Marketing School - Digital Marketing and Online Marketing Tips

Marketing School - Digital Marketing and Online Marketing Tips

By Eric Siu and Neil PatelBusinessMarketingCareers
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  • Typical duration

    22 min

    per episode

  • If it hooks

    24%

    finish an episode

Based on Podcast App listening data

Marketing School - Digital Marketing and Online Marketing Tips episodes

  • How to Turn One LinkedIn Post into 8 Qualified Leads

    In episode #2876, Eric Siu and Neil Patel discuss the challenges and strategies of scaling LinkedIn Account-Based Marketing (ABM) campaigns, emphasizing the importance of engagement over mere views. They share insights on content marketing and tracking revenue generation.


    Don’t forget to help us grow by subscribing and liking on YouTube!


    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


    TIME-STAMPED SHOW NOTES:


    • (00:00) Scaling LinkedIn ABM Campaigns
    • (02:46) The Value of Engagement Over Views
    • (05:57) Hand-to-Hand Combat in Marketing
    • (06:39) That’s it for today! Don’t forget to rate, review, and subscribe!

    • Go to https://www.marketingschool.io to learn more!

       

      Leave Some Feedback:


      • What should we talk about next? 
      • Did you enjoy this episode? If so, please leave a short review.

         

        Connect with Us: 

         

        • Single Grain << Eric’s ad agency
        • NP Digital << Neil’s ad agency
        • X @neilpatel
        • X @ericosiu

        • 9 min
        • Stop Losing Money: Track & Grow Your Agency

          In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join their discussion of insider strategies on optimizing profitability, tracking efficiency, raising prices, and scaling through acquisitions. 


          Don’t forget to help us grow by subscribing and liking on YouTube!

           

          Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

           

          TIME-STAMPED SHOW NOTES:


          • (00:00) Introduction to Agency Growth Strategies
          • (02:54) Tracking Efficiency and Profitability in Agencies
          • (06:01) Marketing Budget Allocation for Agencies
          • (09:00) The Importance of Management Teams in Agency Sales
          • (11:54) Year-End Reflection and Planning for Agencies
          • (15:02) Pricing Strategies and Value Proposition in Agencies

          • Go to https://www.marketingschool.io to learn more!

             

            Leave Some Feedback:


            • What should we talk about next? 
            • Did you enjoy this episode? If so, please leave a short review.

               

              Connect with Us: 

               

              • Single Grain << Eric’s ad agency
              • NP Digital << Neil’s ad agency
              • X @neilpatel
              • X @ericosiu

              • 21 min
              • How This YouTuber Gets 100k+ Views with Only 60k Subs

                In episode #2875, Eric Siu and Neil Patel discuss the importance of quality content creation on platforms like YouTube. They share insights on how a YouTuber with fewer subscribers can achieve high view counts through meticulous content production and strategies for growing a YouTube channel.


                Don’t forget to help us grow by subscribing and liking on YouTube!


                Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                TIME-STAMPED SHOW NOTES:


                • (00:00) The Power of Quality Content Creation
                • (02:47) Strategies for YouTube Growth
                • (06:10) Effective Outreach and Engagement Techniques
                • (08:17) That’s it for today! Don’t forget to rate, review, and subscribe!

                • Go to https://www.marketingschool.io to learn more!

                   

                  Leave Some Feedback:


                  • What should we talk about next? 
                  • Did you enjoy this episode? If so, please leave a short review.

                     

                    Connect with Us: 

                     

                    • Single Grain << Eric’s ad agency
                    • NP Digital << Neil’s ad agency
                    • X @neilpatel
                    • X @ericosiu

                    • 11 min
                    • DOJ Targets Chrome: What This Means for Google

                      In episode #2874, Eric Siu and Neil Patel discuss the ongoing antitrust challenges faced by Google, particularly the Department of Justice's push to break up its monopoly by selling the Chrome browser. They also explore the bullish sentiment in the stock market regarding economic prospects under a potential Trump administration.


