Branding is crucial to distinguishing yourself from the competition and setting you apart as the best choice. But where do you start? If you’re looking to create a unique, memorable brand, or want your social influence to skyrocket, you’re in the right place. In this episode, Hala Taha with the help of 99designs by Vista covers all things branding including the three Bs of branding, how to conduct a competitive analysis, what makes a great logo, the best practices to grow your following on Instagram and Linkedin, hook hacks to stop the scroll, and so much more. You don’t want to miss this episode.

Topics Include:

- How to grow our social influence and personal brand

- 3 Bs of branding

- What is brand personality

- What is brand identity?

- What is competitive analysis and how do you conduct one?

- Importance of color palette in branding

- Find the right typography for your brand 

- How imagery in branding affects your strategy

- What makes a great logo

- Visual identity guidelines

- How the weight of colors affects your brand identity

- Establishing your brand voice on social

- Why selling isn't working for you on social media 

- Four Cs of content strategy

- Hook hacks to stop the scroll

- Instagram best practices to build your audience

- LinkedIn best practices to build your audience

- The benefits of outsourcing

- Two main ways to use 99designs

- Successful publishing strategies

- Why community engagement is the best strategy to develop

- Q & A

- What software do you suggest to clients?

- Where to get started with branding?

- Mixing bright and dark colors

- And other topics…

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Resources Mentioned:

Watch the full webinar on Youtube: https://www.youtube.com/watch?v=WTANBBmKPEw 

Get $30 off your first design contest with 99designs: 99designs.com/YAP 

99designs logo color discovery tool: https://99designs.com/logo-design/psychology-of-color 

Connect with Young and Profiting:

YAP’s Instagram: https://www.instagram.com/youngandprofiting/    

Hala’s LinkedIn: https://www.linkedin.com/in/htaha/    

Hala’s Instagram:https://www.instagram.com/yapwithhala/    

Hala’s Twitter: https://twitter.com/yapwithhala 

Clubhouse: https://www.clubhouse.com/@halataha  

Website: https://www.youngandprofiting.com/ 

Text Hala: https://youngandprofiting.co/TextHala or text “YAP” to 28046