In our last episode, I showed how we used Webinar Funnels to grow ClickFunnels into the Category King of funnel software. But there's ONE STEP that we didn't realize we had done that made ALL of the difference, and we're doubling down on it across all of our businesses. Here's how to take any webinar, challenge or event to the next level using my newest framework 'The Linchpin'!

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