Bootstrapped Secrets

The fastest way to shortcut success in any area of your life.

On this episode Russell talks about how having coaches in different parts of your life is like having a shortcut to success. Here are some of the insightful things you will hear in today's episode:

• Find out why watching his daughter have a one on one soccer practice made Russell remember that he needed more coaching in his life.
• Hear about why Russell and his wife Collette, still find it beneficial to go to a marriage retreat, even though they have had a mostly successful marriage for 17 years.
• And find out how Russell has been able to tune coaches out in wrestling and only listen when he needed them, and how that relates to his business life.

So listen here to find out why getting coaching is basically a shortcut to success.

Transcript - https://marketingsecrets.com/blog/233-success-shortcuts

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The framework I use to build frameworks; and create content, courses and products.

On this episode Russell gives an amazing run through how to teach with a framework of four simple steps. Here are some of the awesome things in this episode:

• What it means to teach a framework.
• What the difference is between strategy and tactic.
• And why a webinar only has three steps instead of four, and which step you skip.

So listen here to find out how to teach effectively.

Transcript - https://marketingsecrets.com/blog/232-the-framework-the-four-secret-steps

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Kids, Business, Marriage - how do you do all the things? Get a glimpse during the last of this 3 part series on how to raise an entrepreneurial family!

On today's super special episode, part three of three, Russell and his lovely wife, Collette are interviewed by Joshua and Ashley Latimer about being an entrepreneurial family. Here are the questions Russell and Collette answer in part three:

• What ways do you teach your kids about entrepreneurship and finances?
• What advice would you give a highly driven entrepreneurial family?
• How important is it to have a like minded community?

So listen here to Russell and Collette as they answer these important questions.

Transcript - https://marketingsecrets.com/blog/231-kids-and-entrepreneurship-part-3-of-3

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This is the second episode in an exciting series where you'll get a chance to meet my wife Collette and her views on running an entrepreneurial family.

On today's super special episode, part two of three, Russell and his lovely wife, Collette are interviewed by Joshua and Ashley Latimer about what their family culture is like. Here are the questions Russell and Collette answer in part two:

• If you had to start over, what advice would you give your younger self?
• What does it mean to be a Brunson?
• How does your family stay motivated during tough times, and how do you reset?
• And What are some marriage and parenting systems that are working for you?

So listen here to find out what it's like to be a Brunson by taking a sneak peek into their family culture.

Transcript - https://marketingsecrets.com/blog/230-interview-with-collette-on-our-family-culture-part-2-of-3

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The #1 request I get from our listeners is they want to hear behind the scenes from my wife's perspective on what it's like running an entrepreneurial family.

On today's super special episode, part one of three, Russell and his lovely wife, Collette are interviewed by Joshua and Ashley Latimer about what it's like to be an entrepreneurial family. Here are the questions Russell and Collette answer in part one:

So listen here to finally hear Collette give her first interview on what it's like to be married to Russell.

Transcript - https://marketingsecrets.com/blog/229-229-you-asked-for-it-interview-with-my-wife-part-1-of-3-part-1-of-3

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An interesting analogy from the top soccer players in the world.

On today's episode Russell talks about the way soccer works everywhere in the world with the exception of America, and how it relates to personal development within business. Here are some of the awesome tidbits to listen for in this episode:

• Why soccer in America is more focused on winning, while other countries are focused on the development of individual players.
• How personal development in soccer relates to the personal development of people in your team at your company.
• And why it's important to help your team develop instead of focusing solely on making money.

So listen here to find out how business and soccer relate, and how personal development helps both of them in the long run.

Transcript - https://marketingsecrets.com/blog/228-winning-vs-personal-development

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An interesting glimpse of why I struggle at running, and how it might relate to you if you're struggling in your business.

On this episode Russell talks about running with Collette on his family reunion and realizing why he has always hated running. He relates hating running to the way other people hate running a business, and gives some helpful advice about how to enjoy the journey. Here are some of the awesome tidbits to listen for in today's episode:

• What made Russell realize the reason he hated running.
• How running is similar to running a business and why "looking at your feet" is the reason you aren't enjoying it.
• And why you have to train yourself to look up to be able to enjoy the journey of running a business.

So listen here to find out why you need to stop looking at your feet while you run, just like Russell.

Transcript - https://marketingsecrets.com/blog/227-why-i-hate-running-and-what-that-has-to-do-with-your-business

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Behind the scene's access to a late night conversation with the two comma club coaching students.

On this special episode Russell rants to his Two Comma Club X members about how to build a list and why it's so important. Here are some of the super awesome nuggets you'll be hearing about in this episode;

• Hear nearly a billion ways Russell has built his list over the years, and how you can use them as well.
• Find out why email lists are still the most important lists to build.
• And when creating a product, why listening to the market is key to giving them what they want.

So listen here to to all Russell's creative and genius ways to build your list in the market of your choice.

Transcript - https://marketingsecrets.com/blog/226-warning-russell-s-list-building-rant

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The #1 thing that might be keeping you from your own success, is your inability to celebrate others.

On today's episode Russell talks about his reasoning for celebrating the success of others even if you don't feel they deserve it. He also discusses his summer schedule and why he can't wait for school to start again. Here are some of the awesome things to listen for in this episode:

• Why celebrating or complaining about others success seeps into your subconscious.
• Why you should never say a movie sucks.
• And why summertime is making Russell's body shut down from exhaustion.

So listen here to find out how you can make success seep into your subconscious in a good way and help you become more successful.

Transcript - https://marketingsecrets.com/blog/225-why-you-have-to-celebrate-others-success

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One of my friends is a new entrepreneur and asked a really good question, so Steve Larsen and I decided to tag team it for you!!

On this episode Russell enlists the help of Stephen Larsen to talk to another friend of his about entrepreneurship and what he should be focusing on as he tries to figure out how to make and stick with a product. Here are some insightful things in today's episode:

• Why both Russell and Stephen believe Jaime is focusing on the wrong thing as he looks to start a business.
• How switching his focus from himself to his customers will help him find what he should be selling.
• And some final advice for finding fulfillment in entrepreneurship.

So listen here as Russell and Stephen tell Jaime (and everyone else) how to best get started as an entrepreneur.

Transcript - https://marketingsecrets.com/blog/224-private-voxer-coaching-call-listen-in

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