                      Don’t forget to help us grow by subscribing and liking on YouTube!


                      Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                      TIME-STAMPED SHOW NOTES:


                      • (00:00) Google's Antitrust Challenges
                      • (02:51) Market Reactions and Economic Predictions
                      • (04:38) That’s it for today! Don’t forget to rate, review, and subscribe!

                      • Go to https://www.marketingschool.io to learn more!

                         

                        Leave Some Feedback:


                        • What should we talk about next? 
                        • Did you enjoy this episode? If so, please leave a short review.

                           

                          Connect with Us: 

                           

                          • Single Grain << Eric’s ad agency
                          • NP Digital << Neil’s ad agency
                          • X @neilpatel
                          • X @ericosiu

                          • 7 min
                          • Jaguar’s ‘Woke’ Ad Controversy: What Went Wrong?

                            In episode #2873, Eric Siu and Neil Patel discuss Jaguar's recent marketing campaign that sparked controversy due to its focus on gender identity rather than the product itself. They critique the decision to alienate the brand's core audience and compare it to other failed marketing strategies.


                            Don’t forget to help us grow by subscribing and liking on YouTube!


                            Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                            TIME-STAMPED SHOW NOTES:


                            • (00:00) Jaguar's Controversial Campaign
                            • (02:56) The Impact of Marketing on Brand Identity
                            • (05:48) Sticking to Core Values in Advertising
                            • (06:48) That’s it for today! Don’t forget to rate, review, and subscribe!

                            • Go to https://www.marketingschool.io to learn more!

                               

                              Leave Some Feedback:


                              • What should we talk about next? 
                              • Did you enjoy this episode? If so, please leave a short review.

                                 

                                Connect with Us: 

                                 

                                • Single Grain << Eric’s ad agency
                                • NP Digital << Neil’s ad agency
                                • X @neilpatel
                                • X @ericosiu

                                • 9 min
                                • Why Jake Paul Is Laughing His Way To The Bank

                                  In episode #2872, Eric Siu and Neil Patel discuss the recent fight involving Jake Paul and Mike Tyson, highlighting the entertainment aspect of modern boxing and how it parallels scripted wrestling. 


                                  The discussion then shifts to Dude Perfect, a popular trick shot group that recently raised a significant amount of investment, exploring their business strategy and the economics behind such deals.


                                  Don’t forget to help us grow by subscribing and liking on YouTube!


                                  Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                                  TIME-STAMPED SHOW NOTES:


                                  • (00:00) The Business of Entertainment: Jake Paul's Fight
                                  • (02:56) Dude Perfect's Major Investment and Business Strategy
                                  • (10:54) That’s it for today! Don’t forget to rate, review, and subscribe!

                                  • Go to https://www.marketingschool.io to learn more!

                                     

                                    Leave Some Feedback:


                                    • What should we talk about next? 
                                    • Did you enjoy this episode? If so, please leave a short review.

                                       

                                      Connect with Us: 

                                       

                                      • Single Grain << Eric’s ad agency
                                      • NP Digital << Neil’s ad agency
                                      • X @neilpatel
                                      • X @ericosiu

                                      • 13 min
                                      • Kamala Harris’s $1B Campaign: Where Did It All Go?

                                        In episode #2871, Eric Siu and Neil Patel discuss the importance of marketing efficiency over sheer spending, reflection on how political events affect people's lives, and the decline of traditional media and the rise of alternative platforms.


                                        Don’t forget to help us grow by subscribing and liking on YouTube!


                                        Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                                        TIME-STAMPED SHOW NOTES:


                                        • (00:00) Campaign Spending and ROI Analysis
                                        • (02:55) The Impact of Political Outcomes on Daily Life
                                        • (05:58) The Shift in Media Consumption and Trust
                                        • (06:30) That’s it for today! Don’t forget to rate, review, and subscribe!

                                        • Go to https://www.marketingschool.io to learn more!

                                           

                                          Leave Some Feedback:


                                          • What should we talk about next? 
                                          • Did you enjoy this episode? If so, please leave a short review.

