. She acknowledges this is work and it is challenging, but for her the hard scary work is worth it.

Tips for starting a coaching business for therapists:

1. Define your target audience: Clearly identify the specific group of people you want to coach, such as faith-based practice owners, Christian parents, or individuals with specific needs.

2. Leverage your story and expertise: Highlight your personal experiences or specialized knowledge gained from therapy work or education that can provide value and attract clients.

3. Offer package pricing: Consider structuring your coaching services in packages rather than charging hourly rates. This allows for a more focused and valuable experience for clients.

4. Start with shorter coaching packages: Begin with six to eight-week coaching packages to maintain client engagement and prevent potential challenges associated with longer-term commitments.

5. Overcome guilt and pricing concerns: Recognize the value you bring and the impact you can have on clients' lives. Charging higher rates opens doors to a different audience and enables you to support your own well-being and contribute to causes you care about.

6. Prioritize self-care and avoid burnout: Setting higher rates allows you to work with fewer clients, providing better care and preventing burnout. This ensures you have the energy and focus needed to make a meaningful impact.

7. Embrace the challenges and personal growth: Starting a coaching business requires facing imposter syndrome and taking risks. Embrace these challenges as opportunities for personal growth and transformation.

8. Create a long-term vision: Consider the long-term benefits of building a coaching business, including financial security, the ability to donate to causes you care about, and the freedom to allocate time for personal projects or pursuits.

It's Never Too Late to Start

Taking the Leap into Coaching Starting a coaching business as a therapist may seem overwhelming, but with proper planning, separation, and understanding of ethical responsibilities, therapists can successfully embrace coaching as an additional avenue to serve clients. By defining a niche, establishing a separate business entity, and being aware of state regulations, therapists can navigate the process with confidence. Coaching provides an opportunity to extend their impact, tap into their creativity, and ignite their passion for helping others. So, take the leap and unlock the potential to make a difference in the world through coaching!

Links and Resources

• Find Katie on social networks using: @heykatieread

• Find some free resources from Katie here.

• Whitney Owens on Instagram

• Wise Practice Facebook Community Group

• Visit Whitney Owens Consulting

• Register for the Wise Practice Summit

In this episode of The Wise Practice Podcast therapists Whitney Owens, Kate Campbell, and Katie Lemieux dive into the crucial topic of how to effectively turn inquiries, calls, and emails into actual clients. They share their personal experiences of struggling with this aspect of their businesses and provide valuable insights on how to navigate it successfully. The key to success, they emphasize, lies in creating connections, building rapport, and showcasing the value therapists offer.

Taking Control of the Call

To ensure a productive and efficient call, therapists need to take control right from the start. Lemieux shares a simple but powerful tactic she uses to pause callers and establish a personal connection: asking for their names. "Asking for the person's name and then using their name throughout the call creates that sense of connection." - Katie Lemieux. By doing so, therapists can shift the dynamic and set the structure for the conversation. Owens adds that using the caller's name throughout the call is essential for building rapport and creating a sense of connection. Whitney adds "When you use someone's name, it signals that you see them as a person and not just a potential client."

Leveraging Therapeutic Skills in Sales and Marketing

Campbell highlights that therapists already possess the skills necessary for successful sales and marketing. These micro-skills, honed in therapy sessions, can be directly applied during initial intake calls. "You want to show empathy and validate their concerns, but also guide the conversation in a way that showcases the value you can provide." - Kate Campbell. By joining with clients, validating their experiences, and summarizing their goals, therapists can guide the conversation and help potential clients recognize the value they offer.

The Structure and Questions of the Call

Establishing a clear structure for the call is crucial for maximizing time with the right clients and minimizing time with those who may not be a good fit. The hosts emphasize the importance of understanding the callers' concerns and goals early on. Asking questions such as "What are the top two concerns regarding your situation right now?" or "What prompted you to call today?" helps therapists gather essential information and tailor their responses effectively. Maintaining a focus on the process rather than getting lost in content ensures that the call stays on track. "By summarizing their goals and concerns, you're able to let them know that you understand them and are capable of helping." - Katie Lemieux

Guiding an Intake Call Overview

1. Introduction and Connection:

   • They start by introducing themselves and asking for the client's name.

   • They emphasize using the client's name throughout the call to create a sense of connection.

