Med Spa CEO

For years, I believed the notion that quality trumps quantity.

Unfortunately, this sentiment keeps far too many of you playing small and stuck in procrastination.

In this episode, we unpack how to leverage quantity in order to create and develop quality services, marketing and experiences for our patients and clients.

Enjoy!

MENTIONED IN THIS EPISODE: ✔️ If you're a med spa that offers injectables and lasers and you're looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We'd love to see if we're a fit for working together. I invite you to apply to work with us over at heatherterveen.com/apply.

Marketing and selling a crappy offer can feel like an uphill battle.

Compelling and demand-worthy offers make growing your business so much easier.

In this episode, we unpack how to create offers that differentiate and have your customers lining up throwing their money at you.

Enjoy!

MENTIONED IN THIS EPISODE: ✔️ If you're a med spa that offers injectables and lasers and you're looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We'd love to see if we're a fit for working together. I invite you to apply to work with us over at heatherterveen.com/apply.

Oftentimes in life and business, the growth opportunities are in the areas where we need to apply constraint and boundaries.

Growing will involve NOT doing the things that got us to where we are currently.

And not doing those things will feel unnatural and uncomfortable.

In this episode, we unpack 10 things you will want to stop doing in order to grow faster in your business.

Enjoy!

MENTIONED IN THIS EPISODE: ✔️ If you're a med spa that offers injectables and lasers and you're looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We'd love to see if we're a fit for working together. I invite you to apply to work with us over at heatherterveen.com/apply.

Today I'm thrilled to introduce you to another one of our Med Spa Advantage clients, Juli Rogerson of Quartz Mind, Body + Skin Clinic which is located in Surrey, British Columbia just outside of Vancouver.

We unpack a lot in this episode

✔️ We talk about Juli's entrepreneurial journey and how Quartz came to have 4 founders. ✔️Juli shares what it was like in the first few months of opening their clinic – the mistakes they made and what smart decisions they made at the same time. ✔️She talks about growing and managing their team members and how her team members' sales have just skyrocketed in recent months. ✔️ She unpacks some of their marketing and promotions and what's working right now in their practice. ✔️ We talk about this and so much more.

I think you're going to love this conversation. Enjoy!

MENTIONED IN THIS EPISODE: ✔️You can find Juli over at https://quartzmindbodyskin.com/ ✔️ If you're a med spa that offers injectables and lasers and you're looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We'd love to see if we're a fit for working together. I invite you to apply to work with us over at heatherterveen.com/apply.

In this episode, I'm really thrilled to introduce you to our Med Spa Advantage client, Megan Hagley, of Pur Aesthetics and Wellness.

Megan is a Certified Registered Nurse Anesthetist and has rapidly grown since she started working with us just over 6 months ago.

In this episode, Megan shares:

* What it was like starting her business from scratch. * What it was like going from a solo room aesthetic injector business to opening up a store front, investing in technology and adding in more aesthetic injectors to her team. * Why investing in herself and her business has always yielded returns for her and her mindset about going all in on those investments. * Plus, her advice for how to get out of your own way and go all in on building your medical aesthetic spa or practice. Enjoy this conversation with Megan!

MENTIONED IN THIS EPISODE: ✔️You can find Megan over at https://www.puraestheticsandwellness.com/ ✔️ If you're a med spa that offers injectables and lasers and you're looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We'd love to see if we're a fit for working together. I invite you to apply to work with us over at heatherterveen.com/apply.

Struggling to get your team members to sell more?

In this episode, we unpack the CPC Framework for creating an atmosphere that has your team dramatically increasing their sales.

Learn the strategy that has my clients team members 3X their sales numbers each month.

Enjoy!

MENTIONED IN THIS EPISODE: ✔️ If you're a med spa that offers injectables and lasers and you're looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We'd love to see if we're a fit for working together. I invite you to apply to work with us over at heatherterveen.com/apply.

In this episode of the podcast, I'm thrilled to introduce you to Robyn Sessler founder of Everglow Medical Aesthetics which is a small boutique aesthetic practice located in Kennebunk, Maine.

Robyn is a board certified Nurse Practitioner and became the owner of Everglow just over five and half years ago and is one of our Med Spa Advantage Clients.

In this episode, we have an honest conversation about: ✔️ What it was like to take over a clinic from someone else when you have limited experience in the aesthetics industry. ✔️ What the early years of growing her practice was really like ✔️ Plus, what it was like to start growing and expanding her team. ✔️ She shares open and honestly the ups and downs and of what it's really been like over the last 5 and a half years of growing her business.

I think you are going to love this conversation with Robyn.

MENTIONED IN THIS EPISODE: ✔️ If you are enjoying this episode be sure to let us know by screenshotting it, sharing it to your Instagram Stories and then tagging both of us @heatherterveen and @everglowbyrobyn. We would both love to connect with you over there. ✔️ If you're a med spa that offers injectables and lasers and you're looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We'd love to see if we're a fit for working together. I invite you to apply to work with us over at heatherterveen.com/apply.

What does it mean to be an expert? And what does it mean to build authority in a category?

What true authority and expertise can do for your business.

MENTIONED IN THIS EPISODE:

✔️ If you're a med spa that offers injectables and lasers and you're looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We'd love to see if we're a fit for working together. I invite you to apply to work with us over at heatherterveen.com/apply.

If you've ever told yourself "I'm just not sales-y" or "I'm not a marketing person," then this episode is for you.

Because today I'm going to help you flip the script on how you think about what it means to market and sell effectively in your business.

The reason why selling and marketing feels slimy is because you are trying to convince rather than guide your patients to a decision that is in their best interest.

Enjoy!

MENTIONED IN THIS EPISODE:

✔️ If you're a med spa that offers injectables and lasers and you're looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We'd love to see if we're a fit for working together. I invite you to apply to work with us over at heatherterveen.com/apply.

"Different is better than better." Sally Hogshead

Creating and naming new things is how you can break through the noise -- otherwise known as the sea of other aesthetic practices and Med spas that either already exist around you or getting ready to open their doors.

When you take the time to do things differently and innovate it will help you avoid the problem of sameness.

Sameness is being like everyone else. It is commoditization.

Being different is the key to long-term, sustainable success in a growing sea of competition.

It actually takes a lot of courage to do things differently because it means you don't have an example of it working in that new way quite yet.

Tune in to this episode and discover 3 key strategies for creating and naming new things in your business.

MENTIONED IN THIS EPISODE:

✔️ If you want to dive into this even more I invite you to come to my live masterclass happening at 10am PST on March 23rd:

How to Effortlessly Sell Expensive Packages: 3 simple strategies to getting patients to buy big-ticket packages without slimy sales methods

Come learn how selling signature big-ticket packages allows you to: ✔️Stop attracting the price-shopping customers ✔️Stand out from competitors with unique-to-you offers ✔️Increase profits without having to invest in more staff or technology

Register Here: https://us02web.zoom.us/meeting/register/tZEkdeqoqjIpGtRn3az8Bjibpv-vLsmsuVip