                                             

                                            Connect with Us: 

                                             

                                            • Single Grain << Eric’s ad agency
                                            • NP Digital << Neil’s ad agency
                                            • X @neilpatel
                                            • X @ericosiu

                                            • 9 min
                                            • How to Win in Hiring According to Agency Leaders

                                              In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join their discussion on their personal experiences and insights on hiring practices, including the benefits of working with talent from North Macedonia and the Philippines. 


                                              Don’t forget to help us grow by subscribing and liking on YouTube!

                                               

                                              Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

                                               

                                              TIME-STAMPED SHOW NOTES:


                                              • (00:00) Introduction to Agency Owners Association
                                              • (02:50) Success Stories and Wins in Hiring
                                              • (06:07) Hiring Strategies and Global Talent Acquisition
                                              • (08:54) Project Management and Strategic Hiring Needs
                                              • (12:09) Client Wins and Business Development
                                              • (14:57) High-Profile Client Engagements and Marketing Services

                                              • Go to https://www.marketingschool.io to learn more!

                                                 

                                                Leave Some Feedback:


                                                • What should we talk about next? 
                                                • Did you enjoy this episode? If so, please leave a short review.

                                                   

                                                  Connect with Us: 

                                                   

                                                  • Single Grain << Eric’s ad agency
                                                  • NP Digital << Neil’s ad agency
                                                  • X @neilpatel
                                                  • X @ericosiu

                                                  • 21 min
                                                  • TikTok Might Get Banned In Canada

                                                    In episode #2870, Eric Siu and Neil Patel discuss the potential ban of TikTok in Canada and its implications for national security. The discussion then shifts to Elon Musk, exploring his motivations, wealth, and lifestyle choices, including his gaming interests. 


                                                    Don’t forget to help us grow by subscribing and liking on YouTube!


                                                    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                                                    TIME-STAMPED SHOW NOTES:


                                                    • (00:00) TikTok's Legal Troubles in Canada
                                                    • (02:53) Elon Musk: Power, Money, and Motivation
                                                    • (06:00) Elon Musk's Lifestyle and Gaming Interests
                                                    • (07:16) That’s it for today! Don’t forget to rate, review, and subscribe!

                                                    • Go to https://www.marketingschool.io to learn more!

                                                       

                                                      Leave Some Feedback:


                                                      • What should we talk about next? 
                                                      • Did you enjoy this episode? If so, please leave a short review.

                                                         

                                                        Connect with Us: 

                                                         

                                                        • Single Grain << Eric’s ad agency
                                                        • NP Digital << Neil’s ad agency
                                                        • X @neilpatel
                                                        • X @ericosiu

                                                        • 10 min
                                                        • Why Google’s Market Stumbles While Amazon Ads Skyrocket

                                                          In episode #2869, Eric Siu and Neil Patel discuss the competition between Google Ads, Amazon Ads, and emerging platforms like TikTok. They highlight the growth of Amazon's advertising business and the potential for profitability in self-publishing through effective ad strategies. 


                                                          Don’t forget to help us grow by subscribing and liking on YouTube!


                                                          Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                                                          TIME-STAMPED SHOW NOTES:


                                                          • (00:00) The Shifting Landscape of Online Advertising
                                                          • (02:51) The Rise of Amazon Ads and Self-Publishing Success
                                                          • (05:04) That’s it for today! Don’t forget to rate, review, and subscribe!

                                                          • Go to https://www.marketingschool.io to learn more!

                                                             

                                                            Leave Some Feedback:


                                                            • What should we talk about next? 
                                                            • Did you enjoy this episode? If so, please leave a short review.

                                                               

                                                              Connect with Us: 

                                                               

                                                              • Single Grain << Eric’s ad agency
                                                              • NP Digital << Neil’s ad agency
                                                              • X @neilpatel
                                                              • X @ericosiu

                                                              • 7 min

                                                              About Marketing School - Digital Marketing and Online Marketing Tips

                                                              From the publisher's feed

                                                              Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.

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