MarTech Podcast ™ // Marketing + Technology = Business Growth

We discuss social organic marketing with Brooke Sellas, the Founder and CEO at B Squared Media, a boutique digital marketing agency specializing in social media marketing and advertising services. Prior to founding B Squared, Brooke taught consumer-centric marketing as an Adjunct Lecturer at Baruch College. Show Notes.

Connect With: 

• Brooke Sellas - Linkedin // Twitter 
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We discuss social organic marketing with Brooke Sellas, the Founder and CEO at B Squared Media, a boutique digital marketing agency specializing in social media marketing and advertising services. Prior to founding B Squared, Brooke taught consumer-centric marketing as an Adjunct Lecturer at Baruch College. Show Notes

Connect With:

• Brooke Sellas: B Squared LinkedIn // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Joining us for our first AMA episode is Edward Ford, Marketing Director at Supermetrics, which is a tool for simplifying business reporting that consolidates metrics from sources like Google Analytics, Adwords, Youtube and Facebook into one place. Prior to his current role, Edward worked as a Marketing Strategist at Advance B2B. Show Notes

Connect With:

• Edward Ford: Website // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Joining us today is Kristen Sosulski, leading expert on Data Visualization and Associate Professor at NYU Stern Kristen regularly consults, delivers seminars, and leads workshops on data visualization techniques and best practices. She is also the Director of the Learning Science Lab for the NYU Stern where she leads team to design immersive learning environments for professional business school education.  Show Notes

Connect With: 

• Kristen Sosulski: Official Website // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Joining us today is Kristen Sosulski, who's a leading expert on data visualization. Kristen is an Associate Professor at NYU Stern and regularly consults, delivers seminars, and leads workshops on data visualization techniques and best practices. She is also the Director of the Learning Science Lab for the NYU Stern where she leads team to design immersive learning environments for professional business school education.   Show Notes

Connect With:

• Kristen Sosulski: Official Website // LinkedIn // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to Paid Social Week on the MarTech podcast. Each day this week, we are going to publish an episode that discusses what you need to know about channel selection targeting and performance marketing optimization for your paid social campaigns. Joining us is Soso Sazesh, the Founder of Growth Pilots. Today we discuss using niche social platforms like Twitter, Pinterest, Quora and Reddit. Show Notes

Connect With:

• SoSo Sazesh: Growth Pilots // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to Paid Social Week on the MarTech podcast. Each day this week, we are going to publish an episode that discusses what you need to know about channel selection targeting and performance marketing optimization for your paid social campaigns. Joining us is Soso Sazesh, Founder and CEO at Growth Pilots. Today we discuss how to reach the kids using millennial focused social advertising channels like Snapchat. Show Notes

Connect With:

• SoSo Sazesh: Growth Pilots // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to Paid Social Week on the MarTech podcast. Each day this week, we are going to publish an episode that discusses what you need to know about channel selection targeting and performance marketing optimization for your paid social campaigns. Joining us is Soso Sazesh, Founder and CEO at Growth Pilots. Today, we discuss using paid social to drive B2B growth and specifically focusing on how to use LinkedIn. Show notes

Connect With:

• SoSo Sazesh: Growth Pilots // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to Paid Social Week on the MarTech podcast. Each day this week, we are going to publish an episode that discusses what you need to know about channel selection targeting and performance marketing optimization for your paid social campaigns. Joining us is Soso Sazesh, Founder and CEO at Growth Pilots. Today we discuss how dominant Facebook and Instagram are as players in the paid social space. Show Notes

Connect With:

• SoSo Sazesh: Website // LinkedIn // Twitter 
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to Paid Social Week on the MarTech podcast. Each day this week, we are going to publish an episode that discusses what you need to know about channel selection targeting and performance marketing optimization for your paid social campaigns. Joining us is Soso Sazesh, the Founder of Growth Pilots. Today we discuss the current landscape and relevant players in the paid social space. Show Notes

Connect With:

• SoSo Sazesh: Growth Pilots // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.