2. Agenda Setting:

   • They establish an agenda for the call to stay focused and cover necessary information.

   • They inform the client about the purpose of the call and what they hope to accomplish.

3. Gathering Information:

   • They ask open-ended questions to understand the client's background, concerns, and goals.

   • They inquire about specific challenges or issues the client is facing.

4. Validating Concerns:

   • They show empathy and validate the client's concerns.

   • They provide a safe space for the client to express their emotions and struggles.

5. Demonstrating Expertise and Value:

   • They summarize the client's goals and concerns to showcase understanding.

   • They highlight their experience and expertise in addressing those specific challenges.

6. Addressing Practicalities:

   • They ask about the client's preferred appointment times and availability.

   • They discuss logistics such as insurance, fees, and paperwork if necessary.

7. Redirecting Focus:

   • They guide the conversation back to the client's needs and goals when it veers off-track.

   • They ensure that the discussion remains focused on the client's well-being and desired outcomes.

8. Call Conclusion:

   • They recap the main points discussed during the call.

   • They provide a clear next step, which may involve scheduling an appointment or providing additional resources.

It's important to note that the specific questions asked may vary depending on the therapist's approach, the client's unique situation, and the goals of the call. The structure and questions mentioned above are based on the general guidelines provided in the transcript.

Handling Insurance Inquiries

Insurance inquiries are a common concern for potential clients. Rather than immediately answering such questions, Lemieux suggests redirecting the conversation toward getting to know the caller better. By positioning themselves as experts and emphasizing the value they offer, therapists can shift the focus away from insurance details and help potential clients recognize the benefits of working with them. Lemieux emphasizes that value outweighs the price, and by demonstrating expertise and understanding, therapists can encourage potential clients to see beyond insurance concerns. "... in the absence of value, price is always an issue." But if the scheduler can communicate value then you get a response like this no matter what the price "You said exactly the things I'm dealing with and feel I wanna work with you." Katie continues "…you wanna position yourself as the expert, as the right person, as the go-to. So if we're answering the questions about insurance, we're not doing ourselves a favor, nor are we doing a client a favor."

You Can Successfully Schedule Clients for Your Therapy Office

Building Connections and Providing Value Throughout the episode, the importance of building connections and providing value emerges as the cornerstone of turning inquiries into clients. By leveraging their therapeutic skills, taking control of the call, and asking strategic questions, therapists can guide the conversation and showcase their expertise. "When you focus on the value you provide and build that connection, potential clients are more likely to schedule an appointment, regardless of insurance." - Whitney OwensWhen potential clients feel heard, understood, and valued, they are more likely to schedule appointments, even if insurance is not a factor.

Quick Tips:

1. Begin calls by asking for the caller's name, which helps establish a personal connection.

2. Use the caller's name throughout the call to build rapport and create a sense of connection.

3. Structure the call by asking questions that clarify the caller's concerns and goals.

4. Focus on the process rather than getting lost in the content to keep the call on track.

5. When handling insurance inquiries, redirect the conversation to learn more about the caller and position yourself as an expert.

6. Emphasize the value you offer and help potential clients see beyond insurance concerns.

7. Prioritize building connections and providing value to potential clients.

Links and Resources

• Private Practice Startup Webpage

• Client Converting Call Script - Use Coupon code MORE CLIENTS for $138

• FREE Attorney Approved Good Faith Estimate Form

• Prive Practice Startup on Instagram

• Whitney Owens on Instagram

• Wise Practice Facebook Community Group

• Visit Whitney Owens Consulting

• Register for the Wise Practice Summit

Welcome to the Wise Practice Podcast! In this special episode, host Whitney Owens is joined by Danica Wolf, the COO of Simplified SEO Consulting. They are recording the podcast in person, adding a new level of excitement to the show. After introducing themselves and sharing their enthusiasm for the topic, Whitney explains that they are currently in Steen Hatchie, Florida, where Simplified SEO Consulting is conducting a blog writing retreat.

Meet Danica Wolf: A Multi-Passionate Entrepreneur

Before we delve into the world of SEO, let's get to know Danica a little better. She has an impressive background as a social worker, with 15 years of experience in trauma advocacy, crisis intervention, prevention, and education. After experiencing burnout, she ventured into the world of entrepreneurship, becoming a full-spectrum doula and a faith-based leader. Now, as the COO of Simplified SEO Consulting, she helps practice owners worldwide boost their SEO. Her passion lies in making a difference on a large scale, and she's honored to work with incredible individuals every day.

