Business Witchery

Business Witchery

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Business Witchery episodes

  • 058 – The Politics of Business: 3 Essential Questions to Birth a More Beautiful World Through Your Business

    Hey loves,

    I didn't do a proper announcement or celebration of The Business Witchery Podcast's 1 year birthday!🥳

    But it's true. On January 26, this Aquarius baby turned 1!!

    In our first year, I created and published 57 episodes and we've had tens of thousands of listens.

    I'm so grateful I got out of my own way, over my perfectionism, and just committed to recording from my car straight into my phone without a mic before daycare pick up, lol. #momprenuer

    Anyway –

    So much darkness is coming to the light in our collective right now.

    It's intense.

    It can be especially challenging as online business owners to know how to:

    1) Anchor into the relevancy of our work in these times.

    2) Share & market what we're doing without bypassing or mis-attuned to the current climate.

    3) Have the capacity to show up and serve.

    So I thought:

    As a way of celebrating this 1-year mark, as well as a way offering myself some needed winter rest vibes, why don't I re-publish my favorite 5 Political Business Witchery episodes?

    So that's what's coming down the pike over the next 5 weeks.

    Once a week, a short transmission of hope, activation, relevancy and possibility.

    Because while so much darkness is coming into the light – so many TRUE light-workers are also showing up, torches in hand, paving the way for a more beautiful world.

    I know that you – and the mission of your business – are in service to a liberatory future for all.

    And I hope these next few weeks on the podcast, you're reminded of your creative, visionary power to co-create that future.

    First up in the Political Business Witchery Series is actually episode #1 on the pod.

    This still might be MY personal favorite episode of all time.

    The whole holy point of the episode?

    Inside the curse of capitalism, we tend to ask questions like, "How do I make $10k this month?" Or… "How do I get 20 people to join my program?"

    While those questions *make sense* from a basic business perspective…

    They don't put you in contact with your Genius Witch – the part of you who knows how to align your Soul's calling to the collective moment, and make abundant magick from THAT place.

    It's time for us to expand our businesses beyond extractive, scarce and competitive visions of capitalism.

    It's time for us to remember why we were born in these heart-breaking, heart-expanding times of so many endings and so many beginnings.

    It's time for us to use our businesses as vessels to birth a more beautiful world.

    This episode is a transmission for just that.

    23 min
  • 057 - Launch Trauma ➝ Six Figures (Lydia's Story of Relational Marketing Magick)

    In this episode, Rachael sits down with her client Lydia McClain to unpack how she healed years of launch trauma and rebuilt her business into steady, spacious six-figure momentum – without burning out or forcing herself into misaligned marketing.

    You'll hear exactly what changed:

    • Why relational marketing (not daily content) became Lydia's highest-ROI strategy

    • How a simple structural shift healed her nervous system around launching

    • What it really takes to prepare to prosper – so launches feel grounded, fun, and sustainable

    If launching currently makes you anxious, exhausted, or want to disappear… this conversation will show you another way.

    ✨ Doors to Launch Bestie are OPEN – and they close Friday 1/16. Launch Bestie is Rachael's year-long business incubator for service-based biz witches who want predictable high-cash months, aligned strategy, and launches that don't wreck their nervous systems.

    👉 Join us inside Launch Bestie before doors close Friday 1/16: businesswitchery.com/bestie

    40 min
  • 056 – The Risk-Taker: How Quantum Leaps are Actually Made

    Doors to Launch Bestie are officially OPEN for 8 days only!🥳💰👯‍♀️

    Launch Bestie is a 12-month business leadership initiatory portal focused on helping you hit predictable high cash months that feel like an illegal amount of fun.

    We focus on:

    • Irresistible body of work building, re-building or scaling (depending on your phase in biz)

    • Strength, joy and value-led marketing

    • Easeful, fun audience growth

    • Messaging that converts like magick while feeling ethical and authentic

    • Launches that are super aligned and sell out on day 1

    Sign up right here before 1/16: businesswitchery.com/bestie

    ✨✨✨

    Join Rachael live for Cash & Cackles TODAY. A free 2-hour Ritual Workshop on January 8 (2:30-4:30pm MT), to identify the two leadership archetypes that will bring the highest ROI for you in 2026.

