Med Spa CEO

Learning the math and numbers of your business is a skill.

It's not a talent you either have or don't have. Even business owners who self-identify with being "good at math" because there is no algebra or geometry class that prepares you for understanding the math and numbers you will want to become proficient at in your business.

Today, I wanted to talk to you about four money models that will help you grow and optimize your med spa business.

These money models will help you not only grow your business, but also do so in a way that maximizes your cash flow.

Enjoy!

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Today, we're talking about the big O.

And no, I'm not talking about Oprah.

I'm talking about overwhelm.

This isn't the first time we've talked about this on the podcast, but the last few weeks I've just been reminded how much time so many of you are spending being buried in a constant state of overwhelm.

This episode is not going to be filled with the usual BS strategies for managing your time, like delegation and time blocking. Those are tactics that won't actually work if the foundation for your life and business is on shaky ground.

Instead, we'll unpack the intangible and tangible shifts necessary to getting out of overwhelm.

Enjoy!

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Have you ever used a crash diet to lose weight quickly?

In this episode, we'll be unpacking how "crash" discounting for your med spa is like crash dieting is for your health.

Learn strategies for using incentivized pricing beyond the traditional generic discounting of products and services.

Enjoy!

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If your med spa menu is a generic list of the services you offer and the products you carry then it's going to always be difficult for you to charge premium prices and differentiate yourself from your competitors.

In this episode of the podcast, we unpack how to avoid being generic and the 3 steps to making over your current med spa menu.

Enjoy!

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Today, we're talking about what to do when you've accidentally created a price-sensitive patient or client base for your med spa.

In order to intentionally shift your med spa away from attracting more price sensitive economical patients you will need to intentionally create an experience and brand that attracts the "better" patients.

And by "better" I just mean the patients that have money to spend, are all in on your recommendations and that you actually enjoy seeing during appointments.

We unpack how to do this in this week's episode.

Enjoy!

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One of my clients asked me the question:

"Should I invest in a social media manager or paid Facebook and Instagram ads?"

This is part two in a two part series where I answer that question during a Hot Topic Coaching Call question inside The Skin CEO School.

Be sure to listen to part one first!

Enjoy!

MENTIONED IN THIS EPISODE:

✔️Enjoying this podcast? Consider subscribing, rating and reviewing on iTunes.

One of my clients asked me the question:

"Should I invest in a social media manager or paid Facebook and Instagram ads?"

This is part one in a two part series where I answer that question during a Hot Topic Coaching Call question inside The Skin CEO School.

Enjoy!

MENTIONED IN THIS EPISODE:

✔️Enjoying this podcast? Consider subscribing, rating and reviewing on iTunes.

Do you ever find yourself avoiding "No's" when creating your packages, pricing and offers?

This is something I see with my clients all the time.

In this episode of the podcast, we unpack how to stop worrying about avoiding "no's" and other mindset shifts necessary for helping you achieve epic success.

Enjoy!

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✔️ On August 4th, I'm hosting a brand new, advanced training for med spa owners looking to scale with high-ticket aesthetic packages

This exclusive training is for those who want to shift their med spa menu away from one-off services and products toward selling high-ticket aesthetic packages so that they can grow patient transformations while growing profits.

Plus you'll have a chance to ask me your questions directly, live.

This is an advanced training for serious med spa owners ...so there's a super short form to fill out to get your invitation (it's just 2 questions plus your contact info, and takes about 2 minutes to fill out).

You can go to heatherterveen.com/highticket to learn more and join me during this private training, The Art of Selling High-Ticket Aesthetic Packages on July 28th. There will be a live Q & A with me and an opportunity to ask me questions directly as well. I hope to see you there.

If you struggle to consistently market your med spa, or think that "selling" is slimy: it's likely because you need a shift in how you think about marketing.

Tune in to this episode of this podcast to learn how to take a heart-centered relationship marketing approach to your marketing strategy.

Patient-centric selling and marketing is totally possible for you.

Listen in to learn more...

MENTIONED IN THIS EPISODE:

✔️ On August 4th, I'm hosting a brand new, advanced training for med spa owners looking to scale with high-ticket aesthetic packages

This exclusive training is for those who want to shift their med spa menu away from one-off services and products toward selling high-ticket aesthetic packages so that they can grow patient transformations while growing profits.

Plus you'll have a chance to ask me your questions directly, live.

This is an advanced training for serious med spa owners ...so there's a super short form to fill out to get your invitation (it's just 2 questions plus your contact info, and takes about 2 minutes to fill out).

You can go to heatherterveen.com/highticket to learn more and join me during this private training, The Art of Selling High-Ticket Aesthetic Packages on July 28th. There will be a live Q & A with me and an opportunity to ask me questions directly as well. I hope to see you there.

Today we're talking about low versus high-ticket offers.

Should you focus your med spa around entry-level offers in the hopes of growing your business from a more volume strand point?

OR...

Should you flip it around and focus on growing with signature high-ticket offers?

This question is unpacked in this episode and so much more...

MENTIONED IN THIS EPISODE:

✔️ On August 4th, I'm hosting a brand new, advanced training for med spa owners looking to scale with high-ticket aesthetic packages

This exclusive training is for those who want to shift their med spa menu away from one-off services and products toward selling high-ticket aesthetic packages so that they can grow patient transformations while growing profits.

Plus you'll have a chance to ask me your questions directly, live.

This is an advanced training for serious med spa owners ...so there's a super short form to fill out to get your invitation (it's just 2 questions plus your contact info, and takes about 2 minutes to fill out).

You can go to heatherterveen.com/highticket to learn more and join me during this private training, The Art of Selling High-Ticket Aesthetic Packages on August 4th. There will be a live Q & A with me and an opportunity to ask me questions directly as well. I hope to see you there.