Expert Edge Podcast

There's a big mistake I notice most experts make when they tell their story. That being, they tell their origin story instead of their conversion story. Now this is great if you're telling your story to your mom, but frankly your audience doesn't care about your origin story. In this episode, I break down the difference between an origin story and a conversion story. I also go over the 3 questions that your story needs to answer in order to make it a 'conversion story' as well as the 3 mistakes that you must avoid when telling your story. This is the most important part of any presentation. Make sure you give this episode a listen!

If you found this valuable please take a screenshot and share it on Instagram and tag

@colinboyd

Make sure to hit the "Subscribe" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5 star rating! I would love to hear from you.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Register for the Sell From Stage Academy® VIP Wailist so you get all the special bonuses when we open next

http://sellfromstageacademy.com

For all the show notes and links

https://www.expertedgepodcast.com/blog/episode137

Connect with Colin on Instagram

https://www.instagram.com/colinboyd/

Many coaches don't know how to charge what they are worth.

If you are one of them, then today's episode is going to unlock a new level for your business.

In this episode, we discuss the three most important ideas that have helped me to raise my prices sell at a premium - without losing my integrity or feeling like you are ripping people off! You'll discover how to own your true value and charge what you are really worth.

ANNOUNCEMENT: We are currently open for enrollment in Sell From Stage Academy® until Nov 3rd, 2022 11:59PM PST

http://sellfromstageacademy.com/

If you decide to join the Academy, send me a DM on instagram and let me know your joined through the podcast!

INSTAGRAM: @colinboyd

For all the show notes and links

In this episode, I interview one of our Sell From Stage Academy® and ELITE members KT Merry. She is a renowned luxury and destination photographer and recently started her Expert business with great success. In this interview, we dive deep into the strategies that have very quickly moved her towards having multi-six-figure launches. In fact, using the Sell From Stage Formula she created a $393,000 webinar launch on her second attempt! As always this interview is practical and useful so that you can apply the ideas to your business right away.

If you are interested in Sell From Stage Academy® make sure to register yourself for the VIP waitlist as it only opens a few days a year.

http://www.sellfromstageacademy.com/

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode135

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Trends show that video currently is the biggest media platform and will continue to grow in the future! The problem is that creating good quality videos that both connect with your audience and move them towards becoming a client can be difficult.

That's why I wanted to bring on my good friend Sean Cannell. He is the world's leading YouTube expert and best selling author of YouTube secrets (2nd Edition). You can grab a copy of his book on the links below.

In this episode we dissect what Sean calls the Perfect Video Recipe which is the step-by-step framework for creating videos that engage and also entice the viewer to keep watching. I personally took a ton of notes and I know you will really enjoy this episode.

If you found this valuable please take a screenshot and share it on Instagram and tag

INSTAGRAM: @colinboyd @ seancannel

Register for the "Sell from Webinar and Live Stages" training series starting on Oct 20th.

https://colinboyd.co/workshop

You can grab Sean's new updated book Youtube Secrets here:

https://amzn.to/3VzvuOo

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode134

Presenting on Virtual or Live Stages is the easiest and fastest way to build authority and connection with your audience.

Here is why...when you combine authority and connection you get conversion.

However, running a presentation that generates connection is an art unto itself.

If you don't connect with the audience you end up with a few claps but no clients. In this week's episode I go over 3 tips that will help you build that connection which will lead you to significantly more profitable webinars and live presentations.

If you found this valuable please take a screenshot and share it on Instagram and tag

@colinboyd

Make sure to hit the "Subscribe" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5 star rating! I would love to hear from you.

Register for the "Sell from Webinar and Live Stages" training series starting on Oct 20th.

https://colinboyd.co/workshop

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Register for the Sell From Stage Academy® VIP Wailist so you get all the special bonuses when we open next

http://sellfromstageacademy.com

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode133

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Have you ever been in a place in your life or business where you felt stuck or down in the dumps like there's no way out? I've felt this numerous times. Anytime I feel like this I go back to a very powerful model that has had a profound impact on my life. This model helps go from a place of despair and gloom to hope and clarity. There are 3 phases of this simple yet powerful model. In this week's episode, I break down these 3 phases and give examples of how I have applied them in my life.

If you found this valuable please take a screenshot and share it on Instagram and tag

@colinboyd

Make sure to hit the "Subscribe" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5 star rating! I would love to hear from you.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Register for the Sell From Stage Academy® VIP Wailist so you get all the special bonuses when we open next

http://sellfromstageacademy.com

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode132

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Scaling your expert business to multi-6 or 7 figures can seem like a daunting endeavor. I know, I was in that position at one time. In hindsight, it wasn't actually that difficult. It just took time for me to figure out what the secrets were to scaling. In this episode, I share the 3 main strategies that have helped our business scale from 6 figures to above 7 figures. Applying just 1 of these 3 secrets would be sufficient in helping you scale to the next level but applying all 3 will drastically fast track your journey.

If you found this valuable please take a screenshot and share it on Instagram and tag

@colinboyd

Make sure to hit the "Subscribe" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5 star rating! I would love to hear from you.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Register for the Sell From Stage Academy® VIP Wailist so you get all the special bonuses when we open next

http://sellfromstageacademy.com

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode131

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

Understanding the patterns you follow in your life are the key to seeing breakthroughs. There are 2 core patterns that everyone follows. One of the patterns is good for you and others. The other pattern, if left unchecked, becomes a negative experience for you and everyone else.

In this episode, I break down the 2 core patterns that all people follow as well as the 4 experience levels that will help you determine which core pattern you are in. It's important to understand what pattern you're in so that you can adjust it. This will help you get unstuck and into momentum faster.

If you found this valuable please take a screenshot and share it on Instagram and tag

@colinboyd

Make sure to hit the "Subscribe" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5 star rating! I would love to hear from you.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Register for the Sell From Stage Academy® VIP Wailist so you get all the special bonuses when we open next

http://sellfromstageacademy.com

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode130

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

There are three unconscious questions that you must answer if you ever want to convert a new client. These three questions must be answered in the first 15 minutes of any presentation or interaction with a prospect. This podcast will unpack how these three questions impact the audience's willingness to trust you and want to work with you.

These three questions are also answered using our new Conversion Story Formula™. If you want to design a signature story that connects with your audience and naturally moves them into your offers, then make sure to check out the new conversion story formula.

https://www.conversionstoryformula.com

If you found this valuable please take a screenshot and share it on Instagram and tag

@colinboyd

Make sure to hit the "Subscribe" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5 star rating! I would love to hear from you.

Register for the Sell From Stage Academy® VIP Wailist so you get all the special bonuses when we open next

http://sellfromstageacademy.com

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode129

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/

The most certainty you have, the more likely you will be to convert clients into your programs. One of the most attractive attributes that your audience is looking for in you is a sense of certainty that your program can solve their problem.

In other words your offer can bring a sense of certainty to the uncertainty that they are experiencing in their life and business right now. The problem is that most coaches don't understand the three levels of certainty that you must develop in your offer. These three levels don't happen automatically or by accident, they must be consciously cultivated so that when you speak about your programs your audience actually believes what you are saying. This episode will help you to understand how to develop those three levels of certainty which will make your offers more attractive and profitable.

If you found this valuable please take a screenshot and share it on Instagram and tag

@colinboyd

Make sure to hit the "Subscribe" button so you don't miss an episode!

[NEW WORKSHOP] Register For the 7-Figure Virtual Stages Workshop

http://colinboyd.co/event

Love this podcast? Write a review and give it a 5 star rating! I would love to hear from you.

For all the show notes and links:

https://www.expertedgepodcast.com/blog/episode128

Connect with Colin on Instagram:

https://www.instagram.com/colinboyd/