The world is burning. Fascism is on the rise. Systems of oppression are tightening their grip. And yet — we are still here. Still dreaming. Still creating. Still tending to the sacred threads of possibility.

In this episode, we’ll explore what it means to run a business as an act of defiance and devotion. How our work can be a vessel for love, a reclamation of power, and a refusal to abandon beauty.

This is not about saviorism. It’s about remembering our place in the greater web of life.

Our businesses can be acupuncture points of healing and liberation — channels for resources, nourishment, and collective resilience.

I’ll share about the practice of generative powerlessness — a radical embrace of our limits, even as we offer our full-hearted participation. Because to act from love, even when it’s not enough, is still a spell worth casting.

It’s not too late. We’re right on time.

Last chance to join the Business Witchery Accelerator: 6 months of bold devotion to multiplying your impact, income and JOY through your biz.    A few spots also still available in my year-long mastermind, the CEO Coven: for powerhouse witches leading at their leading edge.   Tune in with today’s podcast where I share a highly applicable micro-lesson on the 3 P’s of effective, ethical marketing!   1. Promise  2. Purpose 3. Process

Incubation. Experimentation. Refinement... Repeat.   Building a body of work is no small feat. It includes risk, sweat and a whole lot of trial and error. It requires reflecting, editing and devoting to heeding feedback. And these things? Take time, money and effort.   So how do you do the costly business of investing so much energy into something you're not 100% sure will work?   In today's episode, I share about the 3-stage cycle to building an epic body of work, as well as how to reduce unnecessarily big risks – without playing it too safe in your business.   This framework will be radically helpful to you if you're:

• Wondering how to build your reputation and become KNOWN for what you do... but you're just starting out.

• Struggling from the sting of "failed" launches, and aren't sure how to proceed.

• Stuck in dream land around your business, and need help knowing how to actually bring your big visions down to earth.

• Amidst a brand pivot, and want to birth what's next with as much success as possible

At every stage I share common challenges I see for biz witches, as well as questions and examples to help your body of work creation go as smoothly as possible!   Doors are open to the Business Witchery Accelerator: a 6-month incubator to multiply your income & impact in a coven of other radical witches.    Month 2? ALLLL about building out (or refining & editing) your most unforgettable body of work. Want to tour the program and ask your questions before joining?    Come to the Biz Witch Open House! Wednesday 3/12 | 1-2pm EST Click here to RSVP   Also, the CEO Coven, my year-long mastermind for powerhouse witches ready to lead at their leading edge has a handful of spots left. Feel free to come to the Open House to ask questions, or DM me on Insta & we can connect.

Before you scale, before you strategize, before you even try to “fix” what’s not working in your business—there are two core initiations every world-changing witch must pass through: 

The Initiation of Your Witch and The Initiation of Your Genius.

In this episode I dive in with why they can both be exceedingly difficult — as well as how to move through them in a titrated, trauma-informed AND transformational way.

Your Witch? Needs to be able to take the heat — and a coven at her/their back.

Your Genius? Needs low-stakes, no pressure PERMISSION to play as you develop your craft.

If you struggle with perfectionism - this episode is for you.

If you struggle with sharing your edgiest truths or your fullest self - this episode is for you.

PS– the Business Witchery Accelerator is officially OPEN! The first month of the program we focus on the initation of your Genius Witch. Sign up by Tuesday, March 3 for Early Bird Pricing.

The truth is? So many radical witches are barely getting by financially. And I want that to change.

I want us to create pockets of regenerative THRIVING, not just scrape by, worried about surviving.

Whether you're currently earning $30k, $50k, or $100k in your biz – in this podcast episode I teach the 6 steps to 10x your income, giving examples and questions for you to consider for each!

Step 1?!?! All about 10xing your Genius Witch.

Come do it with me, for free!

Join the Business Witchery 10x Ritual, this Wednesday, Feb 26 1-3pm ET. Click here to register.​

And if you wanna go deeper, in a coven of other radical witches, applying these steps so your income & impact can multiply ––

Doors for the ​Business Witchery Accelerator​ open THIS Thursday 2/27!

6 months of bold devotion, do-the-work volition, and coven & coaching supporting your world-changing emergence.

The 6 steps to 10x in this podcast episode?!

Are the 6 monthly focuses of the Accelerator ;)

So tune in if you're wanting to learn more about the program before doors officially open.

If you don't know who ​Chani Nicholas​ is, here’s the TL;DR –

Magical, radical, professional astrologer with over 1 million app users... and a business model that’s rewriting the rules of abundance.

But let’s talk about just how life-giving and human-centered Chani Nicholas’s company is, because it’s nothing short of revolutionary.

In just four years, Chani and her wife Sonya Passi (CEO), have 10x-ed their business:

🔮They've taken their team from 3 to 35 employees. 🔮Their audience has expanded from 100,000 email subscribers to 1 million app users. 🔮And their scaling? 1000% ethical.

According to this ​Forbes article​, here’s what that actually looks like:

✨Starting salaries of $80,000 for all her employees ✨7 weeks of company-wide shutdowns (yes, paid) ✨A four-day workweek ✨Stipends for vacation, personal growth, parental leave, tech, and wealth-building ✨5% of revenue donated to a nonprofit, monthly.

THIS is what I mean when I say "world-changing witches with world-changing visions cultivating world-changing wealth in service to their soul's deepest mission."

A business built on enoughness, not scarcity.