Simplified SEO: Empowering Practice Owners to Take Control

So, what exactly is Simplified SEO? Well, it's an SEO consulting company that was born out of the desire to educate and train individuals to do their own SEO. They believe that you are the best person to handle your SEO because nobody knows your practice better than you do. While outsourcing can be an option, Simplified SEO focuses on teaching and empowering practice owners to take control of their SEO. They offer different levels of support to meet practitioners at various stages of their journey.

The Significance of Blogging for SEO

Blogging plays a crucial role in improving search engine optimization (SEO) for your practice. Whitney emphasizes the importance of blogging and encourages listeners to make changes if they haven't already implemented this strategy. She suggests connecting with Simplified SEO Consulting for assistance in making a significant difference in your practice.

To Outsource or Not to Outsource: The Benefits of Learning SEO Yourself

During our retreat, I couldn't help but wonder why some practice owners hesitate to outsource their SEO. It's a valid question and one that we decided to tackle head-on. Danica shed some light on this dilemma, explaining that while outsourcing can be a great choice for certain practice owners, learning SEO yourself has its own set of benefits. She emphasized the importance of control and the satisfaction of being able to navigate the SEO waters on your own. Plus, having a solid understanding of SEO opens doors to future ventures, such as expanding to a group practice or offering online courses.

Advantages of Outsourcing SEO

Danica acknowledges that there are circumstances where outsourcing SEO makes sense, particularly for those who don't have the time or energy to learn it themselves. She highlights Simplified SEO Consulting's "Done For You" program, which offers professional SEO services. Working with experts allows therapists to focus on their core strengths and leave the technical aspects to professionals. They also mention the value of a long-term relationship with an SEO specialist who can maintain and guide the practice's SEO strategy effectively.

The Educational Advantage of Simplified SEO's "Done for You" Program

One of the services Simplified SEO offers is the "Done for You" program, which caters to those who prefer to outsource their SEO. However, even within this program, there's an educational aspect for motivated individuals. By participating in consulting calls and gaining insights into the SEO strategies employed, practice owners can enhance their understanding of SEO. This combination of outsourcing and education provides a unique opportunity for growth and long-term success.

Master Your SEO Journey with Simplified SEO

In conclusion, when it comes to outsourcing SEO or learning it yourself, there's no one-size-fits-all answer. It ultimately depends on your goals, resources, and willingness to invest time and energy. Simplified SEO Consulting believes in equipping practice owners with the knowledge and tools to take charge of their SEO. Whether you choose to outsource or embark on the journey of learning SEO yourself, Simplified SEO has the expertise and support you need.

Should I do SEO for myself?

1. Consider outsourcing SEO if you lack the time, energy, or expertise to learn it yourself.

2. Consider if you have the motivation and drive to learn SEO personally.

3. Consider using training like a "done with you" program to get the best of learning yourself and engaging with accountability and support.

4. Consider the future benefit of Learning SEO gives therapists more control over their online presence and equips them with transferable skills for future endeavors.

Incorporating these tips into your practice can lead to long-term success and increased visibility in online search results.

Links and Resources

• Simplified SEO Consulting on Instagram

• Simplified SEO on Facebook

• Use the Code Wise Practice for 25% off on Simplified SEO Consulting

• Whitney Owens on Instagram

• Wise Practice Facebook Community Group

• Visit Whitney Owens Consulting

• Register for the Wise Practice Summit

Show Notes and Podcast Production by James Marland

Welcome back to the Wise Practice Podcast! In this episode, Whitney Owens interviews her special guest Julia Nepini. Julia is a clinical and forensic social worker who owns Compassionate Counseling Company, a counseling practice in southeastern Massachusetts. She also runs a consulting business called Compassionate Consulting Company, where she helps clinicians start, expand, and diversify their practices. In addition, Julia hosts the Compassionate Climb Podcast, where she discusses the challenges of being successful in business while maintaining integrity.

