Tieghan Gerard launched her blog Half Baked Harvest when she was just 19 years old. Just over 10 years later, she’s got 5 million followers on Instagram, and her website averages that many viewers per month—if not more. 

 The self-taught chef, recipe maker, and food stylist sits down with Jaclyn on today’s episode to discuss pivoting career paths, the process of getting a cookbook deal, and her social media strategy—plus, what it’s like working with her mom as her business partner.   

RESOURCES:
To connect with Tieghan Gerard click  here
Or find her @halfbakedharvest on  Instagram  

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

Visit culture.io/resources to subscribe to the newsletter and receive regular culture insights.

 Produced by Dear Media

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton