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With a hunger for innovation, Andrea Lisbona decided she wanted to disrupt and commodify an ordinary industry. The industry of choice? Hand sanitizer.
Since its launch 10 years ago (long before 2020 boosted hand sanitizer sales by three digits), Touchland has become the leading skin-forward hand sanitizer brand and sits as the most awarded hand sanitizer on the market.
On this episode of WorkParty, Andrea explores the lessons she learned launching a revolutionary personal care brand (on a global scale!) and shares how she built a visionary team along the way.
Resources:
Produced by Dear Media
Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
By Jaclyn Johnson, Marina Middleton4.5
250250 ratings
With a hunger for innovation, Andrea Lisbona decided she wanted to disrupt and commodify an ordinary industry. The industry of choice? Hand sanitizer.
Since its launch 10 years ago (long before 2020 boosted hand sanitizer sales by three digits), Touchland has become the leading skin-forward hand sanitizer brand and sits as the most awarded hand sanitizer on the market.
On this episode of WorkParty, Andrea explores the lessons she learned launching a revolutionary personal care brand (on a global scale!) and shares how she built a visionary team along the way.
Resources:
Produced by Dear Media
Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

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