Julia's Journey to Private Practice

Julia's passion for helping others led her to pursue a career in social work. After working in various agencies and non-profits, she realized that her values were not fully aligned with those organizations. So, she decided to start her own private practice, Compassionate Counseling, in February 2017. Starting with just herself, she gradually built a team of clinicians and created a practice that embodies her vision. Julia's consulting business grew out of her own experiences and the desire to support other clinicians on their journey. She acknowledges the challenges of running a private practice but finds it incredibly rewarding to help others navigate the same path. Her podcast, the Compassionate Climb Podcast, is a way for her to connect with like-minded professionals who value integrity and compassion.

The Dynamics of Julia's Practice

Compassionate Counseling Company is a multidisciplinary practice that serves the whole family. With 16 clinicians, including eight full-timers and eight part-timers, they provide a range of services and specialties. Julia herself is a divorce mediator and parenting coordinator, offering additional support to individuals navigating the complexities of separated parenting. The practice also runs groups and encourages ongoing growth and exploration among its clinicians.

Should You Start a Private Practice?

Many people consider starting a private practice but aren't sure if it's the right path for them. Having an entrepreneurial spirit is essential for being successful. Julia reflects on her own journey and shares valuable insights for those contemplating this decision. She emphasizes the importance of having some experience in other settings before venturing into private practice. Gaining exposure to different scenarios, clients, and issues can help therapists hone their skills and determine their ideal clients. Julia believes that having a curiosity and interest in the business side of the practice is crucial. "Curiosity and interest in the business side of practice are crucial. Shifting from a clinician mindset to a business owner mentality requires an entrepreneurial spirit and a willingness to take on additional responsibilities."Shifting from a clinician mindset to a business owner mentality requires an entrepreneurial spirit and a willingness to take on additional responsibilities.

Considerations for Starting a Private Practice

While there are many benefits to starting a private practice, it's essential to weigh the pros and cons. "Think beyond the allure of flexibility and autonomy. Consider the administrative challenges and limitations that may come with insurance-based practices."Julia advises therapists to think beyond the allure of flexibility and autonomy and consider the increased liability and responsibility that come with running a practice. Additionally, the choice between insurance-based or private-pay practice should be carefully evaluated. Insurance-based practices provide accessibility but come with limitations and administrative challenges. On the other hand, private-pay practices require a strong focus on marketing and building a reputation. Julia also highlights the potential loneliness of private practice and emphasizes the value of building a supportive team. "Don't underestimate the potential loneliness of private practice. Building a supportive team is incredibly valuable."

Thoughts about Branding Your Private Practice Christian

Personal Motivation: It starts with your own beliefs and motivations. If integrating your faith into your practice aligns with your personal values and mission, and you feel compelled to do so, it can be a valid choice.

Clear Branding and Messaging: If you decide to make your faith a part of your practice, it's important to be clear in your branding and messaging. Clearly communicate what it means to be a Christian counselor in your context and what clients can expect from your practice. This can help potential clients understand your approach and make informed decisions.

Ethical and Respectful Approach: It's crucial to approach the integration of faith with kindness, respect, and ethics. Offer an invitation rather than forcing your beliefs on clients. Make it clear that while you offer Christian counseling, it is also okay if clients prefer a different approach. Respect their choices and provide a safe space for them to explore their own beliefs and values.

Individualized Treatment: Recognize that each client may have a different understanding of what it means to have a Christian counselor. Tailor your treatment approach to the unique needs and preferences of each client, following their lead in terms of how important faith is to them. Incorporate discussions about faith as a component of the initial assessment and continue to address it throughout the treatment process based on their preferences.

Open Dialogue and Check-Ins: Encourage open dialogue with clients about the integration of faith in therapy. This can be done through regular check-ins, like the care coordinator approach mentioned in the conversation, where clients can provide feedback on their experience, including how faith is being integrated and if it's working for them.

Advice on opening a Private Practice

1. Gain experience: Before starting a private practice, gain experience in various settings to develop your clinical skills and identify your ideal clients.

2. Curiosity and interest: If you're considering private practice, cultivate an entrepreneurial spirit and a willingness to take on business responsibilities.

3. Weight the pros and cons: Consider the benefits and challenges of private practice, such as increased liability, insurance limitations, and potential loneliness.