One that proves abundance begets abundance, when you own & hone your Genius Witch at the center of your biz.

And the reason why I'm fiercely passionate about radical witches making big money. We do shit like this.

So, let Chani & Sonya be your witchy business inspo for the day.

And if you want to geek out about HOWWWWW Chani & Sonya actually did this... without hustle & grind eating them from the inside outttt....

Tune in to today's podcast episode where I break it all down using my 10x business lens.

The overwhelm of the political moment is enough to stop even the most seasoned of movers & shakers in our tracks.

But when I sit at my altar and pray for guidance, I hear the same thing over and over again:

It is time for the witches to be precisely on purpose.

I see images—not just of my students and clients, but of my friends, mentors, colleagues, family members & ancestors—all at a crossroads.

Do we continue moving in reactivity to the systemic blows?

Or do we move as creative visionaries, aligned with the more beautiful world that lives just below the surface of these systems?

We cannot afford to wait for permission to lead. We cannot afford to let despair hijack our power. And frankly, we cannot afford to be broke, without the resources we need to fund our visions, however big or small.

Now is the time for focused, strategic, visionary action. Now is the time to center what we’re here to build—along with what we’re here to resist.

And that’s why playing small in our businesses won’t cut it anymore.

Because honestly:

The systems we were taught to survive within were never built for us to thrive.

But we are bigger than these systems. And it's time for us to think bigger about our businesses, too.

About what they can service, fund, alter and rearrange on our beautiful, heartbreaking, glorious planet.

This is what I’m talking about in today's episode:

• How to shift from reactionary survival mode to visionary leadership
• Why 10x goals are easier than 2x goals (and how it applies to world-changing work)
• How you can expand your impact, wealth & influence in service to liberation in a way that feels joyful & like it was always your to do

Beloveds, the moment is calling. Your vision is calling.

Will you answer?

 

PS! –– On Wednesday February 26th, I'm hosting a FREE RITUAL WORKSHOP called ​BUSINESS WITCHERY 10X (click here to join)​.

If you’re feeling the call to be precisely on purpose but aren’t sure where to focus… come through!

Buckle in for this potent bite-sized podcast because this is some of the MOST USEFUL marketing advice I have to offer!

There are 2 types of marketing witches:

Creative Marketing Witches and Relational Marketing Witches.

Almost all online marketing programs teach you how to be a Creative Marketing Witch... and completely leave out the brilliance, genius and NECESSITY of Relational Marketing Witchery.

In my world?

I invite every single one of my clients to wield BOTH Creative Marketing Witchery and Relational Marketing Witchery.

But not in a rote, uniform, cookie-cutter way.

Instead, in a way that leads with your strength, then follows up with the other side of the coin.

Tune into the episode for advice on how to increase the effectiveness, JOY and success of your marketing strategy, by leading with your strength... but then also supplementing with the other side of the coin! 

Big love. Wild trust. xox, Rachael

PS! –– In 3 weeks on Thurs Feb 27th, doors open to my new program, The Business Witchery Accelerator!!

It's a 6 month container (Equinox to Equinox) for world-changing witches with world-changing visions to do the work required to actually cultivate world-changing wealth.

I've distilled everything I've ever taught about business into 6 potent as fuuuuck ritual workshops, plus 6 2-week challenges with daily dares. This program is about devotion, in action.

If you are READY to see your vision come to life on our planet in these wild times... this program is for you.

The Early Bird Price is $2500 from Feb 27th - March 4th, and you can pay in 10 monthly payments of $250. After that, the price is $3300.

PPS –– Oh wait! There's also a CEO Coven 12 month application only mastermind for powerhouse witches ready to expand in community, take your leadership to the next level, make more money than you've ever made in a way that feels truly destiny-aligned... this is for you. 20 spots only and 9 are already filled before the doors even open!

Head to businesswitchery.com/waitlist to join the waitlis for both programs.

Beloveds, I come to you with SO MUCH COMPASSION in this episode.    Honestly? It's really easy to run our businesses from secret self-obsession... aka: the Ego.    I fall into this trap all the time.    It looks & sounds like...    - Comparing myself to others and competing with them in my head... - Holding myself to impossible standards of perfection and putting SO MUCH pressure on myself to be EPIC (lol)... - Fearing others will judge or misunderstand me... - Simultaneously expecting myself to be THE BEST and THE WORST...    Etc etc etc...    Witches, if you tend to feel an anxious buzz or avoidant freeze when it comes to making money in your biz –– maybe, just maybe...   Your Ego is running your business?   A secret self-obsession has taken the place of deep Soul-level service?   You've... lost connection with your truest vision?   Again –– no shade. This happens for me all the time.   None of us are immune. Running our own businesses is an act of vulnerability. So insecurity is sure to arise.   The question isn't IF we'll fall into the trap of running our businesses from the protective shield of our Egos... the question is, when it happens, what's our move? How do we get back into true service? How do we remember the Whole Holy Point of why we started our businesses to begin with–– and be in service to THAT?    Because, truth is? Our Genius Witch is way better at serving than our Ego.    In this episode I offer up my Rx for what I do when I'm trapped in insecure self-obsession and need to reconnect to my vision, my mission and my Soul's deepest devotion.   Big love. Wild trust. xox, Rachael    PS –– Check out www.rebloomtogether.com/cackle  for a free 33 minute ritual to uncover your Genius and cackle at the same time! xo