MarTech Podcast ™ // Marketing + Technology = Business Growth

This week we're talking to five successful lady marketers to understand how they've navigated their way up the corporate ladder to become some of the most prominent female marketers in the MarTech community. Joining us today is Veronica Buitron, Co-Founder and CTO of Tango Code, which is a software development firm that builds automation software for firms with digital marketing products. Show Notes

Connect With:

• Veronica Buitron: Website // LinkedIn // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're talking to five successful lady marketers to understand how they've navigated their way up the corporate ladder to become some of the most prominent female marketers in the Martech community. Joining us today is Adrienne Buhmann, Head of Channel Partners for Google's marketing platform. Show Notes

Connect With:

• Adrienne Buhmann: Website // LinkedIn // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're talking to five successful lady marketers to understand how they've navigated their way up the corporate ladder to become some of the most prominent female marketers in the Martech community. Joining us today is Paige O'Neill, CMO at Sitecore, which is a global leader in experience management software that combines content management, commerce and customer insights. Show Notes

Connect With:

• Paige O'Neill: Website // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're talking to five successful lady marketers to understand how they've navigated their way up the corporate ladder to become some of the most prominent female marketers in the Martech community.

Joining us today is Tara Ryan - the CMO of Swerve, which is a platform that enables brands to connect with their customers with relevant messages in real time with live data at scale.

Connect With:

• Tara Ryan - Linkedin
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're talking to five successful lady marketers to understand how they've navigated their way up the corporate ladder to become some of the most prominent female marketers in the MarTech community.

Our first guest this week is Katie Robert, Co-founder and CEO at Trust Insights, which is an AI and machine-learning science consulting firm that serves the marketing community. Show Notes

Connect With:

• Katie Robbert: Website // LinkedIn // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In Part 2 of our conversation with Robert Glazer, we discuss choosing an affiliate program tech stack and the analytics that go with it. Robert is Founder and CEO at Acceleration Partners, an award winning global affiliate marketing agency, as well as a Co-Founder at BrandCycle, which represents emerging and well known publishers in the affiliate marketing space with a white glove approach. Show Notes

Connect With:

• Robert Glazer: Website // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode we discuss how to launch an affiliate program and decide when is the right time to do so. Joining us for today's episode is Robert Glazer, Founder and CEO at Acceleration Partners, an award winning global affiliate marketing agency. He’s also a Co-Founder of BrandCycle, which represents emerging and well known publishers in the affiliate marketing space with a white glove approach. Show Notes

Connect With:

• Robert Glazer: Website // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In our monthly update we discuss how we make our sausage here at the MarTech Podcast and review our goals, progress, and work in various marketing channels. In April we launched a newsletter and started spending more time in social media. Show Notes

Connect With: 

• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Derek Andersen, Co-Founder and CEO at Bevy, joins us to discuss building local communities from the ground up with. Bevy is a customer to customer community management platform that helps brands build their community in real life. Derek is also a Co-Founder of Startup Grind, which brings the world's greatest founders and investors to tell their stories on stage. Show Notes

Connect With:

• Derek Andersen: Bevy // LinkedIn // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Derek Andersen, Co-Founder and CEO at Bevy, joins us to discuss building local communities from the ground up with. Bevy is a customer to customer community management platform that helps brands build their community in real life. Derek is also a Co-Founder of Startup Grind, which brings the world's greatest founders and investors to tell their stories on stage. Show Notes

Connect With:

• Derek Andersen: Bevy // LinkedIn // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.