4. Build a support system: Surround yourself with a supportive team to combat.

Final Thoughts

The decision to make a private practice a Christian practice is a deeply personal one. It requires careful consideration of various factors and an understanding of how faith integration can impact the dynamics of the practice. Remember the importance of gaining experience in different settings before venturing into private practice, as it allows clinicians to hone their clinical skills, identify their ideal clients, and understand the intricacies of the profession.

Starting a private practice entails not only providing therapy but also taking on the role of a business owner. It necessitates an entrepreneurial spirit and a willingness to navigate the operational aspects of running a practice, such as marketing, credentialing, billing, and managing expenses. Additionally, practitioners must evaluate their desired level of involvement in the business operations and decide whether they have the capacity and interest to take on that responsibility. You can start your journey by contacting Whitney or Julia in the links below.

Resources

• Whitney Owens on Instagram

• Wise Practice Facebook Community Group

• Visit Whitney Owens Consulting

• Register for the Wise Practice Summit

• Compassionate Consulting of Facebook

• Compassionate Consulting on Instagram

• Compassionate Consulting on Linked in

• Free Quizzes for your readiness to start a private practice and to expand a private practice

Show Notes and Audio Production by James Marland

Welcome to the Wise Practice Podcast! In this episode, Whitney Owens interviews Alison Pidgeon, an expert in group practice and business ownership. They discuss the topic of expanding office space and the considerations that come with it. Alison shares valuable insights and tips based on her experience as a group practice owner with multiple locations.

Maximizing Existing Office Space

Many therapists overlook the potential of maximizing their current office space before considering expansion. Alison suggests sharing offices between two to three therapists to ensure optimal usage. She explains, "We have like two to three people share an office so that way it's in use like, you know, 10 to 12 hours a day... So if you're not doing that and you're thinking, oh, we need more space, like, that's definitely one way to get more client sessions in without taking on more rent." Additionally, with the increasing popularity of telehealth, therapists can work from home part of the time, reducing the need for additional office space.

Sharing office space might raise concerns among therapists, but Alison assures that setting clear expectations from the beginning can mitigate any issues. By pairing therapists with opposite schedules, they can use the same office consistently. This approach eliminates the need for complex scheduling and provides therapists with a sense of stability.

Expansion Considerations

Before considering expansion, it's essential to assess your practice's goals and culture. Alison emphasizes the importance of maintaining a positive culture while growing. She states, "I don't wanna grow just for the sake of growing... If it's gonna impact our culture in a negative way, then I don't wanna do it." Growth should be a means to enhance the well-being of both staff and clients.

However, expansion requires careful planning and preparation. Building robust systems and processes, as well as assembling a competent team, is crucial. Alison shares her own experience of outgrowing certain systems and realizing the need for a more efficient phone system. She also highlights the significance of hiring administrative staff before therapists to prevent burnout and ensure smooth operations.

As the practice expands to a considerable size, it becomes necessary to establish a leadership team. Alison advises, "Once you start to get up to like 18 or 20 therapists, you start, you need to build out like a leadership team... You just can't sustain wearing all the hats anymore." By delegating responsibilities and empowering team members, the practice can thrive and provide growth opportunities for its employees.

Logistics of Expansion

Alison shares her own expansion journey, starting with a single location in Lancaster, Pennsylvania. She later expanded to the Hershey area and subsequently to Pittsburgh. While she initially rented office spaces, Alison's long-term goal was to own the buildings housing her practice. She advises considering individual goals and preferences when deciding between renting and buying.

Renting can be a suitable choice when entering a new market to ensure the practice gains traction before committing to a purchase. Once the business is established, owning the building offers financial benefits and stability. Alison's real estate background influenced her decision to own the buildings, believing it to be a wise investment strategy.

Conclusion

Expanding office space requires a careful balance between meeting the needs of therapists and clients while preserving the practice's culture. By maximizing existing office space and implementing efficient systems, therapists can serve more clients without immediately requiring additional locations. When expansion becomes viable, it's crucial to consider leadership development and hire administrative staff before therapists to maintain a healthy work environment. By carefully planning and making strategic decisions, therapists can successfully grow their practice.

Resources

• Whitney Owens on Instagram

• Wise Practice Facebook Community Group

• Visit Whitney Owens Consulting

• Register for the Wise Practice Summit

• Move Forward

• Move Forward Linked-In

• Move Forward Instagram

• Move Forward Facebook