    Register at businesswitchery.com/cashandcackles

    ✨✨✨

    The Risk-Taker isn't reckless. The Risk-Taker is discerning.

    This archetype holds an instinctual wisdom for identifying high-ROI risks – knowing what to go all in on, what needs testing, and what's simply not worth the energy.

    In this final episode of the Predictable High Cash Months series, Rachael explores how the Risk-Taker matures from impulsive leaps or over-caution into seasoned, strategic boldness.

    You may need this initiation if you:

    • Stall on soul-aligned risks

    • Go all-in on ideas without proof of concept

    • Make pivots that flop instead of soar

    • Swing between hesitation and recklessness

    Inside this episode, you'll learn:

    • The difference between aligned risk and chaotic action

    • How to design right-sized experiments that sharpen your instincts

    • Why discernment is the true currency of wealth creation

    • How pairing the Risk-Taker with the Champion accelerates learning

    • Why every risk can yield a high ROI when you know how to harvest the lesson

    This archetype is about moving decisively – not impulsively – and using every leap, win or lose, to refine your power.

    26 min
  • 055 - The Coven-Mate Initiation: How Interdependent Leaders Make Predictable High Cash Months

    Join Rachael live for Cash & Cackles, a free 2-hour Ritual Workshop on January 8 (2:30-4:30pm MST), to identify the two leadership archetypes that will bring the highest ROI for you in 2026.

    Register at businesswitchery.com/cashandcackles.

    ✨✨✨✨

    Your business will shrink or grow in proportion to the quality of your coven.

    In this episode of the Predictable High Cash Months series, we explore the Coven-Mate Initiation – the leadership threshold that asks you to release hyper-independence and step into the unparalleled power of community, reciprocity, and collective abundance.

    The Coven-Mate knows that celebration, solidarity, and support aren't "nice-to-haves." They're the foundation of sustainable success – and a direct portal to predictable high cash months.

    You'll know you need this initiation if you:

    • Feel alone in your business, even if you have a team

    • Struggle to trust collaborators, mentors, or support

    • Default to rigid boundaries rooted in fear

    • Carry everything yourself instead of letting others in

    In this episode, Rachael explores:

    • Why capitalist individualism quietly limits growth

    • How healing relational wounds becomes a business advantage

    • The shift from isolation → collaboration → webbed abundance

    • How referrals, collaborations, and emotional support fuel revenue

    • What collaborative magick looks like at the level of mastery

    ✨✨✨✨

    PS – Doors open to Launch Bestie on 1/8 as well! Launch Bestie is a 12-month business leadership initiatory portal focused on helping you hit predictable high cash months that feel like an illegal amount of fun.

    We focus on:

    • Irresistible body of work building, re-building or scaling (depending on your phase in biz)

    • Strength, joy and value-led marketing

    • Easeful, fun audience growth

    • Messaging that converts like magick while feeling ethical and authentic

    • Launches that are super aligned and sell out on day 1

    Anndddd… if you're looking for YOUR coven, in Launch Bestie we match you up with a group of 6 other rad, ambitious biz witches based on interests, niche, positionality, experience, etc.

    We've had students tell us that their Peer Coven ALONE was worth the entire cost of admission for the program. And some covens are still gathering monthly, years after meeting inside the world of Busines Witchery.

    Get your $$ ready, Witch! We've got magick and money to make. xox

    25 min
  • 054 - The Executive Initiation: Preparing to Prosper as a Path to Predictable High Cash Months

    Join Rachael live for Cash & Cackles, a free 2-hour Ritual Workshop on January 8 (2:30–4:30pm MT), to identify the two leadership archetypes that will bring the highest ROI for you in 2026.

    Register at businesswitchery.com/cashandcackles.

    ✨✨✨✨

    If you're a wild creative soul, managing time, money, and energy can feel… elusive.

    The Executive Initiation isn't about rigid strategy or over-control.

    It's about vision – the ability to see your business clearly from above and direct resources in a way that's truly regenerative.

    In this episode of the Predictable High Cash Months series, Rachael explores the Executive as the archetype of preparing to prosper – moving beyond cramming, burnout, and boom-and-bust cycles into maturity, clarity, and sustainable abundance.

