This time, it’s all about the absolute perfect amount of time to spend on your marketing efforts and what a local social butterfly and a mathematician can do for your marketing dream team.

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Money is time and time is money, so exactly how much of both should you be putting into your marketing schemes? Gyi and Conrad have the magic percentage right here in this very podcast, so put your growth mindset on and listen in. And, while you’re fine tuning your perfect balance, don’t forget you can be as creative with your marketing as you dare. The guys talk about how Dean Blachford uses his love of softball, Charlotte Towne has fun on social media, and you can do whatever strikes your marketing fancy. 

You’re looking to grow your in-house marketing team, but what kind of candidate do you want? Gyi and Conrad draft their first two picks—watch for more in future episodes! Gyi selects the local social butterfly, who helps a firm become well-known purely through a knack for community connections. And Conrad’s dream pick, the mathematician, understands the business math behind your marketing and sees the value in both measurable and immeasurable tactics. 

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