    You'll know you need this initiation if you:

    • Feel exhausted by last-minute launches

    • Swing between feast and famine months

    • Avoid your numbers or feel stressed about money

    • Over-promise time, energy, or access

    • Work constantly but still feel behind

    Inside this episode, you'll learn:

    • Why Executive leadership is about honesty, not hustle

    • How to manage cash flow, energy flow, and creative flow together

    • What structural maturity actually looks like in business

    • How stacking systems creates freedom (not restriction)

    • What mastery feels like when your business works for you

    This episode is an invitation to stop relying on wishful thinking – and start leading your business with precise, compassionate vision.

    ✨✨✨✨

    PS – Doors open to Launch Bestie on 1/8 as well! Launch Bestie is a 12-month business leadership initiatory portal focused on helping you hit predictable high cash months that feel like an illegal amount of fun.

    We focus on:

    • Irresistible body of work building, re-building or scaling (depending on your phase in biz)

    • Strength, joy and value-led marketing

    • Easeful, fun audience growth

    • Messaging that converts like magick while feeling ethical and authentic

    • Launches that are super aligned and sell out on day 1

    Learn more at businesswitchery.com/bestie

    25 min
  • 053 - The Sales Star Initiation: How Generous Leaders Make Predictable High Cash Months

    Join Rachael live for Cash & Cackles, a free 2-hour Ritual Workshop on January 8 (2:30–4:30pm MT), to identify the two leadership archetypes that will bring the highest ROI for you in 2026.

    Register at businesswitchery.com/cashandcackles.

    Welcome back to Predictable High Cash Months, a podcast series exploring the leadership initiations required to create consistent abundance in your business.

    In Archetype #5, we enter The Sales Star Initiation – the threshold that transforms sales from something you avoid or endure into a form of visionary leadership.

    The Sales Star sells a movement with confidence that can't be denied.

    This initiation is calling you if you've:

    • avoided marketing because it feels unethical, gross, or annoying

    • burned out trying to sell in ways that don't align with your strengths

    • worried people won't respect or like you if you share your work

    • followed strategies that didn't convert – and blamed yourself

    In this episode, we explore:

    • why marketing is how we vision the future – and sales is how we fund it

    • how ethical marketing gives people the time and information they need to decide

    • why selling from your strengths is a form of self-love and community care

    • how messaging should improve your offers, not just promote them

    • what mastery looks like when you trust your ability to sell with clarity

    Because when the Sales Star matures:

    • the right people can actually find you

    • your offers meet real needs

    • you sell with ease, confidence, and proof

    • you spend less energy worrying about sales and more energy improving results

    30 min
  • 052 – The Witch Initiation: How Bold Leaders Make More Money

    ✨ Invitation: Join Rachael live for Cash & Cackles, a free 2-hour Ritual Workshop on January 8 (2:30-4:30pm MST), to identify the two leadership archetypes that will bring the highest ROI for you in 2026. Register at https://businesswitchery.com/cashandcackles.

    Welcome back to Predictable High Cash Months, a podcast series exploring the leadership initiations required to create consistent abundance in your business.

    In Archetype #4, we enter The Witch Initiation – the threshold that asks you to stop seeking approval and start standing for what you'd burn for.

    The Witch holds your:

    • why

    • passion

    • values

    • edge

    • magnetism

    This initiation is calling you if you've been:

    • self-censoring to avoid rejection

    • avoiding unconventional or controversial work you're deeply called to

    • hiding parts of your identity or complexity

    • experiencing value-conflict in your spaces

    • trying to belong by shrinking instead of leading

    In this episode, we explore:

    • the initiatory portal of losing approval to gain soul-level belonging

    • how to move from proving and burning → emanating and inviting

    • why witches were never meant to stand alone

    • how coven, solidarity, and shared calling mature this archetype

    • and how mastering the Witch makes you far more money

    Because when your Witch matures:

    • you become magnetic and repellent

    • your people find you faster – and stay longer

    • your communities are clearer, more resonant, and less conflicted

    • your work circulates because it stands for something

    27 min
  • 051 – The Genius Initiation: How Creative Leaders Create Predictable High Cash Months

    Welcome back to Predictable High Cash Months, a podcast series exploring the leadership initiations required to create consistent abundance in your business.

    In Archetype #3, we dive into The Genius Initiation – the threshold that asks you to release insecurity, perfectionism, and pressure… and return to play, practice, and devotion to your craft.

    If the Champion taught us how to relate to loss, and the Mystic taught us how to relate to timing and the unknown, the Genius teaches us how to relate to joyful devotion – and why joyful devotion is not a "nice-to-have," but a prerequisite for predictable income.

    In this episode, you'll explore:

    • how insecurity and perfectionism block consistency (and cash flow)

    • why play is the bridge from initiation → maturity → mastery

    • how pressure kills momentum – and momentum makes money

    • how to double down on what's fun and get support where it's not

    If you've been stalling on something you want to create… waiting to feel "ready"… or trying to perform instead of practice…

    This episode will meet you exactly where you are.

    ✨ You're invited to Cash & Cackles: a live Ritual Workshop on Jan 8th, 2:30-4:30pm MST, where we'll identify the two highly personalized leadership thresholds for YOU to cross in order to create predictable high cash months in 2026. Register at businesswitchery.com/cashancackles.

    ✨ On January 8th, doors open to Launch Bestie, my 12-month business leadership incubator focused on sticky AF offer suites, strength-based marketing, and launches that sell out like MAGICK. If you want 2026 to be a year of predictable high cash months that feel like an illegal amount of fun – join Launch Bestie at businesswitchery.com/bestie

    38 min
  • 050 - The Mystic Initiation: How Deeply Guided Leaders Make Predictable High Cash Months

    Welcome back to Predictable High Cash Months, the podcast series helping you uncover the leadership initiations required to create consistent abundance in your business in 2026.

    In Day 2, Rachael dives into The Mystic Initiation — the archetype that worships the mystery, values questions over quick answers, and learns how to hold the unknown even under pressure.

    You'll explore:

    • why the Mystic is essential for predictable income (yes, really)

    • the two core shadows: control/grasping vs ungrounded dreamland

    • how maturity looks: marrying divine guidance with grounded action

    • a simple practice for identifying the question you're living inside — and letting clarity emerge without forcing it

    If you've been trying to force timelines, answers, or certainty in your business… this episode is your permission slip (and your initiation) to slow down, listen, and move in right timing.

    ✨ Invitation: Join Rachael live for Cash & Cackles on Thursday 1/8 (2:30–4:30pm MST) — a free 2-hour Ritual Workshop to identify your two biggest money-making leadership initiations for Q1 of 2026. Register at businesswitchery.com/cashancackles.

    And if you want ongoing support to build predictable high cash months all year long, doors to Launch Bestie open 1/8. Learn more at https://businesswitchery.com/bestie

    21 min
  • 049 - The Champion Initiation: How Resilient Leaders Create Predictable High Cash Months

    Welcome back to Predictable High Cash Months, a free New Year mini-series on the Business Witchery Podcast exploring the leadership initiations required to earn consistently as your own boss.

    In today's episode, Rachael dives into the first leadership archetype: The Champion.

    The Champion initiation is about learning how to relate to loss in a way that builds power instead of eroding confidence. Predictable income doesn't come from avoiding mistakes – it comes from the ability to stay regulated, extract wisdom, and keep going with resilience and self-trust.

    Inside this episode, you'll explore:

    • How the Champion archetype supports consistent high cash months

    • The difference between initiation, maturity, and mastery as a Champion

    • Why learning from losses is a core money-making skill

    • Reflection questions to assess where you are in this initiation

    If you've experienced flopped launches, financial losses, or painful business lessons, this episode will help you reframe them as fuel for future growth.

    ✨ Invitation:

    If you want to identify the two leadership initiations that will create the biggest income shift for you in Q1 of 2026, join Rachael live for Cash & Cackles, a free 2-hour Ritual Workshop on January 8th, 2:30 - 4:30pm MST.

    Register at businesswitchery.com/cashandcackles.

    Tomorrow, we continue with the second leadership initiation on the path to predictable high cash months!

    21 min

About Business Witchery

From the publisher's feed

A podcast by Rachael Maddox for world-changing witches, with world-changing visions, who are ready to cultivate world-changing wealth. Wealth is not just about money– it's about community and ecology. Ancestry and resiliency. And the leadership capacity to rise to the collective moment.

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